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By: AppSense     Published Date: May 02, 2008
Email marketing provides a lot more flexibility as the delivery schedule isn't dependent on outside factors. However, just because email gives you instant access to your subscribers doesn't mean you can email them impulsively or impetuously. Your emails must follow a plan that is as well thought-out and deliberate as all of your other marketing initiatives in order to remain effective.
Tags : marketing plan, email marketing, email marketing plan, email strategy, loyalty, email frequency, listrak, email marketing services/software
     AppSense
By: ClearNova     Published Date: Aug 21, 2009
In the 1990s, client/server was the predominant architecture used to build business applications. The applications had rich functionality, were responsive, and satisfied users' needs. Client/server worked in a time where the only networks were the ones owned and controlled by the enterprise and the only user base was internal.
Tags : internet apps, web applications, web application, web application development, j2ee, open source, ajax, web architecture
     ClearNova
By: Sybase     Published Date: Aug 21, 2009
The paper will explore the differences between smart-client and thin-client mobile architectures. It will then examine the details of common smart-client architectures, including what type of back-end systems they integrate with, the types of devices they support, how data is managed within the architecture, and development languages that can be used to build the application.
Tags : mobile app, mobile apps, mobile architecture, mobile device, mobile application, mobile application development, application development, mobile
     Sybase
By: Shunra     Published Date: Nov 27, 2007
How SAP uses Shunra VE to keep production problems at bay with pre-production testing on the virtual WAN.  These testing approaches and methodologies  reached far beyond conventional application testing and have become the preferred approach to ensure success. SAP does it, so should you!
Tags : soa, application testing, application testing software, sap, sap case study, soa applications, testing, virtual wan
     Shunra
By: HP - Enterprise     Published Date: Jun 04, 2013
There is a remarkable transformation in how people access systems and information. Mobile devices are rapidly overtaking computers as the primary information consumption means. In a recent report, The Economist has projected a growth in the number of mobile devices to reach 10 billion by 2020 and the shipment of mobile devices to be almost two times that of laptops and PCs as early as 2013.
Tags : mobile apps, high-quality software, app, mobile testing
     HP - Enterprise
By: HP - Enterprise     Published Date: Jun 04, 2013
The rapid pace of mobile apps demands new approaches to functional testing. To bring high-quality software to market quickly, your organization needs a strategy that moves you beyond the limitations of testing conducted on devices you manage in an internal lab. This paper outlines five strategic steps to get you there today-and move your processes into the era of the app.
Tags : mobile testing, app testing, white paper, high-quality software
     HP - Enterprise
By: HP - Enterprise     Published Date: Jun 04, 2013
Did you know that over 64% of mobile phone time is spent on applications? Mobile apps represent a huge opportunity for your enterprise to grow your business, but in order to benefit from them you need effective methods for developing, testing, and supporting mobile apps. Take a look at this eye-opening infographic to learn more about the current state of enterprise mobility and get the information you need to equip your business for mobile app development success.
Tags : mobile phone, white paper, enterprise, growing your business, applications, mobile applications
     HP - Enterprise
By: HP - Enterprise     Published Date: Jun 04, 2013
Mobility services are frequently being positioned as part of broader application transformation offerings, enabling enterprises to support the bring-your-own-device (BYOD) approach, with the development of enterprise app stores and the ability to leverage personal devices for business functions. This white paper describes software and services that accelerate and simplify the creation of internally developed or “in-house” enterprise mobile applications. It also describes how to deploy and manage these mobile apps on both company-provided and “bring-your-own” smartphones and tablet computers. Solving the complete mobile app lifecycle means transforming enterprise apps for multiscreen devices; facilitating design, testing, security, performance, management, and compliance to reach new customers and employee expectations.
Tags : mobile apps, lifecycle approach, mobility services, bring-your-own-device, software
     HP - Enterprise
By: HP - Enterprise     Published Date: Jun 05, 2013
In today’s mobile world, the user is at the center of the application experience. This is true whether the user is a customer, a partner, or an employee. Yet meeting the needs for the enterprise user poses particular challenges. Apps must work seamlessly across devices and screen sizes, enabling real-time collaboration, without sacrificing data security. This balance requires a mobile app development platform built for the unique demands of the enterprise.
Tags : applications, apps, mobile applications, mobile, user-driven, data security
     HP - Enterprise
By: HP - Enterprise     Published Date: Jun 05, 2013
There is no question that mobile computing is growing at an exponential rate. This rapid transformation has seen security concerns outpaced by the ease of use, flexibility, and productivity of mobile devices. When vulnerabilities are exploited, the security of mission-critical data becomes a serious concern. Here we take a look at three of the top mobile application security threats facing businesses today and recommendations on how to mitigate the risk.
Tags : mobile apps, applications, security threats, mobile computing, security vulnerabilities
     HP - Enterprise
By: F5 Networks Inc     Published Date: Jul 22, 2016
Traditional datacenter perimeters are dissolving as users access applications from a multitude of environments on a variety of devices. Secure, centralized application management throughout the hybrid cloud network will give an enterprise greater agility to succeed in today’s digital world. Read the whitepaper to learn how.
