RSS feed Get our RSS feed

News by Topic

digital assets

Results 1 - 25 of 47Sort Results By: Published Date | Title | Company Name
By: AppNexus     Published Date: Apr 04, 2017
Email marketing is one of digital media’s most effective channels. Inside the inbox, marketers can capture the consumer’s undivided attention in a uniquely intimate environment, creating a perfect opportunity for meaningful brand engagement and driving new purchase transactions. However, with open rates for even the most effective brands hovering around 25%, there is huge opportunity for marketers to reach their customers with impactful formats on the open internet to successfully engage them across the marketing funnel. Download the free eBook “Beyond The Inbox: How To Transform Your Email Marketing Platform Into An Omnichannel Solution” to learn: • How to rapidly build an omni-channel solution for your clients • How AppNexus can help your platform reach your marketer’s customers most cost-effectively • How AppNexus ensures complete security for your client’s CRM data assets ?
Tags : appnexus, email marketing, omni-channel, crm data, branding, marketing, brand engagement, customer engagement
     AppNexus
By: Adlib Software     Published Date: Jan 13, 2014
Welcome to the future of 24/7, any-time, anywhere access to digital content - where dynamic publishing solutions are the mantra. Is your organization ready for this brave new world of digital content distribution? This whitepaper explores how to prime your organization to leverage rapid digital content consumption as a key to business intelligence.
Tags : content marketing, content management, enterprise content management, publishing, data, content transformation, document transformation, document conversion
     Adlib Software
By: Extensis     Published Date: May 04, 2008
Integrated marketing communications agency, CMD, has an easy way of tracking the payoff from implementing Portfolio Server and Suitcase Server to manage their digital assets and fonts. It's called more billable hours.
Tags : cmd, extensis, font, website design, server, communications, digital asset management', other
     Extensis
By: QTS Data Centers     Published Date: May 01, 2017
In every industry, IT professionals are watching their roles and objectives evolve rapidly. The world is now digital and data is at the core of how enterprises, governments and individuals manage their core functions. Now, more than ever, CIOs and CTOs are challenged to build sustainable IT strategies against a constantly changing backdrop. Enterprises are quickly realizing that the resources required are exceeding their in-house capabilities. So, who are they trusting with these most valued assets? Data center providers. Learn how IT strategies are evolving and the role data centers play in those strategies.
Tags : 
     QTS Data Centers
By: Hewlett Packard Enterprise     Published Date: Dec 13, 2016
Cloud computing is rapidly entering an entirely new phase – one destined to prove far more transformative and disruptive than the initial phase of cloud deployment. Cloud is driving a comprehensive transformation of digital assets in organizations of all stripes as IT decision-makers begin to view the emerging cloud construct as a proxy for the transformation of IT itself.
Tags : 
     Hewlett Packard Enterprise
By: Hewlett Packard Enterprise     Published Date: Apr 13, 2016
To understand your organization’s risk profile: “You should start with a simple question: What are your digital assets and the cyber threats facing them,” says HPE Security Services CTO, Andrzej Kawalec. Watch the MIT Technology Review interview with HPE’s Kawalec and FireEye's Vitor Desouza in order to protect your organization from what has become daily, even hourly, attacks for many.
Tags : 
     Hewlett Packard  Enterprise
By: Adobe     Published Date: Nov 11, 2015
This paper reveals the seven trends impacting how digital marketers create, manage, deliver, and optimise their digital assets.
Tags : 7 trends in digital asset use, create content, manage content, delivery content, omptimise content, customer experience, marketing channel, customer interaction
     Adobe
By: Adobe     Published Date: Nov 11, 2015
This paper reveals how to use DAM to keep up with the constantly accelerating pace of digital business.
Tags : dam, digital asset management, digital assets, key considerations when choosing dam, content management systems, interactive marketing
     Adobe
By: Adobe     Published Date: Nov 11, 2015
This paper reveals the seven trends impacting how digital marketers create, manage, deliver, and optimise their digital assets.
Tags : 7 trends in digital asset use, create content, manage content, delivery content, omptimise content, customer experience, marketing channel, customer interaction
     Adobe
