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Case Study: Urban Outfitters How to Make User Generated Content from Instagram Shoppable


Instagram is a social channel being used more than ever, but executives are asking: "Where is the ROI?"

In this Urban Outfitters case study, learn how you can tie UGC to commerce by connecting photos to your product pages.

Discover how you can:

  • Collect thousands of images about your brand that Instagrammers are already sharing

  • Turn website browsers into buyers by linking user images to product pages

  • Drive exceptional click-through rates from user generated content (Urban Outfitters saw 15% CTR)

Read the Urban Outfitters Case Study to see how to put these changes in action for you brand!

Tags : curalate, urban outfitters. igc, user generated content, instagram shoppable, social media, browsers into buyers, emerging marketing, crm & customer care
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Published:  May 03, 2016
Length:  1
Type:  White Paper