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Leveraging RFM in Email Marketing - The Power Of "F"

By: Bronto
Bronto

Welcome to Part 2 of our series where we explore the many opportunities yielded by integrating Recency, Frequency, Monetary(RFM) analysis into your email marketing program in order to lift your pivotal Key Performance Indicators (KPIs). Download Part 2 to learn more.

Tags : bronto, marketing, email marketing, marketing campaigns, social media, customer, customer experience/engagement, email marketing services/software
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Published:  Jul 16, 2012
Length:  4
Type:  White Paper