By: Adobe     Published Date: Nov 11, 2015
This paper reveals how to use DAM to keep up with the constantly accelerating pace of digital business.
Tags : dam, digital asset management, digital assets, key considerations when choosing dam, content management systems, interactive marketing
     Adobe
By: Adobe     Published Date: Nov 11, 2015
This paper reveals the seven trends impacting how digital marketers create, manage, deliver, and optimise their digital assets.
Tags : 7 trends in digital asset use, create content, manage content, delivery content, omptimise content, customer experience, marketing channel, customer interaction
     Adobe
By: Adobe     Published Date: Nov 11, 2015
This paper reveals how to use DAM to keep up with the constantly accelerating pace of digital business.
Tags : dam, digital asset management, digital assets, key considerations when choosing dam, content management systems, interactive marketing
     Adobe
By: Adobe     Published Date: Jul 04, 2016
Your effectiveness at creating, sharing and deploying creative digital assets has a direct impact on your ability to create compelling customer experiences. And digital asset management (DAM) is the foundational piece in that effort. But be careful. There’s danger in the attitude, ‘We have a DAM.
Tags : creative digital assets, share digital assets, asset management, digital asset management, dam
     Adobe
By: Adobe     Published Date: Jul 04, 2016
Your effectiveness at creating, sharing and deploying creative digital assets has a direct impact on your ability to create compelling customer experiences. And digital asset management (DAM) is the foundational piece in that effort. But be careful. There’s danger in the attitude, ‘We have a DAM.
Tags : creative digital assets, share digital assets, asset management, digital asset management, dam
     Adobe
By: Adobe     Published Date: Jul 04, 2016
Your effectiveness at creating, sharing and deploying creative digital assets has a direct impact on your ability to create compelling customer experiences. And digital asset management (DAM) is the foundational piece in that effort. But be careful. There’s danger in the attitude, ‘We have a DAM.
Tags : creative digital assets, share digital assets, asset management, digital asset management, dam
     Adobe
By: IBM     Published Date: Apr 12, 2016
The digital transformation that organizations are striving for today requires a mindset of "no limits" in terms of securely exposing critical business assets for internal and external consumption. In order to be an agile, digital business, enterprises need to seamlessly connect across hybrid environments, applications, data and processes, keeping a keen eye on an open cloud strategy. They also need a secure integration framework to provide controlled access, a single dashboard providing performance insights, and easy access to digital assets for your developers. This webcast will explore all of these areas in depth, to support your enterprise's quest to become a next-generation digital business.
Tags : ibm, digital business, api economy, api management, apim, api
     IBM
By: Oracle     Published Date: Sep 08, 2016
This Webcast explores what the next generation of Finance function looks like. Watch this webcast now to find out: How companies are monitoring and measuring intangibles within their business. How the CFO role is evolving in this increasingly digital economy that we are all living.
Tags : digital technologies, digital landscape, finance, business models, next generation finance, finance function, cloud, big data
     Oracle
By: OpenText     Published Date: Nov 30, 2015
Download this whitepaper to learn how OpenText’s enterprise-grade, workflow-oriented digital asset management ecosystem gives organizations the necessary combination of performance, security and management control for using digital assets both within their enterprises and in their relationships with customers, partners and prospects.
Tags : 
     OpenText
By: GE Power     Published Date: Oct 05, 2016
Gathering machine sensor data for analysis across a power plant is only the beginning. The Digital Twin takes analytics to the next level by creating a virtual analytic model of assets within the plant. With the GE Digital Twin power companies can understand how assets are performing in real time, and predict future performance.
Tags : digital power plant, digital power, digital power station, distributor solution, efficiency of power generation, industrial power
     GE Power
By: Netsuite DWASF Leads Display Q1 2015     Published Date: Oct 06, 2015
