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customer management

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By: Adobe     Published Date: Mar 21, 2017
Das Kundenerlebnis ist das neue Markenzeichen des Einzelhandels
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     Adobe
By: Adobe     Published Date: Mar 21, 2017
It’s such a diverse space, and today’s discerning shoppers rightly want a consistently great retail experience. This means a fully personalised and user-friendly service, across multiple devices and touchpoints. Nowadays, a run-of-the-mill digital experience just doesn’t cut it.
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     Adobe
By: Progress     Published Date: Mar 06, 2017
The old rules no longer apply. Digital technologies have radically transformed the business landscape, yet many organizations have completely ignored this reality. A new survey of IT decision makers found 96% see digital transformation as important or critical, yet 55% say they have one year or less to respond before they financially suffer. By failing to prepare for new technologies, devices and systems, organizations have threatened their own survival.
Tags : digital transformation, new technology, customer experience, web content management, content management sytems
     Progress
By: Oracle     Published Date: Jan 09, 2017
Millennials ermöglichen eine signifikante Chance für Hoteliers und Gastronomen und diese Studie: „Millennials und Hospitality: die neu Definition von Service“ gibt Ihnen die Informationen, wie Sie die Erwartungen diese Zielgruppe erreichen können.
Tags : hospitality, hotels, customer experience, hotel management
     Oracle
By: Oracle     Published Date: Jan 09, 2017
This report explores how millennials want to use technology.
Tags : hospitality, hotels, customer experience, hotel management
     Oracle
By: Okta     Published Date: Mar 03, 2017
Host Jon Collins from The Register will be quizzing Tony Lock from Freeform Dynamics and Nadav Benbarak, from Okta, to understand just how far things have come and, most importantly, what to do about them.
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     Okta
By: Adobe     Published Date: Mar 03, 2017
The ideal customer experience is everything today, and it starts with a modern digital foundation. You can’t give customers the timely and relevant experiences they expect with outdated solutions that are cobbled together. Read The Blueprint Redefined to see how a modern digital foundation can get you there. You’ll learn: • How a unified platform lets you easily manage and refine customer experiences • Three steps to deliver great digital experiences on all devices • The roles of personalization, analytics, and asset management
Tags : customer experience, modern digital foundation, digital experience, asset management, web analytics, customer experience/engagement
     Adobe
By: Adobe     Published Date: Mar 16, 2017
There’s no doubt that your digital asset management system (DAM) can change everything when it comes to delivering the right customer experience at the right time. According to 78% of marketers, DAM is key to speed up time to market. It fast-tracks everything — from asset creation and management to campaign delivery. A next-generation DAM can turn your content marketing into compelling customer experiences. To learn more content marketing tips, read Breaking the DAM.
Tags : dam. digital asset, management, asset management, asset creation, customer experience
     Adobe
By: Adobe     Published Date: Mar 08, 2017
This three-part, step-by-step guide to data-driven marketing explains how to use mountains of available data to create the best possible customer experience and grow your bottom line.
Tags : data, data driven marketing, customer experience, customer experience management, big data, step-by-step guide
     Adobe
By: Adobe     Published Date: Mar 08, 2017
This whitepaper illustrates how with a whole-customer view and the cross-channel marketing capabilities of Adobe Marketing Cloud, you can create one thriving online and offline world all in one place for the experience that exceeds your customers’ expectations.
Tags : cross-channel marketing, adobe, marketing cloud, customer experience, customer experience management, marketing
     Adobe
By: Adobe     Published Date: Mar 08, 2017
Find out how technology is transforming marketing and the daily lives of marketers.
Tags : marketing, adobe, cross-channel marketing, programmatic, programmatic advertising, customer data, customer experience, customer experience management
     Adobe
By: Adobe     Published Date: Mar 08, 2017
This report, based on a survey of more than 2,000 digital marketers and ecommerce professionals in Asia Pacific, Europe and the US, explores the extent to which organisations are stepping up to the customer-centric approach.
Tags : adobe, survey, omnichannel, customer experience, customer experience management, customer-centric approach, marketing
     Adobe
By: Adobe     Published Date: Mar 08, 2017
Read these best practices to help build the right foundation to solve the content challenge.
Tags : adobe, best practices, customer experience, customer experience management, content
     Adobe
By: Virtela Communications, Inc.     Published Date: Oct 12, 2011
Multinational companies (MNCs) are facing a unique combination of escalating customer, competitive and operational pressures which are forcing them to fundamentally change the way they do business and manage their IT infrastructures supporting network, security and mobility needs. Lack of IT resources, limited capex and more complex global implementations are driving an increasing proportion of MNCs to offload, or 'out-task', various aspects of their day-to-day management responsibilities to skilled third-parties that can help perform these functions well.
Tags : health, global management service, cloud services, technology
     Virtela Communications, Inc.
