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ecommerce personalization

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By: MuleSoft     Published Date: Apr 15, 2019
eCommerce offers consumers new ways to interact with traditional retailers, resulting in changed consumer preferences Ė 63% of customers today would switch brands for a better connected experience, and 75% want personalized offers based on purchase history. Traditional retailers need to consider how to build a new digital retail platform strategy within their business models to engage with consumers and help maintain their competitive edge. Read this whitepaper to learn: A 4-step strategy for retailers to build a retail digital platform strategy with APIs. The role APIs can play in optimizing consumer journey personalization and creating new revenue channels. How a leading fast food company created a unified consumer experience by adopting a platform-based business model.
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     MuleSoft
By: WNS     Published Date: Jun 21, 2017
E-commerce which till a few years back was of peripheral significance to the CPG industry is now one of the biggest drivers of change and innovation in the sector. The numbers representing growth are quite staggering with McKinsey1 believing that the online space will account for anywhere from 10 to 30 percent of total industry sales growth in the next five years. This equates to a market opportunity of USD 15 Billion to USD 50 Billion. Given how digital is impacting every part of the CPG value chain, companies need to be awake to the emerging trends as they can potentially have a make or break effect. This article discusses key trends that will define the CPG space in days to come.
Tags : ecommerce, cpg companies, personalization, market mix modeling, digital media, integrated it infrastructure, predictive demand, agile supply chain
     WNS
By: iGoDigital     Published Date: Feb 26, 2013
Learn how personalized product recommendations can maximize average order value, increase conversions and create 1:1 relationships with your shoppers.
Tags : ecommerce personalization, ecommerce personalization software, ecommerce personalization solutions, ecommerce recommendations engine, online shopping personalization, personalized ecommerce, personalized product recommendations, personalized online shopping
     iGoDigital
By: iGoDigital     Published Date: Feb 26, 2013
Itís a marathon and a sprint. Learn how to capture your customerís interest from the beginning while continuing to add value from discovery through post-purchase.
Tags : ecommerce personalization, ecommerce personalization software, ecommerce personalization solutions, ecommerce recommendations engine, online shopping personalization, personalized ecommerce, personalized product recommendations, personalized online shopping
     iGoDigital
By: iGoDigital     Published Date: Feb 26, 2013
Make your site noise cancelling. An engaged customer stays on your site longer and is less prone to distractions. See how improving engagement metrics drives conversions and builds relationships.
Tags : ecommerce personalization, ecommerce personalization software, ecommerce personalization solutions, ecommerce recommendations engine, online shopping personalization, personalized ecommerce, personalized product recommendations, personalized online shopping
     iGoDigital
By: iGoDigital     Published Date: Feb 26, 2013
Play ďpin the tailĒ without the blindfold. Leverage the power of 1:1 communication. Five steps to make your email more relevant, engaging and effective.
Tags : ecommerce personalization, ecommerce personalization software, ecommerce personalization solutions, ecommerce recommendations engine, online shopping personalization, personalized ecommerce, personalized product recommendations, personalized online shopping
     iGoDigital
By: iGoDigital     Published Date: Feb 26, 2013
Learn how Guided Search delivers personalized search results directly from the search box, guiding your customers to the most relevant product pages with less clicks.
Tags : ecommerce personalization, ecommerce personalization software, ecommerce personalization solutions, ecommerce recommendations engine, online shopping personalization, personalized ecommerce, personalized product recommendations, personalized online shopping
     iGoDigital
By: Jebbit     Published Date: Jun 12, 2018
In the retail and eCommerce world, data can be your differentiator...or your downfall. To stand out, marketers are increasingly turning to first-party declared data to fuel their strategies. Learn how retailers are using mobile attention to collect and activate declared data for: Qualified lead acquisition and direct response Relevant remarketing with custom audiences and retargeting 1-to-1 email personalization Audience building and profiling
Tags : data, jebbit, remarketing, audiences, omnichannel
     Jebbit
By: IBM     Published Date: Apr 29, 2014
With a wealth of information readily available online, consumers are now better able to compare products, services and pricesóeven as they shop in physical stores. When consumers interact with retailers publicly through social media, they have greater power to influence other customers or damage a brand. These and other changes in the retail industry are creating important opportunities for retailers. But to capitalize on those opportunities, retailers need ways to collect, manage and analyze a tremendous volume, variety and velocity of data.
Tags : ibm, retail, ecommerce, big data, retail technology, social media, data analytics, customer insights
     IBM
By: Dotmailer     Published Date: Feb 23, 2016
This guide examines how brands are employing technology to engage buyers and strengthen the customer relationship.
Tags : ecommerce marketing, email marketing, marketing automation, magento best practices, marketing technology for ecommerce, martech for ecommerce, magento enterprise best practices, magento community best practices
     Dotmailer
By: Sailthru     Published Date: Jul 01, 2015
The ability to know the next action of an individual customer is gold, quite literally, as this knowledge translates directly into revenue. True predictive intelligence has arrived, and itís one of the most incredibly exciting advancements in modern marketing. With good reason given that for many brands as much as 95% of future revenue comes from a mere 5% of customers! But with any major advancement, messaging landmines threaten a marketerís ability to identify the technologies that can actually deliver on the predictive promise.
Tags : ecommerce, publishing, data science, predictive marketing, customer experience, personalization, marketing, strategy
     Sailthru
By: Scene7     Published Date: Feb 05, 2007
This whitepaper reviews the past decade of eCommerce, highlights five key principles for eCommerce 3.0 - the coming phase of eCommerce - and illustrates tangible examples or "glimmers" that demonstrate the direction customer experience is headed in the near term to offer consumers uniquely great online shopping experiences.
Tags : e-commerce, ecommerce, e-commerce software, content personalization, content development, user-centered design, online store, store
     Scene7
By: Limelight Networks     Published Date: May 03, 2011
In this whitepaper you will learn about the three major trends re-shaping the ecommerce landscape: Video as a way to enhance the shopping experience; Mobile as a channel for expanding marketing reach; and Personalization informed by advanced analytics.
Tags : limelight networks, rich-media strategies, ecommerce, online retail, consumer behavior, video, mobile, personalization
     Limelight Networks
By: Magento     Published Date: Feb 13, 2018
Omnichannel isnít about making a quicker, cheaper sale with fewer human touchpoints: itís about creating a system which lets you to nurture your customers at every step of their buyerís journey. This white paper from Magento and Premier Technology Partner dotmailer describes how well connected ecommerce and marketing teams and systems are crucial for a true omnichannel approach. Download the paper to discover: Why automated marketing messages, sent in real time, are the most effective way to communicate throughout the purchase journey Web and email personalization tips for omnichannel merchants Why an email address is your unique identifier Three tried and tested marketing methods to drive customers to your site and stores Note that by downloading this paper, you consent to receive future emails from dotmailer. You may opt-out at any time.
Tags : 
     Magento
By: Bluecore     Published Date: Oct 26, 2018
In an effort to grow its eCommerce business, the Pendleton marketing team began looking for new ways to innovate and immediately saw an opportunity to drive sales by bringing personalization to email by workimg with Bluecore.
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     Bluecore
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