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analytics strategy

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By: SurveyMonkey     Published Date: Oct 23, 2015
Join us for a webinar with SurveyMonkey’s Director of Research Solutions, Chuck Brinker, to see creative testing in action.
Tags : survey monkey, creative assets, creative testing, survey analytics, content evaluation, consumer insight, brand innovation, brand strategy
     SurveyMonkey
By: Iron Mountain     Published Date: Aug 28, 2014
Download this analytics report to learn how your healthcare organization can develop a successful strategy to manage data.
Tags : iron mountain, healthcare it, health it, data management, healthcare data management, hit, meaniingful use, icd-10
     Iron Mountain
By: Teradata     Published Date: Jun 22, 2015
This paper looks at the critical connection between data analytics and the future of tax compliance. It shows how the ability to pinpoint the “right” cases can bring more efficiency—and more revenue—to tax agencies. It also confirms that tax agencies already have vital data at their fingertips; the challenge is to find new and better ways to put it to use. Finally, it describes how a cohesive compliance strategy demands an agile, balanced solution of people, processes, technology, and data.
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     Teradata
By: Dun & Bradstreet     Published Date: Mar 03, 2017
Stories and statistics behind successful analytics projects The adoption of analytics across the enterprise is accelerating, and with good reason. Analytics can offer a competitive advantage by helping to identify growth opportunities, circumnavigate risk and improve customer relationships. These insights are becoming crucial parts of the business strategy for executives representing a wide array of industries. Check out our latest eBook to see how some of the world’s leading companies are using analytics to meet their needs. You’ll receive diverse examples of how organizations applied the latest statistical methodologies, such as: scorecard build, regression, decision trees, machine learning and material change to uncover meaning in data. The examples represent global brands across critical industries – Financial Services, Insurance, High-Tech, Aerospace, Manufacturing and others – where analytics helped answer their most challenging questions.
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     Dun & Bradstreet
By: Prophix     Published Date: Jun 03, 2016
Prophix and IMA hosted a webcast, titled “Overcoming Barriers to Implement CPM Methods”, featuring subject matter expert Gary Cokins, the CEO, at Analytics-Based Performance Management. The adoption rate of business analytics and corporate performance management (CPM) methods has been slowed by various barriers. Gary Cokins outlines the causes of this lag, as well as lessons learned about how to overcome obstacles, and obtain buy-in to manage and improve performance. He describes techniques such as strategy maps, balanced scorecards with key performance indicators (KPIs), channel and customer profitability reporting, and driver-based budgeting that can prevent failure when implementing CPM methods.
Tags : prophix, best practices, performance management, business analytics, productivity
     Prophix
By: Riverbed     Published Date: Jul 17, 2013
Your business is complex. Big data promises to manage this to make better decisions. But the technology services that run your business are also complex. Many are too complex to manage easily, causing delays and downtime. Forrester predicts this will worsen. To combat this onslaught, you need machines to analyze conditions to invoke automated actions. To perform adaptive automation, you need IT analytics, a disruption to your monitoring and management strategy. This report helps leaders prepare for IT analytics that turn big data efforts inward to manage the technology services that run your business. Register to get the full report.
Tags : analytics, big data, forrester
     Riverbed
By: IBM     Published Date: Oct 20, 2015
An analytics-based marketing platform can help marketers tackle the opportunities and challenges of a data and consumer-driven marketplace.
Tags : ibm, business analytics, marketing, cmo, digital strategy, marketing research, traditional marketing
     IBM
By: IBM     Published Date: Apr 14, 2016
Ovum has produced this Ovum Decision Matrix to identify how the leading customer analytics vendors stack up against each other in terms of their technology, execution of strategy, and market impact.
Tags : ibm, ovum, ovum decision matrix, customer analytics solution, telcos, telecom, customer experience/engagement
     IBM
By: IBM     Published Date: Oct 26, 2016
In this paper, you’ll explore how business analytics can form the foundation for a proactive threat management strategy. - See examples of how different types of organizations are applying analytics. - Learn practical steps you can take to combat threat and fraud in your own organization.
Tags : ibm, analytics, predictive analytics, risk management
     IBM
By: Dun & Bradstreet     Published Date: Apr 21, 2016
When the right approach is applied, analytics can drive more effective marketing strategies. While marketers understand the role analytics plays within the organization, most are not leveraging analytics to really drive enterprise performance. We surveyed 100+ business leaders to understand the state of analytics maturity across today’s leading organizations, uncovering common challenges teams are facing in their quest to use data and analytics to deliver a competitive advantage. What We Uncovered: - 73% of analytic professionals claim to work for an analytically-driven company - Only 42% of companies have a strategy for using analytics across the enterprise - Just 38% of companies share results of their analytic insights outside their department - 81% of organizations rely on 3rd parties for at least some portion of their analysis Download the report to learn how marketers, like yourself, view themselves in light of using analytics to drive their business.
Tags : hoover's, marketing strategies, analytics, data, internet marketing, sales
     Dun & Bradstreet
By: Qlik     Published Date: Aug 12, 2015
This white paper provides 10 tips for ensuring a successful analytics strategy.
Tags : analytical strategy
     Qlik
By: IBM     Published Date: Jun 16, 2015
Read the white paper to learn how a good data center strategy can help you prepare for the rigors and unpredictability of emerging technologies. Find out how IBM’s predictive analytics are helping companies build more accurate, forward-looking data center strategies and how those strategies are leading to more agile, efficient and resilient infrastructures.