Tags : f5 big-ip platform, performance, applications, application delivery, integrated systems
     F5 Networks Inc
By: Webtrends     Published Date: Jun 13, 2011
Awareness, conversion, retention. As a marketer, your job hasn't changed, but the digital ecosystem changes fast. In this whitepaper from the CMO Council, top marketing execs discuss digital challenges and the resulting opportunities. Sponsored by Webtrends.
Tags : webtrends, cmo, international, digital marketing, process, partnerships, go-to-market, customer experience
     Webtrends
By: RecMan for Google Apps     Published Date: Sep 30, 2010
Millions of Google Apps users may be in violation of legal and organizational compliance standards. Learn how to avoid it.
Tags : compliance, records management, google apps, document compliance, compliance management, saas, records management software
     RecMan for Google Apps
By: Okta     Published Date: Apr 29, 2015
Creating mobile apps that capture the minds and wallets of your customers will lead to increased revenue and improved customer engagement. However, you must do so while protecting customers’ privacy and shielding them from fraud and other malicious activities. This report will help S&R pros understand the growing mobile authentication market and its transformative impact on customers’ mobile moments.
Tags : mobile, apps, mobile apps, s&r, fraud, okta, security
     Okta
By: Okta     Published Date: May 07, 2015
If you're migrating from an existing on-premise Exchange environment — or setting up Office 365 for a new set of users — you'll need to address how to handle users accessing Office 365 from mobile devices. Read this eGuide now to discover how you can simplify the migration and deployment process around Office 365 to mobile devices.
Tags : office 365, mobility, apps, data, administration, okta
     Okta
By: Okta     Published Date: Jul 01, 2015
Gartner has named Okta as the only leader in its 2015 Identity & Access Management as a Service (IDaaS) Magic Quadrant. Access your complimentary Gartner report today.
Tags : mobile, apps, mobile apps, s&r, fraud, okta
     Okta
By: EMC Corporation     Published Date: Jun 12, 2012
This complimentary 1-page white paper outlines the top 10 reasons why customers deploy virtualized Microsoft applications on EMC VNX. Find out more today!
Tags : emc vnx, microsoft, emc, idc analyst report, virtualization, backup and recovery, vm sprawl, vmware
     EMC Corporation
By: Dell Storage     Published Date: Apr 21, 2011
How to Test Upgrades in a VMware Environment without Downtime or Disruption Using Dell Compellent Replays.
Tags : dell compellent, test apps, vmware, downtime, disruption, test upgrades, microsoft dynamics crm, virtualized server environment
     Dell Storage
By: Dell Storage     Published Date: Nov 08, 2011
How to Test Upgrades in a VMware Environment without Downtime or Disruption Using Dell Compellent Replays.
Tags : dell compellent, test apps, vmware, downtime, disruption, test upgrades, microsoft dynamics crm, virtualized server environment
     Dell Storage
By: Symantec     Published Date: Oct 02, 2012
Android is on the rise. In a 2011 study, Distimo found that the Android Market (now known as Google Play) eclipsed the Apple App Store in terms of free apps, with 134,342 apps compared to Apple's 121,845.
Tags : android, applications, htc, apple, ios, samsung, secure, code
     Symantec
By: Riverbed     Published Date: Nov 08, 2012
Many enterprises are shifting from desktop applications to web and mobile apps, they have started a tidal wave of dynamic content that will overwhelm traditional architectures. A tidal wave of dynamic web content is coming - how will you respond?
Tags : web content management, real time information, mobile apps, web content optimization
     Riverbed
By: Riverbed     Published Date: Nov 08, 2012
No one likes to wait. Today everyone expects instantaneous responded from website and applications, and the longer they take to deliver, the more likely people will shift their attention. Learn how Stingray accelerates websites and other web apps.
Tags : stingray, aptimizer, web content optimization, accelerate websites, riverbed
     Riverbed
By: Urban Airship     Published Date: Jun 20, 2012
Push is a permission-based, staggeringly powerful mobile customer communication channel. Learn the "7 Rules of Good Push", in this useful primer, from Urban Airship, the world's largest provider of push messaging. A must-read for marketers everywhere!
Tags : push, push communications, push messaging, push notifications, mobile communications, smartphone alerts, smartphone push, push messages
     Urban Airship
By: BlackBerry     Published Date: Oct 03, 2012
Multitasking, Adobe® Flash®, and video capabilities are just a few features of the BlackBerry PlayBook tablet that are helping to enable McCain's sales team to work and communicate more effectively while on the road.
Tags : blackberry, tablet, application development, apps, mobile workforce, mobile workforce solutions
     BlackBerry
By: BlackBerry     Published Date: Oct 03, 2012
Whether you are a seasoned pro at developing apps or have little to no experience, these simple apps are easy to build, simple to deploy, and powerful enough to add tremendous value and productivity to your organization.
Tags : applications, apps, mobile apps, mobile applications, smartphones, application development
     BlackBerry
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