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Perry Ellis International Drives Brand Loyalty: Why a Retail-specific CRM is Critical

By: Oracle

Global fashion powerhouse Perry Ellis International upgraded from a 6-year-old CRM system. In this guidebook, follow their journey to gaining a comprehensive view of consumer shopping behavior in an accelerated 7-week, implementation-to-launch period.

  • Gain Tips for Driving Speed to Value
  • Embrace 5 Key Operating Values to Project Success
  • Unlock a Future-Proof Approach with a Platform Built for Change

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Published:  Sep 05, 2019
Length:  9
Type:  White Paper