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By: Uberall     Published Date: Oct 08, 2018
One of the great advantages of the digital age is the vast amount of information and opinions that consumers are exposed to when making a buying decision. This gives enormous exposure to businesses, whether in a positive or negative way. With this significant increase in information, unbiased and authentic customer reviews become increasingly important to both consumers and businesses. There is a wide choice of rating portals and review platforms, that specialize in all types of industries and services.
Tags : consumer, digital, information, portals, services, local marketing, consumer sentiment, reputation management
     Uberall
By: List Sotheby's International Realty, Singapore     Published Date: Jun 26, 2019
Citadel-founder Ken Griffin lit up the luxury residential sector in January 2019 when he bought a super penthouse in New York City for US$240 million. This purchase followed another acquisition he made in London in which he forked out US$122 million for a 200-year old house overlooking London’s St James Park. These ultra-high-net-worth (UHNW) buyers, local or foreign, are chief executive officers (CEOs) of tech companies or investment funds, and chairmen of major multi-national corporations (MNCs). They are also collectors of trophy assets who go for nothing less than the best-in-class attributes such as location, size, views, privacy, luxurious furnishings, and architectural merit. Trophy real estate is the ultimate collectible treasure. Like buying a prized sports car or a high-value masterpiece of art, trophy residences can ignite the desires of the UHNW individuals. As such, many developers of ultra-luxury properties have conceived collectible concepts right from the planning
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     List Sotheby's International Realty, Singapore
By: Intel     Published Date: Mar 19, 2019
Fast-food giants McDonald’s, Wendy’s, Burger King amongst others, have begun deploying self-order kiosks in their respective outlets. The burning question is: “Are self-order kiosks worth the hype and what is their potential return on investment?” While the hefty upfront investment might prove to be a determent for cost-conscious F&B establishments, the evidence has shown that the initial investments would more than pay off in the long run in the form of greater revenue, reduced waiting time and even an increase in both footfall and customer-satisfaction levels. Download the whitepaper to learn how self-order kiosks— • Can help chain restaurants enjoy huge revenue growth • Can influence and alter the buying habits of consumers • Can improve customer satisfaction levels and improve footfall by eliminating language barriers
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     Intel
By: F5 Networks Inc     Published Date: Aug 25, 2017
DDoS attacks seem to constantly be in the news, continually evolving and growing in complexity. You may have heard about the big, volumetric attacks that took down Donald Trump’s campaign website and Brazilian government sites during the Olympics. But while volumetric attacks still reign supreme, there are other, more insidious, low-level DoS attacks that can also damage your site, your applications, and your business. If you think you’re ready for a DDoS attack—or that you don’t need to worry about one—make sure you’re not buying into some of these popular myths.
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     F5 Networks Inc
By: Balihoo     Published Date: Dec 15, 2011
Effective local marketing is the single largest opportunity for national brands. Learn how to best utilize "The Local Web" -- the integrated, growing ecosystem of online media channels.
Tags : marketing automation, local marketing automation, local web, branding, channel marketing, marketing roi, digital media, daily deals
     Balihoo
By: Balihoo     Published Date: Dec 15, 2011
This paper explores the local-level marketing challenges companies face and serves as a guide for national brands who are interested in creating and implementing local websites. Includes a worksheet for determining your brands local presence.
Tags : marketing automation, local marketing automation, local web, branding, channel marketing, marketing roi, digital media, daily deals
     Balihoo
By: Adobe     Published Date: Feb 02, 2011
Dissatisfied Customers Take Their Money Elsewhere. View this complimentary analyst paper on best practices for customer experience management.
Tags : adobe, online customer experience management, loyalty, business buying process, user experience, interactive/pr agencies, interactive marketing, crm solutions/software
     Adobe
By: Merkle     Published Date: Oct 19, 2012
As media and channels proliferate with the upsurge in digital touchpoints, we have access to massive volumes of customer data. This leads to the personalization of customer interactions that drive customer strategy as a business strategy.
Tags : brand experience, customer experience, customer insights, communication management, marketing accountability, roi, data management, customer centricity
     Merkle
By: Merkle     Published Date: Oct 19, 2012
An effective marketing investment strategy will help you take inventory of your current measurement framework and develop a more accurate, reliable and consistent strategy for assessing and improving the performance of your marketing spend.
