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By: KEMP Technologies     Published Date: Aug 04, 2008
Websites have become critical components of most businesses’ core operations. They support the brand and ordering process, serve as data information resources and assist in overall customer care. Having poor website performance or poor reliability can destroy or severely damage a business and its reputation. The increasing importance of these websites leads to critical requirements of security, reliability and scalability. Delivering these, however, can leave an SMB stretched beyond its resources.
Tags : load balancer, load balancing, application delivery, ssl acceleration, application optimization, windows terminal services, terminal services, content switching
     KEMP Technologies
By: Marketo     Published Date: Nov 04, 2011
We often hear, "How is Marketing Automation different from email marketing?" In this white paper, you'll learn the difference between email marketing and marketing automation, how each support complex buying processes, and whether email marketing or marketing automation are the right tools to use. Download this white paper to learn about: Email marketing for complex buying processes, how email in marketing automation supports complex buying processes, when to use email marketing or when to upgrade to marketing automation, and marketing automation beyond email marketing.
Tags : marketo, marketing automation, lead management, nurturing, sales leads, demand generation, buying processes, email marketing
     Marketo
By: Marketo     Published Date: Jul 30, 2013
Today's fastest growing companies are using repeatable marketing and sales 2.0 techniques to grow revenue predictably and reliably. Download this white paper and learn why companies that implement a marketing automation system to support their marketing and sales efforts are better equippedto manage lead flow and process leads more efficiently.
Tags : marketo, marketing, marketing automation, roi, lead flow, sales techniques, whitepaper, crm solutions/software
     Marketo
By: Marketo     Published Date: Jul 30, 2013
Marketing Automation is technology that allows you to nurture leads through automated campaigns. Because marketing automation uses email as one of its methods for engaging customers, we are often asked, What is the difference between Marketing Automation and Email Marketing? For small businesses, marketing automation is a tool to take your marketing to the next level while saving your organizations resources in the long run. Marketing automation builds upon your email marketing strategies to produce superior results. In this paper, wed like to show you what marketing automation can do for you and help you decide if your organization is ready to graduate to a marketing automation solution.
Tags : marketing, marketing automation, email marketing, lead nurturing, small business, smb, crm, crm solutions/software
     Marketo
By: Marketo     Published Date: Jul 30, 2013
Download this worksheet to determine if your company is ready to use marketing automation. Regardless of your score, there's good news: where you are now is exactly where you need to be in order to get more leads, get better leads, and know how to tell the good from the bad.
Tags : marketing automation, marketo, demand generation, lead generation
     Marketo
By: Marketo     Published Date: Jun 26, 2015
Download today, and learn how lead generation can fill your sales funnel with qualified, quality leads.
Tags : lead generation, marketing, blogging, email marketing, paid programs, optimization
     Marketo
By: ValueClick Media     Published Date: Sep 24, 2008
Based on a study conducted by ValueClick Media and interactive agency Goodway 2.0, this white paper evaluates networks as an alternative to advertising on automotive information sites. The study, which includes campaign data from Chevrolet, Dodge, Honda, Hyundai and Lincoln Mercury, concludes that running ads on a large number of sites and allowing optimization technology to determine those which are most effective will lead to better results than presupposing what sites or channels will perform.
Tags : automotive, chevrolet, dodge, honda, hyundai, lincoln mercury, advertising alternative, optimization technology
     ValueClick Media
By: Network Automation     Published Date: Dec 02, 2008
Every night for several years, the five Latin America offices of Michigan-based medical technology products manufacturer Stryker Corporation were forced to burn the midnight oil to turn their daily financials into a single consolidated report. Each office has its own independent ERP system, so the process required three hours to compile the data for each territory plus another 90 minutes for a financial analyst at division headquarters to merge the five spreadsheets into one document.
Tags : network automation, automate professional, erp
     Network Automation
By: Network Automation     Published Date: Dec 02, 2008
The Vanderburgh County Highway Department encompasses the Highway, Local Roads, and Street and Cumulative Bridge departments within the Vanderburgh County Government. About 55 employees within these departments handle public works and general maintenance for 560 lane miles of Vanderburgh County roads, including general road repairs and resurfacing, right-of-way mowing, roadway ditch maintenance, tree maintenance and emergency response to weather conditions such as storm damage and snow removal.
