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digital presence

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By: IBM     Published Date: May 22, 2017
Only a handful of industries have been transformed by the digital age the way banking has. Internet and mobile banking, digital wallets, and a raft of new and innovative products have redefined “the bank” from a local, brick-and-mortar branch to an anytime-anywhere process. The new banking environment has opened opportunities for national, regional, and community banks alike, which are no longer constrained to serve only customers located in the areas where they maintain a physical branch presence. But it has also brought challenges associated with collecting, processing, analyzing, storing, and protecting vast amounts of new data, from multiple locations and sources.
Tags : cloud privacy, cloud security, cloud management, cloud assurance, cloud visibility, enterprise management, data management
     IBM
By: Adobe     Published Date: Aug 22, 2013
Web Content Management is becoming the focal point for companies who wish to deliver a truly seamless multichannel customer experience. The strategic importance of WCM is increasingly referenced in analysts' reports such as Forrester, which stress the importance for companies to move beyond using a CMS as a means to simply manage content and strategically utilise it to create digital experiences. With that said, it is concerning that just 38% of this survey's respondents agree that their CMS facilitates a 'brand enhancing digital presence.' Download this report to learn more.
Tags : content management, customer experience management, web content management, content management systems, customer experience/engagement
     Adobe
By: Adobe     Published Date: Aug 20, 2014
This report reveals what is driving the convergence between eCommerce and WCM solutions and provides a framework for eBusiness professionals to use when considering the pros and cons of using these historically independent platforms together.
Tags : commerce and content, digital customer experience, mobile marketing, digital presence, ecommerce and wcm, interactive/pr agencies, content management systems, interactive marketing
     Adobe
By: Adobe     Published Date: Nov 21, 2012
Because creating and managing a digital presence is easier than ever. As the digital world continues to evolve at a rapid pace, the opportunities to engage with consumers have never been greater. Learn why you should re-platform your website.
Tags : adobe, replatform, creating brand, digital presence, customer engagement, branding
     Adobe
By: Brightcove     Published Date: Sep 17, 2014
Salesforce ExactTarget Marketing Cloud, a digital marketing company, adopted Brightcove’s Video Cloud to manage the development and publication of video content to its Web site through a custom video portal to increase user engagement and increase the amount of time users spend learning about the brand. Nucleus found that using Brightcove enabled ExactTarget Marketing Cloud to better leverage its online video presence to increase its engagement with users and more effectively manage its digital brand.
Tags : digital marketing, video content, online video presence, custom video portal, emerging marketing, interactive marketing, marketing software
     Brightcove
By: Limelight     Published Date: Aug 22, 2012
While the globalization of business and the myriad of challenges it poses are nothing new, the explosive growth of global online commerce and the demanding worldwide competitive landscape present a variety of new obstacles for companies of all sizes.
Tags : web presence, website globalization, saas, mobile publishing, digital presence, limelight, global commerce
     Limelight
By: Oblong     Published Date: Sep 06, 2016
Featuring Gartner Research Gartner recently conducted research to evaluate innovative products and services to comprise its report: “Cool Vendors in Human-Machine Interface, 2016.” Explore the organizations that are transforming how we interact with our devices in the workplace. Receive special insights into a paradigm shift in the way we work known as Infopresence, which is enabled by the Oblong technology spotlighted in the report.
Tags : oblong, immersive environment, digital workplace, workplace engagement, telepresence
     Oblong
By: Marchex     Published Date: Nov 11, 2010
This whitepaper is about taking the small business digital marketing products back to the drawing board to deliver a product set that help small businesses easily, cost-effectively, and efficiently address three fundamental needs: 1. lead generation; 2. online presence and reputation management, and; 3. relationship management.
Tags : marchex, digital marketing, smb, small business, relationship management, lead generation, reputation, lead gen
     Marchex
By: Marchex     Published Date: Oct 25, 2010
This whitepaper is about taking the small business digital marketing products back to the drawing board to deliver a product set that help small businesses easily, cost-effectively, and efficiently address three fundamental needs: 1. lead generation; 2. online presence and reputation management, and; 3. relationship management.
Tags : marchex, digital marketing, smb, small business, relationship management, lead generation, reputation, lead gen
     Marchex
By: Limelight IT     Published Date: Aug 22, 2012
While the globalization of business and the myriad of challenges it poses are nothing new, the explosive growth of global online commerce and the demanding worldwide competitive landscape present a variety of new obstacles for companies of all sizes.
Tags : web presence, website globalization, saas, mobile publishing, digital presence, limelight, global commerce
     Limelight IT
By: Sitecore     Published Date: Jul 23, 2015
Rapid technology disruptions, high customer demands, and gaps in staff skills to address both, are some of the crucial challenges most digital marketers face today.
Tags : marketing maturity, uponor, sitecore, crm, customer experience, digital presence, sitecore, search marketing
     Sitecore
By: Sitecore     Published Date: Sep 11, 2015
Download now to learn how Uponor tackled these challenges by leveraging The Sitecore® Experience Platform™ and using the Sitecore’s Customer Experience Maturity Model to create a custom marketing roadmap plan that creates extraordinary customer experiences.
Tags : marketing maturity, uponor, sitecore, crm, customer experience, digital presence, sitecore, search marketing
     Sitecore
By: Limelight     Published Date: Feb 15, 2013
Learn some simple ways to start assessing your digital presence.
Tags : digital presence, digital marketing, content strategy, engagement, web presence, social media, interactive marketing, webinars & web conferencing
     Limelight
By: Limelight     Published Date: Feb 15, 2013
In this whitepaper you'll learn how to optimize your online marketing through best practices and other useful information.
Tags : digital presence, digital marketing, content strategy, web presence, online marketing, website optimization, ecommerce, digital experience
     Limelight
By: Adobe     Published Date: Jan 12, 2015
To drive loyalty and revenue, brands need to deliver personalized, meaningful digital experiences. Many marketers are looking for an end-to-solution that delivers multi-channel experiences on any device and helps create personalized content for every customer. The ability to deliver digital experiences that differentiate your brand and deepen customer relationships is more crucial than ever to driving business success.
Tags : adobe, marketing, digital, multi, channel, personalization, experience, brands
     Adobe
By: IBM     Published Date: Oct 10, 2013
Today, your company's digital presence is your reputation and your brand. But websites and other IT assets are vulnerable to security breaches, downtime and data loss—all of which can negatively affect your reputation and competitive position. Read this paper, commissioned by IBM with leading analyst Forrester to learn how IT security decision makers across the globe are doing more with less by outsourcing key security tasks.
Tags : reputational risk, it outsourcing, it security, security, risk, security breach, digital presence, it assets
     IBM
By: Bridgeline Digital     Published Date: Jan 25, 2013
Marketers everywhere should be considering how to revamp their digital marketing strategy to cope with the mobile takeover. Download our latest eBook and explor the advantages of taking your web presence into the mobile era.
Tags : web design, marketing strategy, mobile marketing, web strategy, advertising agencies, website/graphic design
     Bridgeline Digital
By: Sitecore     Published Date: Sep 10, 2015
Rapid technology disruptions, high customer demands, and gaps in staff skills to address both, are some of the crucial challenges most digital marketers face today.
Tags : marketing maturity, uponor, sitecore, crm, customer experience, digital presence, sitecore, search marketing
     Sitecore
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