Tags : marketing accountability, roi, data management, customer centricity, crm, buying behaviors, segmentation, customer lifecycle
     Merkle
By: Merkle     Published Date: Oct 19, 2012
An integrated customer communication strategy places customer needs, behaviors and value at the center of all interactions and will result in increased revenue, profit and shareholder value.
Tags : data management, customer centricity, crm, buying behaviors, segmentation, customer lifecycle, integrated, customer solutions
     Merkle
By: Adobe     Published Date: Jun 26, 2019
Take the guesswork out of TV media buying with Adobe Programmatic TV. With our automated approach, you can ensure less waste by better defining your audience and by speaking to them wherever they’ll best receive your content. Instead of spending hours trying to find the best reach and value, our data does the work for you. Fill out the form to read the article Advanced TV goes prime time.
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     Adobe
By: Polycom     Published Date: Mar 13, 2018
With the increase in mobility and the growth of distributed teams, it’s essential that you select audio devices that offer the best flexibility, quality and reach needed to support collaboration anywhere on any device. To meet these requirements, Polycom offers a broad selection of easy-to-use, high-quality desk phones, conference phones, and applications. The phones support crystal-clear conversations and seamlessly integrate with a wide range of communication environments including open-SIP and Skype for Business and Office 365. This comprehensive guide will provide you: Guidance on selecting devices for different workspaces Information on the newest collaboration features and benefits Overview and comparison of the latest Polycom desk phones and conference phones
Tags : voice collaboration, communication environments, polycom, microsoft office 365, skype for business
     Polycom
By: OnBase by Hyland     Published Date: Jun 10, 2015
When selecting enterprise content management (ECM) solutions, many IT departments face internal pressure to keep costs down and decrease the time it takes to see results, while giving end-users exactly what they want. Discover how involving IT in the buying process allows you to select an ECM solution that remains successful throughout its lifetime.
Tags : enterprise content management, ecm, costs, ecm solution
     OnBase by Hyland
By: BusinessOnLine     Published Date: Jun 19, 2015
As company buying behaviors evolve, it's imperative to evolve your marketing strategies to align with the new marketplace. Luckily, with customer data becoming more and more available, smart industrial marketers are armed with high-quality proof points to establish efficient and effective programs that prove and improve marketing ROI.
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     BusinessOnLine
By: UPS     Published Date: Jun 15, 2017
The largest percentage of those surveyed purchase for general manufacturing (27%), followed by commercial construction (12%), contractor/service provider (12%) and residential construction (10%). A smaller percentage of participants purchase for the automotive, aerospace, machine shop, energy and hospitality industries, among others.
Tags : ups, industrial buying dynamics, industrial distribution, industrial products, industrial products wholesale
     UPS
By: Anaplan     Published Date: Mar 12, 2019
In 1973, CNL founder James M. Seneff, Jr. took a $5,000 loan from his father and began his own business by buying real estate in downtown Orlando for less than $3 a square foot. Forty years later, his investment has grown to become CNL Financial Group, one of the nation’s leading private investment management firms. Since its inception, CNL and/or its affiliates have formed or acquired companies with more than $33 billion in assets, and invested more than $15 billion in real estate assets.”
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     Anaplan
By: ChannelAdvisor     Published Date: Nov 29, 2017
"When it comes to online sales, there are no borders: Buying is happening everywhere. And these days, the biggest profits come to those who travel. The good news is that taking an e-commerce business across borders has never been easier. What’s more difficult, however, is knowing which channels to choose, which countries to try and which are the best methods for connecting to more global consumers. Whether you’re new to cross-border trade or a jet-setting e-commerce pro, this white paper will break down: - Why going global is important - Key considerations of international e-commerce - And much more"
Tags : ecommerce, retail, advertising, selling online, online shopping, online advertising, international commerce, cross border trade
     ChannelAdvisor
By: ChannelAdvisor     Published Date: Nov 29, 2017
"More than $1 million of e-commerce revenue is generated every 30 seconds, as millions of consumers purchase billions of products online. And these days, shopping is getting social. People aren’t just engaging on social media sites, but buying through them, too. As constant changes to mobile technology and e-commerce tools continue to reshape how consumers interact with brands and retailers, social commerce is here to stay. This white paper serves to help brands and retailers understand the state of social commerce today and its implications for connecting to customers, optimizing e-commerce operations and growing sales channels."