Tags : network automation, business process automation, automatic vehicle location
     Network Automation
By: Network Automation     Published Date: Dec 08, 2008
Often, the insurance underwriters stay late that last day of the month to enter new policies. This means that IT staff have a very small window to execute the applications critical to successful and error-free closing of the accounting books. IT staff had to run and baby sit the applications – one application requiring manual operation took over three hours to complete, another that uploads premium and claim information to the data warehouse took up to six hours.
Tags : network automation, application execution, process automation
     Network Automation
By: Demand Metric     Published Date: Nov 06, 2008
Lead Generation is the top priority for marketing directors in 2009. More importantly, marketers are being charged with defending their budgets and demonstrating real ROI for their marketing programs. Use this How-To Guide to learn how other world-class companies are developing lead generation infrastructures that automate key processes, measure results, and provide a steady flow of qualified leads their sales organizations.
Tags : demand metric, lead generation, lead generation & automation
     Demand Metric
By: F5 Networks Inc     Published Date: Aug 16, 2016
Data center refresh cycles and new initiatives tied to business growth and revenue opportunities are leading more organizations to deploy integrated systems, including both converged and hyper-converged infrastructures. IT leaders can see the potential benefits of converged, integrated systems but as applications increase in complexity, virtual workloads grow, and resource demands expand, managing these applications becomes a critical and often stubborn challenge.
Tags : application delivery services, systems deployments, integration, idg research, integrated system approach, security
     F5 Networks Inc
By: GlobalSpec     Published Date: Nov 21, 2008
Download this kit to discover the latest information about how best to use your limited marketing resources (your peer's #1 problem) to drive more leads and sales.
Tags : globalspec, rss, internet, e-mail, search engine marketing, web site development, banners, e-newsletter
     GlobalSpec
By: GlobalSpec     Published Date: Nov 21, 2008
Leads are only as good as your company’s ability to respond appropriately and track them through the sales process. Learn how to overcome challenges in managing leads and increase your number of highly-qualified leads.
Tags : globalspec, lead generation, qualify leads, distribute leads to sales, roi, lead generation & automation
     GlobalSpec
By: GlobalSpec     Published Date: Nov 21, 2008
Discover marketing objectives, trends and expenditures in today's industrial marketplace including spending shifts in online advertising and the preferred media mix.
Tags : globalspec, e-mail marketing, web development, roi, search engine optimization, banner ads, search ads, social media
     GlobalSpec
By: TailoredMail     Published Date: Feb 27, 2009
In these trying times, no greater low-hanging-fruit opportunity exists than implementing a successful lead-nurturing program. But, creating one requires careful thought and planning – which this paper outlines. What are some key steps your organization should take to building a successful program? What marketing-platform capabilities should you consider to help you get the results you want? Get the answers today!
Tags : tailoredmail, lead nurturing, marketing imperative, lead generation, lead qualification, qualified leads, lead-lifecycle automation, content-mapping
     TailoredMail
By: Aprimo, Inc.     Published Date: Dec 19, 2008
Creativity. It’s what sets marketing apart from all of the other functional groups within the enterprise. While other professions rely on spreadsheets and repeatable procedures to get work done, marketing can leverage that one additional dimension to make a big impact.
Tags : marketing credibility gap, aprimo, marketing, advertising campaign, enterprise marketing management
     Aprimo, Inc.
By: Prodiance Corp.     Published Date: Dec 22, 2008
Since the National Association of Insurance Commissioners (NAIC) made revisions to the Financial Reporting Model Regulation (Model Audit Rule) in June 2006, the insurance industry’s attention to the risks associated with financial reporting has been on the rise. Structured similarly to Section 404 of the Sarbanes‐Oxley Act, the Model Audit rule places a significant burden on C‐level executives to ensure their oversight in the internal controls for financial reporting (ICFR) process. Executives within these insurance organizations, both public and private, will be required to evaluate their internal controls in preparation for the first reports due in 2010 for the 2009 reporting period.
