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Samsung Displays Build Retail Brand and Customer Awareness Inside and Out

Samsung

Maverik is a regional convenience store chain that operates more than 270 convenience stores with a brand identity and décor theme around adventure, sports, and the outdoors. Maverik needed a digital signage program to reinforce the brand, drive foot traffic from the pump stations into the store, and promote food purchases.

Maverik partnered with Samsung and RevelTV, a digital signage integrator, to design and deploy an integrated digital signage program. High-brightness Samsung OMD Series displays facing the pump stations attract and encourage in-store visits. Commercialgrade Samsung displays on top of the soda fountain, in the checkout area, and hot foods counter promote specials and entertain customers.

Tags : samsung, display, retail, maverik, digital, brand, customer experience/engagement, branding
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Published:  Feb 03, 2016
Length:  4
Type:  White Paper