By: ASG Software Solutions     Published Date: Jul 27, 2009
To meet the challenges of intense competition and increasing customer demands, companies must tightly align their IT service management with business issues and priorities. This paper outlines the maturity steps involved in the progression towards proactive Business Service Management (BSM) and explains how ASG's metaCMDB helps secure its seamless adoption.
Tags : asg, cmdb, bsm, itil, bsm, metacmdb, configuration management, metadata
     ASG Software Solutions
By: Sitecore     Published Date: Nov 04, 2009
This report highlights the strategic value of a next generation web content management system integrated with lead scoring, email marketing, customer relationship management, and web analytics. The report links the technology and practices of Best-in-Class organizations to engage customers, provide personalized experiences and manage the lead lifecycle.
Tags : sitecore, aberdeen, lifecycle management, web content management, analytics, crm, emarketing, email marketing
     Sitecore
By: Sitecore     Published Date: Jul 08, 2009
This whitepaper discusses the need to target outcomes and focus on building a complete, 360-degree view of your customers -- who they are, where they came from, what they do, and how you can best meet their needs.
Tags : sitecore, customer experience, lifecycle management, web content management, analytics, crm, emarketing, email marketing
     Sitecore
By: Neolane, Inc.     Published Date: Sep 17, 2010
With more than three decades in the hotel marketplace, Grupo Posadas operates more than 104 hotels and 19,042 rooms in 50 beach and city destinations in Mexico, Brazil, Argentina and Chile. It's brands include AQUA, Fiesta Americana Grand, Fiesta Americana, Lat 19°, Caesar Park and Caesar Business, making Posadas the leading Mexican hotel operator in Latin America. Posadas selected Neolane's enterprise marketing software to improve segmentation and deliver consistent, personalized customer communications across e-mail and direct mail channels, while streamlining campaign management within its loyalty programs.
Tags : neolane, grupo posadas, segmentation, loyalty, email, direct marketing, customer communications, loyalty
     Neolane, Inc.
By: Mcorp Consulting     Published Date: May 12, 2009
Learn how a deep understanding of touchpoints - and the ways they drive customers closer to you (or farther away) - can improve acquisition, retention and loyalty, create better customer experiences, strengthen relationships and boost your bottom line. (Plus 5 steps for leveraging touchpoints to profit from better customer relationships.)
Tags : mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping
     Mcorp Consulting
By: Mcorp Consulting     Published Date: Feb 17, 2010
See how the landscape of customer experience is being altered forever, as touchpoints continue to drive shifts in distribution, feedback and marketing channel control. In this whitepaper, you'll learn how making your touchpoints stronger, faster and smarter today will mean increased profits and stronger market positions tomorrow. (Plus 7 specific steps any company can take to improve customer experience today.)
Tags : mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping
     Mcorp Consulting
By: Custvox     Published Date: Sep 22, 2011
This free white paper will teach you how to build a modern Customer Feedback Management practice.
Tags : customer experience management, customer feedback management, social media, crm & customer care, marketing research, traditional marketing, sales
     Custvox
By: DocuSign     Published Date: Apr 12, 2017
Today, more than ever, the customer is at the center of business. Armed with more choice and ultimately more power, customers expect businesses to deliver entirely satisfying, customer-centric experiences throughout the sales cycle. Whether you sell to businesses or consumers, customers are accustomed to one-click purchasing, full mobile access, and social media-driven recommendations, and they are demanding a similar experience of all companies they do business with. With eSignature & Digital Transaction Management (DTM) solutions from DocuSign you can provide that experience, allowing customers to transact with you on their terms while reinforcing your modern reputation.
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     DocuSign
By: DocuSign     Published Date: Apr 12, 2017
In the last decade, customer relationship management (CRM) platform adoption has increased rapidly to meet the speed of business. Enterprises of all sizes and types are adopting CRMs as the norm. CRMs offer a single source of customer information and reduction in paper. Most importantly, they allow companies to do business more rapidly and with greater agility. Read this eBook to learn how you can extend the value of your CRM system to see increases in operational efficiency, lead conversion, customer satisfaction, and sales revenues.
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     DocuSign
By: Entrust Datacard     Published Date: Aug 10, 2016
Consolidate SSL providers and processes, without interruption, using Entrust SSL management and monitoring services This whitepaper provides a blueprint for migrating to Entrust SSL certificates and related services. It’s based on experiences that help many customers, in a wide variety of environments, bring their SSL certificate management under centralized administration.
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     Entrust Datacard
By: goTransverse     Published Date: Oct 15, 2015
Billing is a key moment of truth for all businesses. Every interaction with the customer ultimately gets filtered through billing. It’s an endless combination of quotes, account creation, orders, pricing, payments, settlement and subscriber management. If your company is looking to evaluate billing and subscription management vendors, this paper covers five must-ask questions your peers wished they had uncovered before signing the contract.
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     goTransverse
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