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customer strategy

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By: IBM     Published Date: May 26, 2017
Securing your infrastructure, your customer interactions and protecting your data are critical to preserving your reputation and your bottom line. Many cyber attacks remain undetected for up to eight months1 and can cost an organization an average of 11 million USD.2 Today’s cyber actors are becoming more sophisticated, agile and capable of getting past any network security. Organizations must evolve, replacing traditional defensive security strategies with a proactive, intelligence-driven offense to prevent and disrupt these threats. IBM® i2® Enterprise Insight Analysis is a next generation intelligence solution that enables organizations to incorporate cyber threat hunting into their security strategy and turn their defense into a proactive offense.It helps organizations uncover critical insights about their threats and threat actors so they can mitigate and counter more threats with a combination of multi-dimensional visualte analysis capabilities
Tags : ibm, ibm i2, cyber security, customer interaction, enterprise insight analysis
     IBM
By: LogMeIn     Published Date: Jan 03, 2013
This report examines online shopper’s attitudes, opinions, and behaviors towards live chat as well as the satisfaction levels of chats resultant from both opt-in scenarios and pro-active invitations.
Tags : live chat, roi, effectiveness 2012, report, opt in scenario, live chat, collaboration, logmein
     LogMeIn
By: Neustar     Published Date: Aug 20, 2012
Attendees will learn how Arnold Worldwide combined advertising acumen with laser-like analytics to help a big brand build a comprehensive marketing strategy, refine its tactics, and help them understand not only who, within their industry are the best customers but also how to identify growth potential in key segments that are aligned with its business goals.
Tags : segmentation, marketing analytics, brand marketing, consumer analtyics, customer analytics, custom segmentation, market strategy, marketing strategy
     Neustar
By: Workday     Published Date: Mar 02, 2018
Today’s professional services firms operate in a highly competitive environment where gaining new business, delivering profitable customer engagements, and hiring the best talent are continual challenges. Because professional services firms are uniquely people-driven organizations, it’s critical you have a solid strategy to find, develop, resource, and retain workers, since they directly impact company revenue and contribute the most to cost.
Tags : competitive environment, customer engagements, hiring, company revenue
     Workday
By: Salesforce.com     Published Date: Sep 20, 2013
In 2013 Salesforce.com partnered with Fifth Quadrant to conduct quantitative and qualitative research into the customer service space in Australia and New Zealand. The research was designed to specifically examine new channels for service delivery such as Mobile Devices, Social Media to name a few and the maturity level of Australian organisations in regards to Customer Experience Strategy.
Tags : salesforce, crm, crm solutions, research, best practices, ces, technology
     Salesforce.com
By: Salesforce.com     Published Date: Oct 28, 2013
The way salespeople qualify prospects has changed. According to sales experts, rather than chase prospects away with an endless string of qualifying questions, you need to learn about them, while they learn about you and your company. Read How To: Informally Qualify Prospects Research before a Meeting Interact with Buyers Spot Bad Leads Download this ebook, loaded with practical advice from noted sales leaders, so you can qualify the right prospects and rock your sales goals.
Tags : customer experience strategy, crm, best practices, australia, salesforce, research, business performance
     Salesforce.com
By: Salesforce.com     Published Date: Oct 28, 2013
The ability to deliver exceptional customer experiences is proving to be a business differentiator – in fact, organizations that have a more mature customer experience strategy report between 10-20% greater impact on revenue generation outcomes than less mature businesses. This white paper reveals how your organization can better respond to changing consumer behaviors, needs, and expectations regarding customer experience and touch points.
Tags : custom service, contact center, supporting technology, customer service trends, best practices
     Salesforce.com
By: blueconic     Published Date: Oct 14, 2014
Download this whitepaper to learn how your enterprise can leverage a powerful new technology to learn about each prospect from the first click on a website or ‘Like’ on a social media page.
