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customer loyalty

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By: Quantum Metric     Published Date: Oct 18, 2019
At Quantum Metric, helping companies improve digital customer experience is our passion. We’ve harnessed the learnings and observations we’ve had across dozens of Fortune 500 organizations to develop a methodology that companies can use to achieve meaningful results quickly - helping leadership and teams highlight the lowest hanging fruit in their organizations. The principles for our guide are: Be Easy to Understand. Five clear steps with specific goals and outcomes. Provide Value from Day One. No month-long assessments required. Deliver Quantifiable Outcomes. Clear, objective, and measurable improvements. Be Consistent. Produce repeatable results. Be Universal. Applicable to a wide-variety of businesses and situations. Using the concepts illustrated within this methodology, digital teams from every industry have been able to consistently deliver stellar customer experiences that encourage and maintain long term brand loyalty.
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     Quantum Metric
By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
The General Data Protection Regulation – or GDPR – is a European Union (EU) law that protects the rights of individuals with respect to their data. Adopted as an EU law in April 2016, organizations that hold data about any resident of the EU must be compliant by May 2018. With attention-grabbing fines of €20 million or 4% of global annual turnover, GDPR commands attention at the highest levels. And despite the “legalese” that compliance suggests brands utilize, the brands that balance legal compliance with a human approach will turn GDPR to their advantage. This white paper provides a series of actions you can take to make the most of GDPR to both enhance your customer relationships and mitigate risk.
Tags : data driven marketing, gdpr, compliancy, data privacy, customer data, omnichannel, multichannel, automation
     Selligent Marketing Cloud
By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
Among all the trends and buzzwords currently shaking up the marketing industry, one concept is emerging as the one to watch: customer experience (CX). Providing individual customers with the best possible experience is becoming the top priority at the moment, even to the point where experience outshines product quality(!) as the main differentiator. This is confirmed by a recent Gartner1 survey, in which 86 percent of participating companies listed customer experience as the main factor for gaining a competitive advantage, compared with merely 36 percent in 2012.
Tags : customer lifecycle, lifecycle marketing, customer experience, omnichannel, multichannel, automation, loyalty, crm
     Selligent Marketing Cloud
By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
20% of customers will be responsible for 80% of profit – or so says The Pareto Principle, also known as the “rule of the vital few.” So, while marketers are trying hard to increase market share, they should be equally (or even more) concerned about nurturing the customer relationships they already have. That means finding ways to strengthen bonds with your best customers and figuring out how to turn good customers into better ones. Personalization, truly helpful support, data-driven contextual marketing, re-engagement strategies, gamification… There’s an almost overwhelming number of options out there, each touted as your golden key to an enduring bond with your users. In the pages that follow, you’ll learn about five strategies to drive engagement and retention with actionable tips from Selligent clients – top brands that are at the forefront of creating and sustaining customer loyalty.
Tags : customer engagement, marketing strategy, customer retention, omnichannel, multichannel, automation, loyalty, crm
     Selligent Marketing Cloud
By: KPMG     Published Date: Jun 06, 2019
Brands built around trusted technology enjoy increased customer loyalty and greater customer spend. This makes building technology that helps deliver a positive customer experience a strategic imperative for technology executives. Read this briefing to discover: • the trends pushing customer trust ever higher up the corporate agenda • how technology leaders can become the catalysts for customer trust • six priority actions for building technical and perceived trust.
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     KPMG
By: Oracle     Published Date: Apr 22, 2015
This infographic reveals the benefits of getting social with customer service.
Tags : social, customer service interactions, technology, meeting customer demands, customer satisfaction, getting social, social interactions, boost brand loyalty
     Oracle
By: Oracle     Published Date: Apr 22, 2015
This infographic reveals the benefits of getting social with customer service.
