RSS feed Get our RSS feed

News by Topic

3 Keys to Success with Look-Alike Modeling

By: Turn

Look-alike modeling is frequently used to gain insights about potentially valuable customers. As a marketer, you can measure and compare a dizzying array of variables. In this paper we examine three keys to success with look-alike modeling. Dowload here.

Tags : look-alike modeling, targeting, predictive modeling, predictive models, advertising strategy, emerging marketing, advertising agencies, internet marketing
 Email this page
Published:  Mar 13, 2013
Length:  6
Type:  White Paper