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By: Site Pro PPC     Published Date: May 14, 2009
Often times hiring a professional to manage your PPC accounts actually saves you money. Check out our free whitepaper to find out why!
Tags : site pro, ppc, ppc management, adwords, google, yahoo, msn, search marketing agencies
     Site Pro PPC
By: Site Pro PPC     Published Date: May 14, 2009
Thinking about hiring a PPC Manager? This Whitepaper explores some of the most important questions you can ask.
Tags : site pro, ppc, ppc management, adwords, google, yahoo, msn, search marketing agencies
     Site Pro PPC
By: Chango     Published Date: Apr 17, 2012
To most marketers, 'retargeting' means placing display ads in front of people who have visited a website. This is a limited view: retargeting can be used for acquisition and prospecting, not just winning back lost visitors.
Tags : retargeting, remarketing, remessaging, re-targeting, search retargeting, site retargeting, behavioral targeting, chango
     Chango
By: VIDEOHUB     Published Date: Mar 14, 2012
When you sign up and complete $2500 worth of advertising on Videohub Marketplace, we add $500 to your account, which you can use immediately in crease your reach or save for a future campaign.
Tags : acudeo, adwords, beet tv, bright cove, buy video ad, dealer marketing, google ad, hotel marketing
     VIDEOHUB
By: RCN Business     Published Date: Feb 17, 2012
Discover a new way of looking at SEO by focusing on prioritization, content development and analytics to lead to Search Engine Success. Learn how managing your interactive portfolio and measuring analytics can increase your ROI.
Tags : seo, marketing, digital, interactive, analytics, search, online, roi
     RCN Business
By: SwellPath     Published Date: Sep 04, 2012
This guide provides the framework to build a successful analytics foundation in your organization, and shows you how to create an effective analytics measurement program that provides actionable insights and results driven recommendations.
Tags : google analytics, marketing analytics, ecommerce analytics, analytics strategy, web analytics, analytics implementation, google analytics consulting, measurement strategy
     SwellPath
By: Hanapin Marketing     Published Date: Jun 03, 2013
Whether you’re hiring a new digital marketing agency or looking to improve your current agency relationship, Hanapin Marketing’s longstanding expertise and reputation as the agency that other agencies turn to can provide you with invaluable knowledge. In this guide to building a healthy agency relationship, Hanapin provides best practices and long-established wisdom about what your agency relationship should look like—including what your agency should be doing, and just as importantly, what you can do to help your agency.
Tags : ppc, agency, ppc agency, search marketing agency, ppc management company, ppc manager, hire an agency, agency relationship
     Hanapin Marketing
By: Hanapin Marketing     Published Date: Jun 03, 2013
Whether you’re hiring a new digital marketing agency or looking to improve your current agency relationship, Hanapin Marketing’s longstanding expertise and reputation as the agency that other agencies turn to can provide you with invaluable expertise. In this guide to choosing and hiring an effective PPC agency, Hanapin provides best practices and long-established wisdom about what your agency relationship should look like—including what your agency should be doing, and just as importantly, what you can do to help your agency.
Tags : ppc, agency, ppc agency, search marketing agency, ppc management company, ppc manager, hire an agency, outsource marketing
     Hanapin Marketing
By: WordStream     Published Date: May 23, 2013
PPC bid management is one of the more complicated areas of PPC marketing, so many advertisers choose to automate using either the automated budding option in Google AdWords or a third-party bid management solution. Both approaches have their upsides and downsides - download this paper for the top bidding tips from 10 PPC experts.
Tags : wordstream, ppc, ppc bid management, bid management tools, ppc management, adwords bidding, ppc bidding tips, ppc bid management strategy
     WordStream
By: WordStream     Published Date: May 23, 2013
If you want to sell products or generate lead online, a user-friendly, conversion-optimized website is Step 1. But when it comes to search engine marketing, it doesn't matter how beautiful your website is if people never get there. Download this white paper to learn the tricks to getting the clicks with better PPC text ads.
Tags : wordstream, ppc, ad text guide, ppc text ads, ppc ads, optimize click-thru rate, optimize ctr, ad text relevancy
     WordStream
By: WordStream     Published Date: May 23, 2013
We've reviewed thousands of Google AdWords accounts with our free AdWords Performance Grader, and we've found some scary statistics in the process -- Did you know that over half of AdWord advertisers haven't checked their account in the past month? And another 25% haven't logged in once in over 90 days? Download this white paper to learn how to make the most of your PPC account in minimal time.
Tags : wordstream, ppc, 20 minute ppc work week, adwords success, save time on ppc, improve adwords, improve ppc, raise quality score
     WordStream
By: IBM     Published Date: Oct 15, 2013
Cross-channel marketing is no longer an ideal to strive for, but a practical reality you can achieve. However, technology is never the whole answer.
Tags : isolation, integration, cross-channel customers, customer communication, ibm, right marketing technology, marketing approach, better targeting
     IBM
By: Jigsaw     Published Date: May 12, 2010
In sales and marketing - only two things matter: Getting people's attention, and what you tell them when you have it
Tags : jigsaw, value proposition, messages, sales, marketing, seo, google, adwords
     Jigsaw
By: ProjectLocker     Published Date: Nov 19, 2007
Learn how you can transform your website into a marketing machine that attracts qualified prospects and converts a higher percentage of them into paying customers.  This Internet marketing whitepaper discusses 5 tips you can implement today to leverage the Internet and reach your customers more effectively.
Tags : website marketing, search engine, sem, seo, online marketing, blogging, adwords, google adwords
     ProjectLocker
By: CDI     Published Date: Feb 10, 2009
Discover how to get the most from your Google AdWords campaign. Learn the key pitfalls that hundreds of high-technology and other B2B companies encounter when setting up their search program, and how to avoid making the same mistakes.
Tags : connectdirect, cdi, google adwords, paid search, google campaign, ad copy, conversion rate, pay per click (ppc)
     CDI
By: MoreVisibility     Published Date: May 07, 2012
Many advertisers have created Google AdWords accounts and are running campaigns, but how many marketers have truly mastered this platform and are achieving anything close to maximum ROI from this channel? This White Paper will guide you through some of the most important features available to advertisers and explain why these should be factored into your AdWords campaigns.
Tags : morevisibility, social media, google, internet marketing, emerging marketing, marketing tools, marketing campaigns, interactive marketing
     MoreVisibility
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