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Both Sides of the Coin: What B2B e-Commerce can Learn from B2C.

Rainmaker Systems Inc.

B2C users have quickly become accustomed to downloading quick-and-easy software from an "app store," but as this new process becomes more expectation than novelty, how might it alter the way your B2B business operates?

This on- demand webinar event will discuss:

  • The trends in B2B online buying behavior     
  • How B2B buying is different than B2C (and how it is the same)
  • The optimal B2B buying experience and how your B2B marketing can create it
  • The 3 most important attributes your e-commerce engine should have

Tags : rainmaker, marketing, b2b, e-commerce, marketing software, crm solutions/software, customer experience/engagement, e-commerce solutions
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Published:  Jan 13, 2012
Type:  Webinar