Maximize the ROI of Your Search Engine Marketing by Measuring beyond Click-Through

Search Engine Marketing is one of the fastest-growing marketing disciplines. Traditionally, measurement of search traffic stops at the click-through. WebTrends now makes it possible to measure visitor conversion and retention for each search phrase and engine.

Watch this free presentation today. Get insider tips on measuring your search engine marketing efforts with the ten minute webcast by Search Engine Marketing guru Fredrick Marckini. From the basics to the how-tos, this presenation will bring you up to speed on what you need to know, and what you need to do, to measure and improve your Search Engine Marketing strategies.