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digital trend

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By: Emarsys     Published Date: Mar 19, 2018
The one thing these powerful brands have in common? Data. The growth of data has brought us to the tipping point between brand and customer. Before the digital age, the biggest and best brands had just that – a brand, which THEY controlled. Now, a brand is powerful because of the data it collects and how it uses it to serve its customers. The value of data is only going to increase as we move from a handful of brands owning first-party data to a greater democratization of information. As a result, consumers will have much more control over their personal data and more companies will be able to generate their own first-party data. Once again, it’s time to look ahead to identify the trends and technologies that are most likely to survive the hype cycle and become the must-haves of the near future. Here we take all we learned over the past year and craft our strategies for the future. We explore the five predictions we believe marketers should be excited about and prepare for over the ne
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     Emarsys
By: Tealium     Published Date: Dec 15, 2011
Tags slow down web sites. Tag management systems provide a solution using a number of methodologies ranging from asynchronous tagging, conditional loading and tag killing to improve site performance.
Tags : tag management, tag management system, universal tag, container tag, pixel management, site performance, web analytics, web analytics implementation
     Tealium
By: Tealium     Published Date: Dec 15, 2011
In the market for tag management systems? The "Buyer's Guide to Tag Management Systems" reveals the challenges associated with tagging, benefits provided by tag management systems, and features to consider when looking for such solutions.
Tags : tag management, tag management system, universal tag, container tag, pixel management, site performance, web analytics, web analytics implementation
     Tealium
By: Bazaarvoice     Published Date: Jan 17, 2014
Digitally, consumers today share knowledge and self-organize online, seizing more collective power than ever. This is the connected economy, where consumers rule. Learn the four trends businesses must learn to succeed in their reign
Tags : consumer-centricity, consumer engagement, brand messaging, customer relationships, branding, connected economy, social media marketing
     Bazaarvoice
By: WePow     Published Date: Sep 02, 2015
Online video use has grown by huge numbers over the past few years and isn't showing any signs of slowing down. Beyond personal lives, the impact it is having on the way we do business and more specifically talent management can't be argued. Check out WePow's latest infographic on video trends in 2015.
Tags : video interview, hr technology, recruitment, recruiting, candidate screening, talent acquisition, digital interviewing, interview tips
     WePow
By: Sparxoo     Published Date: Dec 21, 2016
With a new year upon us, it's time to put out Nostradamus hat on and give our best predictions for 2017. It's time for a fresh perspective as you look at your marketing plans and /make sure your initiatives are aligned for success. Our digital marketing gurus have pulled insights and trends together to give you insider secrets on digital marketing and how can you get a leg up on your competition. Why? Because we dig digital, and want to spread the love.
Tags : sparxoo, digital marketing, trend, marketing, forecast, insights, analytics, marketing research
     Sparxoo
By: Bridgeline Digital     Published Date: May 17, 2013
Digital touchpoints support an increasingly large percentage of the overall customer experience. 2012 saw the emergence of several important digital customer experience trends that will gain momentum as firms look to unify the cross-touchpoint experiences they deliver in 2013. This report outlines key trends that will make up the landscape that customer experience professionals will be working in as they take strides to improve their digital customer experiences in 2013.
Tags : forrester, digital customer experience, customer experience management, customer experience trends, digital experiences
     Bridgeline Digital
By: Adobe     Published Date: Nov 05, 2014
Download the new Adobe Digital Index report to see how your online marketing practices compare to the best-of-the-best websites across five industries, including retail, media and entertainment, travel and hospitality, financial services, and high tech. You’ll see critical metrics on everything from mobile trends to conversion rates—so you can develop new strategies for success in 2014.
Tags : adobe, adobe digital index, benchmarking, marketing, smartphone, tablet, stick rate, conversion rate
     Adobe
By: Adobe     Published Date: Jun 03, 2015
Download the 2015 Digital Trends report, created in partnership with Econsultancy, to see the trends and tools you need to provide exceptional customer experiences and to gain a competitive edge.
Tags : adobe, trends, content, experience, mobile, social, multichannel, video
     Adobe
By: Polycom     Published Date: Feb 25, 2015
Becoming a strategic trusted advisor and leading business transformation are some of the ways to ensure that IT leaders will become increasingly relevant and contribute to the work of corporate executive boards.
Tags : business, video, conference, multicultural, meetings, communication, cio, digital
     Polycom
By: Polycom     Published Date: Feb 25, 2015
The workplace is undergoing fundamental changes, with people persistently connected by digital collaboration technologies and an evolving work environment. Understanding these key trends will enable enterprises to prepare for and implement a collaborative workplace.
Tags : polycom, collaboration, connectivity, communication, deployment, video conferencing, infrastructure, user experience
     Polycom
By: Cisco     Published Date: Jul 11, 2016
Digitization is reshaping the business landscape at an unprecedented rate. The disruption of established businesses used to take decades, but natively digital organizations such as Uber, Google and Amazon have disrupted their respective markets in fewer than 10 years. Digital transformation is creating new winners and losers faster than ever before. Exhibit 1 shows that in 1960, on average, businesses remained on the S&P 500 Index for 50 to 60 years; by 1980, the rate of change was cut in half. Based on these trends, by 2025, businesses are forecast to stay on the index for an average of only 12 years. Leveraging this economic data, ZK Research predicts that 75% of the index will turn over in the next 10 years. New market leaders will emerge, and established organizations will struggle to survive.
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     Cisco
By: Wyng     Published Date: Mar 03, 2015
How are you taking your 2015 digital and social marketing to the next level in 2015? We surveyed 100+ marketing professionals on the state of digital marketing trends. Download our free "State of Digital Marketing Report" to see how marketing evolved in 2014, and where you should invest your efforts in 2015.
