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Mobile Banking Strategy in FS

Akamai Technologies

Engage and Satisfy Financial Services Customers

In order to stay relevant and retain today’s “always-on”, mobile customers, financial institutions must prioritize and innovate. According to a recent Akamai FinServ industry survey conducted by TechValidate, almost half of the respondents are “behind” or “slightly behind” their peers with regard to their mobile capabilities.

Download a free report with detailed findings and takeaways from the survey to find out how to maximize customer acquisition, increase retention, and drive card usage. You’ll also learn:

  • Current mobile strategies and barriers to adoption
  • The right metrics to measure success
  • The most important factors in a mobile banking experience

Tags : financial services customer engagement, customer service, mobile customers, akamai, mobile strategies, mobile banking
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Published:  Mar 09, 2017
Length:  12
Type:  White Paper