Tags : prodiance, sarbanes‐oxley act, security and integrity of data, analytics, risk assessment, optimization, security
     Prodiance Corp.
By: Prodiance Corp.     Published Date: Dec 22, 2008
According to Baseline Consulting, approximately 32% of corporate data is contained in enduser computing (EUC) applications and approximately 68% is stored in IT controlled applications. These EUCs – primarily spreadsheets, PC databases (e.g. Access databases), BI reports, and word documents – are often stored on employee desktops and corporate file shares, and for the most part, are uncontrolled. They lack the proper safeguards and controls one would expect with IT controlled applications, including documentation, version control, back-up and archival, change control, testing, security and access control, and more.
Tags : prodiance, end-user computing (euc), risk assessment, automation, monitoring, spreadsheet, link migration, security
     Prodiance Corp.
By: CDI     Published Date: Feb 10, 2009
White paper or Webinar?  Free trial or sweepstakes?  Learn how to choose the right offer for your next demand generation campaign – a choice that will have more impact on campaign success than any decision you'll make on copy or design.
Tags : connectdirect, cdi, lead generation, high-technology marketers, white papers, webinars, potential leads, lead generation & automation
     CDI
By: Ecessa Corporation     Published Date: Mar 11, 2009
Download this white paper to learn how SMEs are able to achieve efficiencies and competitive advantages through the adoption of affordable, yet feature-rich WAN optimization technologies.
Tags : adsl load balancing, vpn load balancing and redundancy, bandwidth aggregation, qos, bandwidth control, bandwidth management, multi-homing, bgp multihoming
     Ecessa Corporation
By: Ecessa Corporation     Published Date: Mar 11, 2009
Today’s Wide Area Networks (WANs) are experiencing increased saturation with the deployment of bandwidth-intensive applications, increased numbers of users, and the need for reliable security transmissions. IT personnel responsible for these issues acknowledge the increased congestion and have strived to maintain high levels of network performance. At the same time, IT departments are tasked with the job of lowering the cost of network infrastructure and ongoing operations. Network administrators continually face the challenge of balancing the increased use of critical applications on the Internet, while eliminating downtime and congestion from affecting user quality and day-to-day business operations.
Tags : adsl load balancing, vpn load balancing and redundancy, bandwidth aggregation, qos, bandwidth control, bandwidth management, multi-homing, bgp multihoming
     Ecessa Corporation
By: Ecessa Corporation     Published Date: Mar 11, 2009
This paper describes how organizations can use advanced, yet affordable WAN link optimization solutions to leverage the benefits of multiple sites, while maintaining high-performance and reliability for applications delivered across all sites. You will discover how to use WAN link controllers to manage, automatically load balance and failover of multiple WAN and ISP links to ensure site–to-site connectivity, and deliver applications reliably.
Tags : adsl load balancing, vpn load balancing and redundancy, bandwidth aggregation, qos, bandwidth control, bandwidth management, multi-homing, bgp multihoming
     Ecessa Corporation
By: Ecessa Corporation     Published Date: Mar 11, 2009
There are many difficult issues related to WAN complexity, cost, and performance. However, many of these issues can be solved through device consolidation. Download this white paper to learn how to achieve efficiencies and competitive advantages through affordable, yet feature-rich WAN optimization technologies.
Tags : adsl load balancing, vpn load balancing and redundancy, bandwidth aggregation, qos, bandwidth control, bandwidth management, multi-homing, bgp multihoming
     Ecessa Corporation
By: Ecessa Corporation     Published Date: Mar 11, 2009
Download this white paper to learn how to avoid network failures and evaluate the options available to ensure high-availability, network uptime and optimal network performance. It also shows you solutions that are affordable, and when deployed, are operationally cost-effective.
Tags : adsl load balancing, vpn load balancing and redundancy, bandwidth aggregation, qos, bandwidth control, bandwidth management, multi-homing, bgp multihoming
     Ecessa Corporation
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