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Get Started with Facebook Advertising - 5 Key Tips to Get Great ROI


Display advertising gets a bad reputation for being low in CTR and tough to target. But what if there were an ad platform where display ads were ranked by relevancy and CTRs? Want to target display ads based on data provided by a qualified audience, and pay with CPC?

Check out Facebook’s evolving ad platform. We interviewed their Director of Monetization on how to best use their newest version. Includes great tips on improving ad spend and effectiveness on the social networking site.

Tags : facebook, marketingsherpa, ad platform, roi, social media marketing, branding, internet marketing, mobile marketing
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Published:  Apr 07, 2011
Length:  5
Type:  White Paper