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How Superbrands Breed Superfans: 6 Best Practices for 10x Greater Fan Growth

Wildfire Interactive

On average, only 17% of fans share a brand's campaign with friends and family. But top-performing social brands get 39% of their fans to share their campaigns. Compared to average brands, these "Superbrands" achieve:

  • 2X greater reach
  • 3X greater engagement
  • 10X greater fan growth

What's their secret? To find out, Wildfire analyzed 10,000 Facebook campaigns from a 9-month period. In our special report we illustrate the 6 best practices that allowed the top 10% of those campaigns to leave the others in the dust.


Tags : wildfire, superbrands, superfans, best practices, fan growth, marketing, social brands, customer outreach
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Published:  Aug 08, 2012
Length:  10
Type:  White Paper