Tags : ecommerce, retail, advertising, selling online, online shopping, online advertising, social commerce, social media
     ChannelAdvisor
By: ChannelAdvisor     Published Date: Jul 20, 2018
"To consumers, Amazon is a land of plenty. A place where you can find anything. It’s easy to understand why shoppers start more than half of their online product searches on Amazon — and why more than 100 million people pay for premium Prime memberships to unlock access to exclusive deals. As the marketplace that’s set the standard for remarkable ease in browsing and buying, Amazon serves up millions of indexed search results to purchase ready shoppers every single day. That’s why it’s so important to step back and see where your listings stand from your consumer’s point of view. How does the results page break down? Do your products stand out? Or are they easy to miss? Most importantly, do your products even show up? In this eBook, we break down the essential components you need to address to get your products ready to compete for page one search results: - Your product data - The Amazon Buy Box - Amazon advertising"
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     ChannelAdvisor
By: Infosys     Published Date: May 21, 2018
Health insurance is a complicated business, often involving bundles of forms that users need to understand and fill out. This extensive, laborious initiation process often acts as a deterrent for buying insurance, especially for a multilingual, millennial population. What if health insurance companies simplify their on boarding process so buyers don't find the sign-up process time consuming and cumbersome?
Tags : healthcare, business, insurance, company
     Infosys
By: MuleSoft     Published Date: Jan 16, 2018
The future of financial services is under pressure from profound digital disruption. Across the globe, there are forces, both regulatory and customer-led, that open up the market to new entrants and disrupt what customers are buying — and how. The advent of Open Banking is one major influence, with Open APIs paving the way for third-party developers to build applications and services independently. This whitepaper outlines the challenges facing financial services firms and how a new approach to enterprise integration — API-led connectivity — can help banks and financial services firms not only survive, but thrive in an increasingly competitive future. Download this whitepaper to learn: What financial services firms should do about Open Banking, based on the experiences of the impact of PSD2 in Europe How an API strategy could define the future of financial services How a global bank successfully completed a digital transformation initiative
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     MuleSoft
By: HP     Published Date: Aug 03, 2009
The usual cure for exploding file volumes is to add more general purpose file servers. That strategy eventually leads to server sprawl, which brings with it more management complexity, stranded disk capacity, wildly differing storage utilization rates and slower file access. Network-attached storage (NAS) appliances can add file serving capacity that's more easily managed, shareable, more scalable and more efficient than a sprawl of general purpose servers. Read this online article to learn about three basic considerations that can help simplify your NAS buying decision.
Tags : nas, network-attached storage, servers, storage
     HP
By: Marketo     Published Date: Feb 11, 2019
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, TheDefinitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team. ResizedImage389253 dog with laptop lead generation You’ll learn how to: Define a lead and understand his or her buying journey Build a robust lead generation strategy t
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     Marketo
By: SRC,LLC     Published Date: Jun 01, 2009
Companies spend millions of dollars every year on building data warehouses, buying business intelligence (BI) software tools and managing their analytic processes in the hope of gaining consumer insight and winning market share. Yet, many companies fail to realize the full benefits of their technology investments because they are hamstrung by the layers of expertise and the complexity of technology tools needed to integrate various data warehouses and associated tools within their existing analytic environments. Since analysis is only as good as the accessibility, timeliness and accuracy of the information being analyzed, the interoperability of any data warehouse with any analytic environment is essential to achieving insightful, actionable analysis and making better decisions.
Tags : src, enterprise, streamline, analytics, economy, analytic imperative, business intelligence, seamless
     SRC,LLC
By: Limelight Network     Published Date: Apr 04, 2012
On the Internet, page-loading delays can stop customers from buying. Download our free report, 3 Proven Ways to Boost Transactions with Web Acceleration, and learn how Limelight Network's front-end acceleration technology can improve Time to Action.
Tags : webpage speed, page load, e-commerce, online shopping, transactions, mobile shopping, interactive marketing, web analytics
     Limelight Network
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