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Social Media Analytics: Making consumer insights actionable


Social media is reshaping the relationships that customers have with products, services and brands. Read this white paper to learn how the right combination of technologies can help you understand emerging consumer trends and increase the ROI of your marketing campaigns.

Tags : ibm, retail, social media, social media analytics, consumer insights, customer relationships, roi, business technology
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Published:  Apr 29, 2014
Length:  12
Type:  White Paper