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Forrester Market Overview: Digital Customer Experience Delivery Platforms


Forrester states that businesses today struggle to understand and leverage the tools necessary to create and manage unified, multichannel Digital Customer Experiences across multiple touchpoints including, web and mobile experiences for customer transactions and mobile applications. 

Read this report to understand how IBM's Digital Experience software is delivering solutions for the emerging Digital Customer Experience platform and integrating best-of-breed components into software offerings that manage multiple facets of the Digital Customer Experience.

Tags : ibm, forrester, digital, customer experience, platforms, integration
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Published:  Jul 07, 2014
Length:  23
Type:  White Paper