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The Alignment of Customer and Support Expectations

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Support organizations are implementing new technologies and processes to better connect customers with technical support teams, and customer satisfaction is paramount. However, most organizations admit they're not proactively aligning their priorities with their customers’ expectations. Are the needs of the support team different from what customers want and expect? Recent research by HDI delves into the two groups’ expectations and priorities— according to support professionals—and explores how closely they're aligned. Download this white paper to learn more.

Tags : customer support, customer expectations, support technology, technical support, crm & customer care, marketing research, sales
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Published:  Mar 19, 2015
Length:  5
Type:  White Paper