Tags : blueconic, marketing, customer engagement, social media marketing, internet marketing, consumer behavior, market research, crm
     blueconic
By: SAP     Published Date: Nov 04, 2015
This executive summary provides a look into how today’s marketing leaders are driving business performance across the customer-centric enterprise
Tags : marketing leaders, adaptive customer engagements, sap, customer experience, customer engagement strategy, customer-centric enterprise, emerging marketing, crm & customer care
     SAP
By: Mitel     Published Date: Dec 19, 2016
With this digital customer experience shifting from a "nice to have" offering to an essential service, any business that interacts with its customers must have the right technology to deliver a consistent experience across all media, as well as a concrete strategy for this broadened scope of service. Check out our new white paper for an overview of the digital expectations and habits of today's digital consumer, as well as practical next steps for transforming customer experience from dated to digital.
Tags : customer experience, sms, email, web chat, social media, mobile
     Mitel
By: Mitel     Published Date: Mar 30, 2017
You know the way we communicate with each other has evolved, but what about the way your business communicates with your customers? A third of the US population is made up of millennials that use multiple channels when reaching out or making a purchase, so how does this shift affect your bottom line? More importantly, how closely aligned is your customer experience strategy with how customers are buying? Looking for some clarity? Check out this infographic for a clear understanding of how customers are shopping, why they abandon your transactions, and what steps you can take to keep them happy.
Tags : customer experience, sms, email, web chat, social media, mobile
     Mitel
By: Genesys     Published Date: Nov 06, 2017
Whether you want to replace a legacy contact center solution or you’re transforming your customer experience strategy, PureCloud by Genesys delivers fast results and helps you deliver next-generation customer experiences.
Tags : purecloud, genesys, contect center solution, customer experience
     Genesys
By: Google Analytics 360 Suite     Published Date: Sep 05, 2017
Today’s meandering customer journeys take place over multiple channels and devices. Each interaction creates a stream of digital information, leaving marketers with a growing pile of data. But, with data seemingly everywhere, why are so many marketers still feeling like there’s not a drop to drink? Leaders Have a Data Strategy and Enable More Teams with Data In this research report from June 2017, Econsultancy surveyed more than 700 marketing and analytics executives at consumer brands to better understand how data factors into marketing strategy — and daily decision making. Two-thirds of leading marketers — those who outperformed their top business goal — say they currently have a documented data and analytics strategy. In this report, you’ll also learn how leaders have built data-driven cultures and why they are more likely to use: digital analytics to optimize user experience in real time audience-level data to personalize customer experience customer-level data to segment and r
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     Google Analytics 360 Suite
By: Fiserv     Published Date: Nov 08, 2017
Featuring Andy Schmidt, Principal Executive Advisor Knowing your customer is key to driving a successful strategy for client security and retention. Watch this video to get a picture of how KYC can be deployed for risk minimization, work with compliance, and make security measures more frictionless using cutting edge technology.
Tags : kyc, know your customer, beneficial ownership, financial crime, financial crimes, compliance, enhanced due diligence, suspicious activity report
     Fiserv
By: Fiserv     Published Date: Jan 16, 2018
For the past decade, financial institutions have created sophisticated digital platforms for consumers to access, save, share and interact with their financial accounts. As sophisticated as these digital platforms have become, cyber criminals continue to pose an ever-present risk for everyone – from individual consumers to large corporations In his recent article, 2018 Outlook: Customer Experience and Security Strike a Balance, Andrew Davies, vice president of global market strategy for Fiserv’s Financial Crime Risk Management division, explains how and why security will become a key differentiator for financial institutions as they respond to a changing landscape, which includes: •Global payment initiatives •Open Banking standards •Artificial intelligence and machine learning •Consumer demand for real-time fraud prevention and detection
Tags : 2018 trends, aml trends, money laundering trends
     Fiserv
By: Splunk     Published Date: Dec 11, 2018
Predictive IT is a powerful new approach that uses machine learning and artificial intelligence (AI) to predict incidents before they impact customers and end users. By using AI and predictive analytics, IT organizations are able to deliver seamless customer experiences that meet changing customer behavior and business demands. Discover the critical steps required to build your IT strategy, and learn how to harness predictive analytics to reduce operational inefficiencies and improve digital experiences. Download this executive brief from CIO to learn: 5 steps to an effective predictive IT strategy Where AI can help, and where it can’t How to drive revenue and exceptional customer experiences with predictive analytics
Tags : predictive it, predictive it tools, predictive analytics for it, big data and predictive analytics
     Splunk
By: IBM Marketing Cloud     Published Date: Sep 26, 2016
Download this commissioned study by Forrester Consulting on behalf of IBM, and learn how you can understand what your customers want and need, and serve them best in that context.
