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16 Innovative Loyalty Programs of 2016


More and more brands are making customer loyalty and engagement top priorities. Whether launching a new loyalty program or adding enhancements to an existing offering, brands pulled out all the stops in 2016. This e-book highlights 16 examples of compelling loyalty programs and important takeaways.

In this e-book, you will learn:

  • How Dunkin’ Donuts combines innovation and loyalty to woo customers
  • Why Huggies’ streamlined point-earning structure enhances the customer experience
  • How brands like Bon-Ton capture greater sales with tender-neutral loyalty programs
  • Why loyalty is an important strategy for non-retail brands like Marvel and Ubisoft
  • And much more!

Tags : loyalty, engagement, customer loyalty, customer engagement, branding, consumers, strategy
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Published:  Jan 18, 2017
Length:  23
Type:  White Paper