Tags : digital marketing, internet marketing, marketing strategy, digital trends, interactive marketing, customer engagement, customer experience/engagement, digital experience
     Wyng
By: Wyng     Published Date: Mar 03, 2015
Want to take your digital and social marketing strategy to the next level? Read this Forrester report to learn the four steps you need to take to succeed with best practices from leading brands, including SodaStream, Dr Pepper & more.
Tags : digital marketing, internet marketing, marketing strategy, digital trends, interactive marketing, customer engagement, customer experience/engagement, digital experience
     Wyng
By: Wyng     Published Date: Apr 06, 2015
With today’s empowered consumers, brands must engage their audiences in conversation across digital platforms. Fortunately, this social engagement produces a treasure trove of audience data - even before fans have made their first purchases. Learn to unlock this valuable data in our free white paper.
Tags : digital marketing, internet marketing, marketing strategy, digital trends, interactive marketing, customer engagement, customer experience/engagement, digital experience
     Wyng
By: Wyng     Published Date: Apr 06, 2015
Get ahead of cutting-edge digital marketing trends and learn what’s coming next. In this free report, we’ll share tips on what you can do today to accelerate your marketing strategy with customer engagement & data - before the competition catches up.
Tags : digital marketing, internet marketing, marketing strategy, digital trends, interactive marketing, customer engagement, customer experience/engagement, digital experience
     Wyng
By: DocuSign     Published Date: Apr 24, 2018
"In order to succeed in this evolving digital landscape, financial services institutions must embrace trending technology to remain competitive or risk becoming obsolete. Today’s customers expect to be able to bank not just anywhere, any time, but also on any device. What’s more, they want to be able to open new accounts, apply for loans, and perform other tasks that in the past could only be done at a branch, securely and easily. Download this complimentary IDG report to learn about digital banking best practices to stay competitive by going paperless, attract and keep the next generation of customers who demand digital options, and thrive in the digital age. "
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     DocuSign
By: Bazaarvoice     Published Date: Dec 08, 2011
Leading thinkers in marketing, social, digital, and future business gathered in October with over 500 industry peers at Social Commerce Summit Europe. Discover the predictions and advice they shared in this free report: Social Commerce Trends Report Europe 2012.
Tags : social, social commerce, customer centricity, customer intelligence, social media, customer experience/engagement, market research, social media marketing
     Bazaarvoice
By: Adobe     Published Date: May 16, 2017
Chart your course with the latest trends. Today, staying competitive requires mobile maturity—a maturity that transforms businesses from simply creating products to delivering amazing digital experiences. And mobile is at the center. We’ve analyzed the latest trends from mobile decision makers in the 2017 Adobe Mobile Maturity Study and share the findings in our report, Touching the Infinite. Read the report to: • Get the latest pulse of mobile marketing and relevant benchmarks for your mobile marketing investment • See how the latest trends and best practices help you acquire and engage your mobile customers • Learn how to transform your strategies around the latest mobile trends and tactics
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     Adobe
By: Polycom     Published Date: Dec 18, 2014
Polycom commissioned a global survey of 1,205 business decision-makers in 12 countries. What we found was both surprising and enlightening.
Tags : business, video, conference, multicultural, meetings, communication, cio, digital
     Polycom
By: Polycom     Published Date: Dec 18, 2014
To remain significant in an increasingly digital information driven world, IT leaders need to drive tangible business value. Dr Carsten Sørensen, Associate Professor in Digital Innovation at The London School of Economics and Political Science, outlines how IT is no longer confined to being a support function but is becoming business critical across all departments.
Tags : business, video, conference, multicultural, meetings, communication, cio, digital
     Polycom
By: Polycom     Published Date: Dec 18, 2014
IT leaders are now at the center of a significant technological and marketplace shift and must understand how the world is changing and the role video will play in the world of tomorrow. In our infographic, global futurist Jack Uldrich outlines the key trends driving the evolution of work practices, and what this means for the CIO of today.
Tags : business, video, conference, multicultural, meetings, communication, cio, digital
     Polycom
By: Polycom     Published Date: Dec 18, 2014
Polycom and Quocirca surveyed over 800 business video conferencing users around the world on the state of video adoption. The global findings revealed that there distinct advantages beyond travel savings, including improved team work and productivity. This report explores why some organizations have embraced and benefited from the use of video communications and why some have not. It outlines the positive visual cultural aspects that drive adoption, as well as the challenges that seem to hold some organizations back.
Tags : business, video, advantages, travel, productivity, benefits, adoption, challenges
     Polycom
By: Polycom     Published Date: Dec 18, 2014
Polycom invited customers and partners around the world to participate in a survey that focused on collaboration challenges. More than 5,000 business professionals from all job levels, functions and vertical sectors responded, candidly sharing insights about their obstacles and the strategies they deploy to overcome them. Download the full survey report and discover why 85% of our respondents believe video conferencing helps them achieve their business goals, and find out how you can use technology to defy distance within your organization as well.
Tags : business, video, conference, multicultural, meetings, communication, cio, digital
     Polycom
By: Polycom     Published Date: Dec 18, 2014
A variety of technological, demographic and cultural forces are converging at this unique moment in history and stand poised to revolutionize the workplace of the future. Customers are demanding the ability to access the marketplace from anywhere, anytime and on any device; newer employees now expect the flexibility to collaborate continuously with customers and co-workers; and the future-oriented company is striving to make customer interaction and employee communication as invisible, seamless and intuitive as possible.
Tags : business, video, conference, multicultural, meetings, communication, cio, digital
     Polycom
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