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Secrets of Successful "From" Names and Subject Lines


"From" names and subject lines help determine whether recipients ignore, delete or open your messages. Learn what makes an effective "From" name, key factors that affect subject lines, and how mobile and social are changing the game.

Tags : silverpop, email, marketing, mobile, social media, email marketing services/software, mobile marketing, online video marketing
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Published:  Sep 19, 2011
Length:  6
Type:  White Paper