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Point Defiance Zoo and Aquarium


Working with BrightStar Partners, an Avnet Services company, and IBM, the PDZA team has developed a new analytics solution that combines real-time weather data with ticket sales and attendance information to help forecast visitor numbers much more accurately than ever before.

Tags : ibm, brightstar, business analytics, software, ibm cognos business intelligence, data management, data warehousing, operational efficiency
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Published:  Feb 10, 2014
Length:  6
Type:  Case Study