Read this report to understand how the age of the customer requires tech management to transform into a customer-facing function in speci?c ways. Business technology (BT) brings together technology and traditionally customer-facing roles like marketing, sales, service, brand/product management, and ful?llment for the purpose of deploying systems of engagement that provide di?erential customer experience. Firms must build these systems of engagement from the outside in, according to how customers move in market spaces. The rules for planning, building, and running systems of engagement are not the same as for previous generations of tech management because customers are not employees. The increasingly crucial role that digital technologies play in customer engagement elevates the CIO role in business — if CIOs can move beyond the traditional IT focus on technology assets and adopt an expanded view that centers on customer experience and choice
Tags : business technology, customer engagement, customer experience, cios
     Netsuite DWASF Leads Display Q1 2015
By: MuleSoft     Published Date: Apr 13, 2016
Every corner of an enterprise needs technology to build new applications for their specific function or customer. IT needs to transform from its traditional function as the sole technology provider to become an adaptive, responsive and nimble organization that can keep up with the pace of the digital era as well as embrace the opportunities provided by a change-driven environment. This transformation can occur only if IT transforms itself into a strategic business enabler rather than a centralized technology function. Being an enabler means that IT has to decentralize and democratize application development and data access to the different Lines of Business (LoBs) and functional business partners. This way, IT can concentrate on a partnership with the business - i.e. providing a set of strategic and consistent assets and technology.
Tags : technology, enterprise applications, best practices, business optimization, technology architecture, application management
     MuleSoft
By: Adobe     Published Date: Mar 16, 2017
Meet the trends that are impacting your ability to create, manage, deliver and optimize your digital assets. The Adobe white paper, 7 Trends Impacting How We Use Digital Assets, identifies the trends that help you deliver more meaningful customer experiences with the right assets, through the right channels, at the right time. Read the Adobe white paper to learn: • How metadata can help increase brand consistency across multiple channels and devices • Why marketers need digital asset tools that increase responsiveness to consumers in real time • The importance of rich media in delivering personalized content that deepens customer connections
Tags : digital assets. adobe, metadata, digital assets, channeling
     Adobe
By: Spredfast, Inc.     Published Date: Jun 30, 2014
The new world order of media and advertising demands that brands experiment and search for new ways to drive consumer engagement. As marketing and media strategy becomes ever more important, brands must look for ways to optimize paid, owned and earned media. Paid media is everything that you spend advertising dollars on such as TV, radio, print, digital advertising, and sponsorships. Owned media includes your website and other “owned” assets, and earned media is defined by the social amplification and interaction you “earn” through active participation with your customers. How do you create the perfect “owned media” experience for your customers, and what is the right formula for paid media to maximize your earned media opportunity? Download now to find out!
Tags : spredfast, media, advertising, social media, social campaign, consumer engagement, media strategy, owned media
     Spredfast, Inc.
By: MuleSoft     Published Date: Feb 06, 2017
APIs are not new. They’ve served as interfaces that enable applications to communicate with each other for decades. But the role of APIs has changed dramatically in the last few years. Innovative companies have discovered that APIs can be used as an interface to the business, allowing them to monetize digital assets, extend their value proposition with partner-delivered capabilities, and connect to customers across channels and devices.
Tags : 
     MuleSoft
By: CDW     Published Date: Nov 05, 2013
As IT infrastructures evolve, the complexity of software assets is constantly increasing, creating headaches for IT pros whose responsibility it is to keep track of it all. In response, many are turning to software asset management (SAM) software. Chances are your organization may already have an asset management product in place that you think is adequate.
Tags : cdw solutions, sam provider, software asset management, sam software, it process, software tco improvement, cio pushback, telecommunications
     CDW
Previous   1 2    Next    
Search Research Library      

Add Research

Get your company's research in the hands of targeted business professionals.

Related Topics