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By: DATAbuddy     Published Date: Apr 27, 2009
Thousands of companies already leveraged the power of email marketing to promote their business to a wide range of customers. For those businesses that haven't yet introduced email marketing into their advertising efforts - and even for some of those who have - the strategy does reveal some challenges. Companies struggling to get the most out of their email marketing efforts should consider using a managed email marketing service. Let's take a look at the challenges of email marketing and how an outside firm can tackle those issues.
Tags : databuddy, email marketing, e-mail, email, email campaign, outside agency, smb, small business
     DATAbuddy
By: SAS     Published Date: Jan 17, 2018
Consider the many ways that a customer encounters your brand – organic results on a search engine, display media campaigns, social media links, re-targeting on external sites, etc. One thing is certain – consumer journeys are far from linear. They can occur across multiple platforms, devices and browsers. The problem is that organizations are often constrained to channel-limiting decisions regarding their media investment allocations. Marketing attribution helps you analyze the impact and business value of company-generated marketing interactions to help make the best marketing investment decisions. The challenge is to interpret the massive volumes of customer data that continues to expand day by day.
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     SAS
By: VeriSign Incorp.     Published Date: Jan 15, 2008
Provide your users with visual cues that indicate your site is secure. Extended Validation SSL can facilitate online commerce by increasing visitor confidence and reducing the effectiveness of phishing attacks.
Tags : shopping online, ssl certificate, extended validation, ca/browser forum, ssl certification authorities, certificate authority, ssl certificates, identity authentication
     VeriSign Incorp.
By: MobileIron     Published Date: Oct 29, 2018
Seamless and secure mobile enterprise web browser
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     MobileIron
By: Synnex     Published Date: May 30, 2017
Most companies have decided they need the business agility and want the cost savings that come when moving to the cloud. But with the bewildering amount of contradictory information floating around on the Internet, not many really understand exactly what that means or what it entails. Companies considering Microsoft Office 365 as their first step in moving applications to hosted solutions face similar inconsistencies, making it difficult to separate fact from fiction. For example, some businesses incorrectly believe Office 365 is simply a version of Office accessed by a browser. That’s just one of the misconceptions about Office 365 we want to correct, which is why we created this myth-busting guide to help you. When considering Office 365 to power your organization, you need to know the facts. Your business depends on it. Ready to learn which of the top nine Office 365 business cloud myths you may have thought were true—but aren’t? Read on.
Tags : office 365, cloud, microsoft, office, cloud migration, skype
     Synnex
By: Cloudroute     Published Date: Jun 01, 2016
Most companies are have decided they need the business agility and the cost savings that come when moving to the cloud with nearly 90 percent of businesses having adopted the cloud in some capacity. But with the bewildering amount of contradictory opinions and information floating around on the Internet, not many understand exactly what that means or what it entails. Companies considering Microsoft Office 365 as their first step in moving applications to hosted solutions face similar inconsistencies, making it difficult to separate fact from fiction. For example, some businesses incorrectly believe Office 365 is simply a version of Office accessed by a browser. Astonishing right!
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     Cloudroute
By: IronStratus     Published Date: Apr 10, 2012
Passwords are the keys to your corporate apps in the cloud and they're managed ad-hoc and insecurely in spreadsheets, sticky notes & browser cache. Signup for a free IronStratus account and start securely managing access to your cloud apps in minutes
Tags : cloud, single sign on, single sign-on, apps, application, access, password, encryption
     IronStratus
By: Quocirca     Published Date: May 14, 2008
The software as a service (SaaS) delivery model has matured to such an extent that there is now an on-demand component to most software applications, whether it is online help, automated updates or the main application engine. At the same time, many vendors are realizing that to provide a satisfactory end user experience, total reliance on a web browser is not always enough and a desktop component is often needed.