Tags : data center, predictive analytics, data center strategy, resilient infrastructure, cloud computing, social collaboration, business analytics, emerging technologies
     IBM
By: IBM     Published Date: Jan 27, 2016
This paper describes how predictive analytics can play a critical role in your threat and risk strategy.
Tags : ibm, threat, risk, management, security, analytics, fraud
     IBM
By: IBM     Published Date: Jan 27, 2016
This white paper reveals seven strategic objectives that can be attained to their full potential only by employing predictive analytics.
Tags : ibm, analytics, predictive, strategy, competitive advantage, security
     IBM
By: Neustar     Published Date: Aug 20, 2012
Attendees will learn how Arnold Worldwide combined advertising acumen with laser-like analytics to help a big brand build a comprehensive marketing strategy, refine its tactics, and help them understand not only who, within their industry are the best customers but also how to identify growth potential in key segments that are aligned with its business goals.
Tags : segmentation, marketing analytics, brand marketing, consumer analtyics, customer analytics, custom segmentation, market strategy, marketing strategy
     Neustar
By: Neustar     Published Date: Aug 20, 2012
Viewers will learn how to utilize customer data combined with next generation marketing analytics to create granular consumer segmentation that can be put to action in real-time on their Websites.
Tags : web analytics, site optimization, segmentation, customize messaging, custom offers, marketing strategy, personalized website, custom landing page
     Neustar
By: Neustar     Published Date: Feb 27, 2013
Learn how customer segmentation helped a big brand drive primary research for actionable results and improved campaign performance.
Tags : marketing analytics, primary resarch, marketing initiatives, segmentation, targeted marketing campaigns, brand marketing, marketing strategy, market strategy
     Neustar
By: Anaplan     Published Date: Apr 06, 2016
A Harvard Business Review Analytics Services White Paper Finance is constantly tested to keep pace in today’s business environment. To keep up, planning needs to become a continuous process that spans departmental boundaries and enables managers to collectively realign resources to respond to market changes. Organizations must streamline disparate sales and operational planning with traditional financial planning and analysis by using technology to connect people, data, and processes across the organization. Download this white paper to discover the three steps to moving towards finance-led integrated business planning recommended by the Harvard Business Review.
Tags : analytics, planning, cfo, operations, business practices, revenue, growth, enterprise business
     Anaplan
By: Teradata     Published Date: May 02, 2017
As companies consider incorporating enterprise-level cloud services offered by Amazon Web Services, Microsoft Azure, Teradata, and others, many challenges arise related to data security, integration into existing data architecture, and analytics activities themselves. Download this article to understand these and other considerations for evaluating and adopting a cloud strategy for your enterprise, and what it means for analytics.
Tags : cloud analytics, cloud development, cloud storage, cloud management, cloud security, cloud services, storage analytics
     Teradata
By: IBM     Published Date: Apr 19, 2016
The use of analytics will define the successful midmarket business of the next decade, just as it will define the successful larger organization in this information age. The past decade has seen rapid change in the business climates with an explosion of global competition and economic uncertainty. Despite this, many midmarket companies have thrived by using their size and agility as a competitive advantage. Certainly they have fewer resources than large corporations who are able to invest large sums in IT. However, small yachts can turn and adjust their course much quicker than large cruise ships. The same came be said for midmarket companies. The most successful organizations are ones that can react the quickest to changes in the market place. Midmarket companies can take advantage of their smaller size by being more agile and quicker to change, or even reinvent themselves, to respond to the market.
Tags : ibm, ibm pure data system, big data, data analytics, analytics architecture, competitive advantage, midmarket organization
     IBM
By: IBM     Published Date: Oct 13, 2016
Use big data to build an integrated, more personalized approach to marketing, business strategy, customer service and more.
Tags : ibm, analytics, data, mdm, ibm software, business strategy, customer service
     IBM
By: SAP     Published Date: Nov 28, 2012
A social media analytics strategy should be developed as an enterprise wide framework even as socialytics capability is incubated and developed with digital marketing, public relations, or e-commerce. Read on to learn about social business of retail.
Tags : socialytics, idc, sap, marketing, merchandising, commerce, product design, quality
     SAP
By: SAP     Published Date: Jul 18, 2016
Organizations are investing in new analytics technologies to improve agility and performance. The technology and data must come together to serve the business users under the guidance and management of IT. Read the white paper to learn key findings in the analytics market and learn how to deliver analytics capabilities suitable for a wide range of use cases.
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     SAP
By: IBM     Published Date: Jul 05, 2016
The use of analytics will define the successful midmarket business of the next decade, just as it will define the successful larger organization in this information age. The past decade has seen rapid change in the business climates with an explosion of global competition and economic uncertainty. Despite this, many midmarket companies have thrived by using their size and agility as a competitive advantage. Certainly they have fewer resources than large corporations who are able to invest large sums in IT. However, small yachts can turn and adjust their course much quicker than large cruise ships. The same came be said for midmarket companies. The most successful organizations are ones that can react the quickest to changes in the market place. Midmarket companies can take advantage of their smaller size by being more agile and quicker to change, or even reinvent themselve
Tags : ibm, ibm pure data system, big data, data analytics, analytics architecture, competitive advantage, midmarket organization
     IBM
By: IBM     Published Date: Jan 11, 2017
Download this eBook to learn: - How the use of advanced analytics generates powerful insights to stay ahead of evolving cyber threats - Why Cyber Threat Analysis is the most effective defensive strategy - How analysts benefit from the use of sophisticated data visualization to identify hidden threat relationships and patterns - Why shifting from attack prevention to mitigation is a more practical goal for commercial organizations
Tags : ibm, analytics, public sector, security, cyber threat, cyber threat analysis, risk
     IBM
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