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Forrester: The Rise Of Marketing Orchestration

By: Oracle

This commissioned study, conducted by Forrester Consulting on behalf of Oracle Responsys, analyzed the habits of 200 marketers to assess the impact on their brands ability to meet, or even anticipate, rapid changes in individual customer behavior. Read the report now. 

Tags : oracle, marketing, cloud, connected, customer, modern, crm & customer care, sales
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Published:  Sep 30, 2014
Length:  12
Type:  White Paper