Tags : saas, quocirca
     Quocirca
By: Ping Identity     Published Date: Feb 12, 2016
In order to meet the challenges presented by the use of mobile apps and cloud services in the enterprise, a new generation of identity protocols has been developed. OpenID Connect 1.0 uses the same building blocks as the modern application architectures and APIs it secures—REST and JSON. This allows it to profile and extend OAuth 2.0 to add an identity layer—creating a singular, cohesive framework that promises to secure APIs, mobile native applications and browser applications. This paper introduces OpenID Connect (Connect), detailing its features and its application in enterprise use cases.
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     Ping Identity
By: Google Chrome Enterprise     Published Date: May 04, 2018
"Chrome Browser provides secure, trusted access to data, apps, and cloud services, connecting employees on any device to a new generation of powerful tools for work. With proactive securitymeasures protecting them while they work, users get a consistent, customizable experience whenever and wherever they access it."
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     Google Chrome Enterprise
By: Symantec Corporation     Published Date: Feb 25, 2014
"For years, developers have known that one of the best ways to reassure users is by signing code using a digital signature accessed via a private key issued by a respected certificate authority. But signed code is not invulnerable. Due to lax key security and vetting processes, malware has managed to infiltrate applications with signed code. Extended Validation (EV) Code Signing Certificates help to halt malware infiltration by requiring a rigorous vetting process and helping ensure that private key security cannot be compromised. EV certificates require a hard token and associated PIN in order to sign code, introducing a more secure physical factor of authentication to the signing process. The EV Code Signing process provides browsers, operating systems, and security software an additional source of confidence in applications signed with an EV certificate. Read the white paper, Protect Your Applications—and Reputation—with Symantec EV Code Signing, to learn: • Key background on the latest malware threats • How you can provide users with reassurance that your application is safe to download • Why EV Code Signing Certificates represent the next step in advanced website security and their effectiveness • How you can help provide a frictionless experience when users attempt to download your application "
Tags : symantec, malware, applications, security, code signing
     Symantec Corporation
By: CA Technologies     Published Date: Aug 22, 2017
The application programming interface (API) is an emerging technology for integrating applications using Web technology. This approach is exploding in popularity because it builds on well-understood techniques and leverages some existing infrastructure. But it is a mistake to think you can secure APIs using the same methods and technology with which we secured the browser-centric Web. APIs are fundamentally different from websites and have an entirely unique risk profile that must be addressed.
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     CA Technologies
By: Clicktale     Published Date: Sep 26, 2016
In this third paper of the Clicktale Psychology and Customer Experience Series, we examine how retailers can identify intentionality of shopper behavior and differentiate between goal-oriented buyers and casual browsers. Learn how to increase conversions by building diverse purchase paths for your diverse visitors.
Tags : clicktale, psychology, customer experience, shopper behavior, conversions, purchase paths, website development, internet marketing
     Clicktale
By: Google Chrome Enterprise     Published Date: May 04, 2018
As companies embrace cloud services and encourage employee mobility, digital interactions with company resources have become more distributed and virtualized, blurring the traditional concept of the endpoint. Forrester Research surveyed 1000+ IT professionals to better understand how endpoint security challenges are changing for enterprises. To protect company and customer data, it is increasingly necessary for enterprises to revisit how they approach endpoint security. Read the research brief to uncover key trends in enterprise security, and how IT can protect their enterprise through a more secure and managed web browser.
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     Google Chrome Enterprise
By: Micro Focus     Published Date: Sep 12, 2014
Where green screen apps meet modern interfaces, accelerating efficiency and enhancing the user experience. Provide core system access from Windows, iPad or your web browser – without the risks of new code or reprogramming.
Tags : green screen apps, modern interfaces, user experience, cores system access
     Micro Focus
By: Ping Identity     Published Date: May 05, 2009
With the success of single sign-on (SSO) inside the enterprise, users are calling for interoperability outside of the enterprise’s security domain to outsourced services, including business process outsourcing (BPO) and software as a service (SaaS) providers, and trading partners, as well as within the enterprise to affiliates and subsidiaries. Learn more today!
