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By: Bluecore     Published Date: Oct 23, 2018
If you’re not one of those retailers, you’re likely busy playing catch-up to them – and that’s not a position in which anyone wants to be. Since eCommerce began, a small handful of leaders have set the pace. They’ve innovated quickly and delivered incredibly valuable and convenient shopping experiences. And in doing so, they shaped consumer expectations. Take Amazon. Over a decade ago, the online giant seemingly rewrote the natural laws of retail by managing to deliver more, better, faster – all with unmatched accuracy and ease. Now, consumers expect an Amazon-like experience everywhere they shop, and anything else feels subpar.
Tags : email, personalization, retailer, shopping, consumer, bluecore
     Bluecore
By: Bluecore     Published Date: Oct 23, 2018
AFTER DECADES IN THE LIMELIGHT, email remains the most powerful channel for eCommerce marketers. And this success continues even as many eCommerce marketing teams rely heavily on batch and blast emails that go to their entire list without any customization. While such efforts clearly bring in revenue, they also leave money — a lot of money — on the table. Recognizing that largely untapped opportunity, top eCommerce marketers have started to take a more strategic approach to email. In addition to traditional batch and blast campaigns, these marketers now tailor messages based on both their customers’ behaviors and changes to their product data in order to send more customized and timely messages.
Tags : bluecore, retail, email, report, ecommerce, marketing
     Bluecore
By: Bluecore     Published Date: Jun 21, 2018
If you’re like most email marketers, you do a lot of “hurry up and wait.” Download now to learn more about a solution from Bluecore.
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     Bluecore
By: Bluecore     Published Date: Jun 21, 2018
Learn how Bluecore helped Discount School Supply with their eCommerce Marketing.
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     Bluecore
By: Adobe     Published Date: Nov 02, 2018
Improving the customer experience is a strategic imperative for most organizations today, but delivering an engaging experience across the growing number of digital customer touch points can be a daunting challenge. Organizations must deliver responsive experiences that “play well” on smartphones, PCs, and tablets. They must publish content to installed app experiences on mobile and other connected devices, to social channels, and to email campaigns. They must manage global sites in different languages, localize the experience for different markets, and — increasingly — personalize the experience for different customer personas or segments. A modern digital experience management platform is essential for any organization hoping to make digital experience delivery a core competency. IDC interviewed organizations using Adobe Experience Manager Sites (AEM Sites) to understand the impact of the platform on their ability to create, manage, and deliver digital experiences. Study participants
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     Adobe
By: Adobe     Published Date: Nov 02, 2018
Every day, demanding customers, unforeseen competition, and disruptive new technologies hammer home that we have entered the age of the customer, where established business operations no longer work. Yet, most marketing functions still rely on decades-old methods that undermine their ability to create post-digital brand experiences and help their firms become customer-focused. Smart CMOs recognize that it is time to pivot their marketing function around the customer, rather than transactions, sales, their brand, or day-to-day operations. In March 2018, Adobe commissioned Forrester Consulting to evaluate the link between email innovation and customer obsession. To explore this topic, Forrester conducted an online survey with 256 US consumers who use personal email and 260 marketing technology and strategy decision makers at US companies with 500 or more employees. We found that email marketing can provide a way to launch customer-obsessed marketing at organizations. In fact, companies t
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     Adobe
By: Cyren     Published Date: Oct 17, 2018
Average rates at which enterprise email security systems miss spam, phishing and malware attachments.
Tags : email security, phishing, malware, email security systems, appliance security
     Cyren
By: Salesfusion     Published Date: Sep 20, 2018
Salesfusion is transforming how mid-market businesses engage audiences and measure marketing success. Our marketing automation platform is purpose-built for mid-sized companies. It is designed to include all of the features you need in a single platform that is both broad and deep in capability. We obsessed about the platform design to ensure it is easy to use with drag and drop interfaces for email, landing page, and form builders, and Salesfusion is the only marketing automation platform to include a comprehensive Business Intelligence module.
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     Salesfusion
By: Bell Micro     Published Date: Jun 14, 2010
In this Customer Solution Profile a Fortune five organization put the IBM XIV storage system through its paces in their Microsoft Exchange 2003 environment.