Tags : social, customer service interactions, technology, meeting customer demands, customer satisfaction, getting social, social interactions, boost brand loyalty
     Oracle
By: Oracle     Published Date: May 05, 2015
This video illustrates how Oracle helps you use social comments to get ahead of service issues.
Tags : social media, customer service, customer experience, customer loyalty, avoid customer service issues, oracle, oracle social solutions, oracle solutions
     Oracle
By: Oracle     Published Date: May 05, 2015
This video illustrates how Oracle helps you use social comments to get ahead of service issues.
Tags : social media, customer service, customer experience, customer loyalty, avoid customer service issues, oracle, oracle social solutions, oracle solutions
     Oracle
By: Bronto     Published Date: Jul 19, 2017
The Internet has opened up a shopper's paradise where you can find and buy anything right from the living room. With a few simple key strokes, a consumer can choose products and services from merchants around the globe - from that authentic British trench coat to an Australian boomerang to wine straight from the California coast. But with the gates to cross-country commerce opened wide, have consumers abandoned their local retailers for international merchants abroad? To answer this question, we commissioned a consumer study, in the US and Australia and Census wide in the UK. We hope this original research helps you better understand the opportunities and challenges of cross-country trade.
Tags : ecommerce, loyalty program, customer incentive, global sales, customer loyalty, commerce, cross border shopping, global ecommerce
     Bronto
By: Bronto     Published Date: Jul 19, 2017
With the exponential growth of internet marketing and online advertising, the customer's journey to making a purchase has grown longer, often including a mrylad of touch points along the way. Whether they begin with a direct search or visit a website via a paid advertisement, the modern shopper takes far more time to explore their options and do their research before buying. Lets take a closer look at three common stages of today's buying journey and solutions for effectively managing each one.
Tags : online advertising, internet marketing, online shopping, mobile shopping, customer loyalty, brand loyalty, loyalty program, shopping incentive
     Bronto
By: Bronto     Published Date: Jul 19, 2017
In the age of the consumer, relationships determine success, as they are the last remaining source of competitive advantage. Create relevant marketing messages to connect with your consumer in meaningful ways via highly personalized campaigns. This info gram discusses different ways to influence and build positive consumer behaviors and relationships.
Tags : brand loyalty, ecommerce, consumer behaviors, loyalty programs, mobile engagement, customer loyalty, building brands, competitive advantage
     Bronto
By: SAP Inc.     Published Date: Jun 16, 2009
CRM is a business strategy that helps organizations cope with three of today´s most urgent business imperatives generating new growth, attaining operational excellence and enhancing competitive agility.
Tags : crm, customer relationship management, customer centric, customer-centric, customer service, service, retention, loyalty
     SAP Inc.
By: SAP Inc.     Published Date: Jun 16, 2009
Consider five key service process platforms that are shaping the future – as companies look to service to keep pace with customer expectations. Service income is accelerating. Technology is changing the competitive game, and smart companies need the proper IT strategy to make sure they deploy it for profitability.
Tags : sap, customer service, it strategy, customer expectations
     SAP Inc.
By: SAP Inc.     Published Date: Jun 16, 2009
Improving your call center may be more easily attainable — and more important — now than ever before. Recognizing that customer interaction is an important differentiator, organizations can increase the focus on their customers’ experience while keeping a firm grip on costs by leveraging the full potential of state-of-the-art technology.
Tags : customer service, customer satisfaction, customer retention, retention, loyalty, crm, customer, client
     SAP Inc.
By: Jive Software     Published Date: Jun 26, 2013
Balancing customer service quality and costs is an ongoing battle for most organizations. Superior service means higher labor spend, but shunting customers into long support queues and confusing self-help areas costs companies loyalty and retention. Conventional technologies don’t help much: They’re fragmented, with no unified view of customer interactions; they don’t provide effective peer-based support, leaving customers frustrated and dissatisfied; and they do nothing to improve retention, knowledge-sharing and overall enablement of service rep teams. Learn how social business tools eliminate the conventional cost/quality trade-offs.