Tags : customer experience, customer, customer engagement, customer relationship, customer service, crm & customer care
     IBM Marketing Cloud
By: pepperjam     Published Date: Jun 18, 2019
It’s no secret: Traditional affiliate marketing metrics simply don’t work. And that’s because the customer journey isn’t linear—and your metrics shouldn’t be either. Reaching, engaging, converting: these are the actions that matter most. Let us show you how to determine key goals and objectives to ensure your affiliate strategy is poised to reach, engage and convert throughout the entire customer journey. You’re almost there! Just complete the form to download Traditional Affiliate Marketing Metrics Don’t Work today!
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     pepperjam
By: Pure Storage     Published Date: Mar 15, 2018
The all-flash array (AFA) market has undergone significant maturation over the past two years. A high percentage of customers have already committed to an "all flash for primary storage" strategy, and every customer interviewed for this study was among those. In 2017, AFAs will drive over 80% of all primary storage revenue. All of the established storage vendors have entered this space, and there are several start-ups with over $100 million in revenue. With this level of market maturation, multiple segments have developed within the primary flash array space. There are systems targeted for dedicated application deployment, there are systems specifically for web-scale applications, and there are systems intended for dense mixed workload consolidation. These latter systems are driving most of the AFA revenue, and they aspire to become the primary storage platforms of record for enterprises of all sizes. This study evaluates the suitability of 10 vendors' AFA platforms for dense mixed ent
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     Pure Storage
By: KPMG     Published Date: Jul 10, 2018
Initiatives that provide a digital customer experience or digitise existing processes merely scratch the surface. To unleash the true potential of digital, you need to reimagine your business model. Download this report to find out: • ten key technologies that will change business forever • why strategy beats technology in the race to transform • where business leaders think the key changes happen • the three categories of innovation that will drive digital business models of the future.
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     KPMG
By: KPMG     Published Date: Jul 10, 2018
Initiatives that provide a digital customer experience or digitise existing processes merely scratch the surface. To unleash the true potential of digital, you need to reimagine your business model. Download this report to find out: • ten key technologies that will change business forever • why strategy beats technology in the race to transform • where business leaders think the key changes happen • the three categories of innovation that will drive digital business models of the future.
Tags : 
     KPMG
By: KPMG     Published Date: Jul 24, 2018
In a fast-changing marketplace, customers expect a seamless experience across every channel. To compete successfully and win their custom, you need to become a customer-centric, connected enterprise. Read this guide to find out: • why it pays to be a connected enterprise • eight connected capabilities your business needs to develop • five key steps to developing your strategy • ‘what good looks like’ – for your customers and your organisation. Get the guide
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     KPMG
By: Znode     Published Date: Jan 10, 2011
Using a Multi-Store Ecommerce Strategy to Significantly Increase Customer Acquisition. As Ecommerce becomes a leading strategy for businesses, online retailers are presented with a challenge: how to increase sales by personalizing the customer shopping experience and strengthening the brand. The solution is to develop a multi-store strategy that "divides and conquers" this challenge. Retailers can develop several online stores that cater to distinct customer demographics, optimize separate checkout flows based on product, or improve conversion rates in marketing campaigns.
Tags : znode, marketing, ecommerce, online distribution, retail, development, integration, erp
     Znode
By: Genesys     Published Date: Jan 24, 2013
This whitepaper discusses a deeper logic to multichannel communication - addressing the needs of today’s media-savvy customer with your company’s need for an integrated strategy of core beliefs and a foundation to grow on.
Tags : customer service, collaboration, multi-channel communication, genesys, core beliefs, media-savvy customer
     Genesys
By: Genesys     Published Date: Apr 25, 2013
This whitepaper discusses a deeper logic to multi-channel communication - addressing the needs of today’s media-savvy customer with your company’s need for an integrated strategy of core beliefs and a foundation to grow on.
Tags : customer service, collaboration, multi-channel communication, genesys, core beliefs, media-savvy customer
     Genesys
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