Tags : pingidentity, sso, standards-based, web 2.0, identity enabled, browser-to-server, soap, saml
     Ping Identity
By: SafeNet     Published Date: Sep 08, 2010
Combat Man-in-the-Browser (MiTB) Attacks with an Integrated Solution that Combines Strong Certificate-Based Authentication from SafeNet with an On-board Portable Browser.
Tags : safenet financial services, online banking, security, identity protection, etoken ng-flash, password, man-in-the-browser attacks, mitb
     SafeNet
By: Symantec     Published Date: Dec 04, 2014
This white paper explains why PKI is the key to the future of trust on the Internet; what steps must be taken to build a stronger, more trustworthy PKI ecosystem.
Tags : pki, pki ecosystem, browser developers, internet security, security, symantec
     Symantec
By: Google Chrome Enterprise     Published Date: Feb 20, 2018
xxx
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     Google Chrome Enterprise
By: Akamai Technologies     Published Date: May 05, 2017
Security and performance were once considered separate issues requiring very different solutions. But now that malicious hackers have discovered new and better ways to affect both aspects of a website, you need solutions that can plug security holes while enhancing frontend performance. How is that possible? In this report, we explore browser-based solutions that can beef up security and enhance end-user performance in one stroke. This report examines several techniques for dealing with third party content issues in the browser, including HSTS, iframe, and prefetch. It also dives into service workers and browser-based scripts that provide many security and performance options. Download it now and learn how you can jointly improve security and increase performance.
Tags : cyber security, security, web linking, performance
     Akamai Technologies
By: Akamai Technologies     Published Date: Aug 17, 2017
More often than not, performance and security are thought of as two separate issues that require two separate solutions. This is mainly due to the implications posed behind various performance and security products. We typically have either security solutions or performance solutions, but rarely solutions that offer both. As technology has advanced, so have our attackers, finding newer and better ways to impact both the performance and security of a site. With this in mind, it has become even more critical to come up with solutions that bridge the gap between security and performance. But how do we do that? We need to shift the focus to what we can do at the browser by leveraging various frontend techniques, such as web linking and obfuscation, versus solely relying upon the capabilities of a content delivery network (CDN) or the origin. We can take advantage of all the new and emerging frontend technologies to help provide a secure and optimal experience for users—all starting at the
Tags : frontend performance, security, technology, content delivery, web linking
     Akamai Technologies
By: thawte     Published Date: Aug 27, 2008
Learn about how digital certificates with SGC technology are able to step-up encryption levels for certain browsers to 128-bits. A discussion of the business benefits of deploying SGC certificates is also included.
Tags : thawte, ssl, encryption
     thawte
By: Thawte     Published Date: Aug 08, 2013
Learn about how digital certificates with SGC technology are able to step-up encryption levels for certain browsers to 128-bits. A discussion of the business benefits of deploying SGC certificates is also included.
Tags : thawte, ssl certificate, application, web server, data collection, technology, encryption, security
     Thawte
By: ETNA Software     Published Date: Feb 22, 2011
This whitepaper covers programming and design aspects of installation experience customization.
Tags : silverlight, finance software, investment software, financial tools, trading, technology, software, financial services
     ETNA Software
By: SiteSpect     Published Date: Apr 14, 2015
See How Leading Online Brands are Converting Browsers into Buyers With the online retail sector growing quickly, so is the competition for that increased revenue and growth. Now more than ever, online retailers recognize that it's not only vital to drive shoppers to their sites, but also to ensure that they stay and make online purchases in growing numbers. The key to increased conversions is optimizing the online customer experience — and what was once an art, is now just as much a science.
Tags : website optimization, website optimisation, site optimization, site optimisation, site optimization ecommerce, optimize ecommerce site, optimize ecommerce website, ecommerce site optimization
     SiteSpect
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