Tags : customer service, customer service quality, customer experience, customer experience/engagement
     Jive Software
By: Aspect Software     Published Date: Feb 11, 2014
Learn the four reasons why proactive customer care translates to better customer retention and better branding for your organization.
Tags : aspect software, customer care, customer service, customer loyalty, customer service representatives, csr
     Aspect Software
By: Adobe     Published Date: Feb 08, 2016
In Ten Ways Cross-Channel Marketing Is Not Rocket Science, you’ll learn how to connect with your customers and reach them in personal and relevant ways — all from reliable data you collect.
Tags : adobe, cross-channel marketing, marketing guide, customer journey, customer relationships, customer loyalty, email marketing, crm & customer care
     Adobe
By: Adobe     Published Date: Feb 08, 2016
Five years ago, the mobile revolution was in its adolescence. Now, it’s in the midst of a growth spurt, and it’s developing faster than ever. To keep up, you need to deliver customer-winning mobile experiences that drive loyalty for your brand. And the key for achieving this is mobile maturity.
Tags : adobe, mobile, marketing, mobile maturity, brand loyalty, customer experience, emerging marketing, internet marketing
     Adobe
By: Adobe     Published Date: Mar 16, 2017
A great customer experience requires great content. And to ensure all your content meets customer expectations, you need a combination of the right talent, technology, culture, and strategy. It takes effort, but it’s worth it to earn your customers’ loyalty. In this report, we share the nine steps to achieve content marketing excellence, including how to: • Define a content marketing strategy • Use personal experiences to connect with audiences • Speed up and streamline content flow
Tags : customer experience, content, content marketing strategy, streamlined content
     Adobe
By: Adobe     Published Date: Apr 17, 2017
A great customer experience requires great content. And to ensure all your content meets customer expectations, you need a combination of the right talent, technology, culture, and strategy. It takes effort, but it’s worth it to earn your customers’ loyalty. In this report, we share the nine steps to achieve content marketing excellence, including how to: • Define a content marketing strategy • Use personal experiences to connect with audiences • Speed up and streamline content flow
Tags : customer experience, content marketing strategy, content streamlining, content marketing, customer expectations
     Adobe
By: Adobe     Published Date: Jun 22, 2017
Download our new guide, Your Most Crucial Conversation, to learn how you can use personalized, real-time offers to give your customers what they need, right when they need it—so you can earn their trust and keep them coming back for more. Read the guide to discover how to: • Break down internal silos and speak consistently to customers • Deliver contextually relevant experiences for upsell, cross-sell, loyalty and retention • Make the transition to real-time personalization
Tags : personalization, retention, conversation, cross-sell, customer loyalty
     Adobe
By: Affirm     Published Date: Sep 16, 2015
Millennials’ purchasing power will soon exceed that of every other generation, yet the key factors that influence their purchasing decisions are sometimes a mystery to merchants. Selling to Millennial consumers requires knowing these factors – and acting upon them. This article will help explain these factors and provide valuable actionable tips to help you succeed in converting Millennials to loyal customers.
Tags : purchase decisions, purchasing power, millennial consumers, customer loyalty, customer experience/engagement
     Affirm
By: Motorola Solutions     Published Date: Aug 14, 2019
Enhance customer experiences by eliminating downtime in the storefront and connecting all employees with instant voice.
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     Motorola Solutions
By: Five9     Published Date: Jun 14, 2019
An empowered agent workforce that delivers amazing customer experiences makes the difference when customer loyalty is on the line. There is a strong link between customer experience, customer loyalty, and business profitability. That’s why organizations in every industry strive to deliver experiences that customers love. Where is your organization today and how can you lead the digital transformation of customer experience in a way that truly empowers contact center agents to deliver the kind of service that will grow revenue and increase word of mouth about your brand? In this paper, we’ll explore four ways to help you achieve this goal.
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     Five9
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