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Satisfaction guaranteed: why a little reassurance goes a long way in e-commerce


Seventy percent of Americans are seriously concerned about identity theft. More than two thirds of online shoppers donít complete their purchase because of price. In the world of e-commerce, you need a targeted marketing strategy to ensure youíre offering customers the reassurance and guarantees they need to browse and buy confidently. Symantecís Norton Shopping Guarantee gives you just that. Online stores are seeing a dramatic return on investment when they use it. For merchants and customers alike, itís satisfaction guaranteed.

Tags : e-commerce, identity theft, targeted marketing strategy, reassurance and guarantee, return on investment, security
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Published:  Feb 04, 2015
Length:  7
Type:  White Paper