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The New Social Purchase Journey

By: Reevoo
Reevoo

Social shopping has changed the purchase journey beyond all recognition. You need to get to grip with the new purchase journey: a complex, cross-channel and thoroughly social process.

  • Social Trends - Make sense of the technologies and services shaping shopping habits.
  • Social Thinking - Understand shoppers' decision-making model from idea to conversion.
  • Social Proof - Discover which social content consumers use to decide what and where to buy.

Tags : reevoo, marketing, social media, digital, online, social purchase, interactive marketing, web analytics
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Published:  Apr 17, 2012
Length:  16
Type:  White Paper