Tags : bell micro, microsoft exchange, ibm xiv storage system, resilience, performance, email system
     Bell Micro
By: Adobe     Published Date: Oct 24, 2018
Adobe automates the process of turning insights into action by connecting Adobe Analytics to other solutions in Adobe Experience Cloud, including Adobe Target and Adobe Audience Manager. Four features make this possible: • Anomaly detection. The technology automatically analyzes trends and determines if they are statistically significant — in milliseconds. • Analyze play button. With analytics, you can take insights and connect them to your email, DMP, and personalization platform in seconds. • Intelligent alert. A built-in alerting system sends an SMS text or email when it detects an anomaly. There are also predictive algorithms that help you forecast how often the alert is likely to trigger. You can set these to only notify you of the most important changes. • Intelligent recommendations. It’s simply impossible to manually create every alert you might need, so Adobe is building machine learning directly into analytics to analyze users’ behaviors. Like a virtual data assistant, it co
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     Adobe
By: Adobe     Published Date: Oct 24, 2018
The report combines data from a February 2018 executive survey of 401 email marketers and documented ESP demos related to three key themes. We also utilized vendor questionnaires and our near two-decades of knowledge of the providers in this sector. One-on-one phone interviews with several of the marketers who use these tools and our executive survey clients provided satisfaction data. The methodology details our entire recipe, but readers can feel confident in knowing that our vendor evaluation process is objective and does not stem from one analyst’s singular point of view. This guide also includes our analysis and perspective on vendors that did not for a variety of reasons participate in this research.
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     Adobe
By: Time Warner Cable Business Class     Published Date: Apr 15, 2010
Time Warner Cable Business Class delivers all the communication services your business needs with scalable Internet, Phone and Cable TV services supported by our reliable wholly-owned network. Meet with our local, dedicated account representatives for a free evaluation so they can tailor a solution that's right for your business. For a free communications evaluation, contact us to learn more!
Tags : broadband for business, broadband internet for business, bundles for businesses, business adsl, business broadband, business bundle, business bundles, business cable
     Time Warner Cable Business Class
By: Time Warner Cable Business Class     Published Date: Apr 15, 2010
Time Warner Cable Business Class delivers all the communication services your business needs with scalable Internet, Phone and Cable TV services supported by our reliable wholly-owned network. Meet with our local, dedicated account representatives for a free evaluation so they can tailor a solution that's right for your business. For a free communications evaluation, contact us to learn more!
Tags : broadband for business, broadband internet for business, bundles for businesses, business adsl, business broadband, business bundle, business bundles, business cable
     Time Warner Cable Business Class
By: Time Warner Cable Business Class     Published Date: Apr 15, 2010
Time Warner Cable Business Class delivers all the communication services your business needs with scalable Internet, Phone and Cable TV services supported by our reliable wholly-owned network. Meet with our local, dedicated account representatives for a free evaluation so they can tailor a solution that's right for your business. For a free communications evaluation, contact us to learn more!
Tags : broadband for business, broadband internet for business, bundles for businesses, business adsl, business broadband, business bundle, business bundles, business cable
     Time Warner Cable Business Class
By: Time Warner Cable Business Class     Published Date: Apr 15, 2010
Time Warner Cable Business Class delivers all the communication services your business needs with scalable Internet, Phone and Cable TV services supported by our reliable wholly-owned network. Meet with our local, dedicated account representatives for a free evaluation so they can tailor a solution that's right for your business. For a free communications evaluation, contact us to learn more!
Tags : broadband for business, broadband internet for business, bundles for businesses, business adsl, business broadband, business bundle, business bundles, business cable
     Time Warner Cable Business Class
By: Time Warner Cable Business Class     Published Date: Apr 15, 2010
Time Warner Cable Business Class delivers all the communication services your business needs with scalable Internet, Phone and Cable TV services supported by our reliable wholly-owned network. Meet with our local, dedicated account representatives for a free evaluation so they can tailor a solution that's right for your business. For a free communications evaluation, contact us to learn more!
Tags : broadband for business, broadband internet for business, bundles for businesses, business adsl, business broadband, business bundle, business bundles, business cable
     Time Warner Cable Business Class
By: Context Optional     Published Date: Mar 09, 2010
If you're a brand marketer or digital agency looking to amplify your social marketing initiatives this year, this document will guide you through the growing world of Facebook apps. Today, there are more than 500,000 active applications on Facebook, but of these only 250 applications have more than one million monthly active users. You've downloaded this guide because you recognize that marketing today means creating a two-way dialogue with your customers.
Tags : context optional, social media, facebook, social networking, social applications, social marketing, email newsletters, social media marketing
     Context Optional
By: Sitecore     Published Date: Nov 04, 2009
This report highlights the strategic value of a next generation web content management system integrated with lead scoring, email marketing, customer relationship management, and web analytics. The report links the technology and practices of Best-in-Class organizations to engage customers, provide personalized experiences and manage the lead lifecycle.
Tags : sitecore, aberdeen, lifecycle management, web content management, analytics, crm, emarketing, email marketing
     Sitecore
By: Sitecore     Published Date: Jan 06, 2009
This guide offers insight into the WCM technology choices available today, discusses some of the requirements both IT and business users should consider when selecting a WCM solution, and includes advice for ensuring a successful evaluation process.
Tags : sitecore, aberdeen, lifecycle management, web content management, analytics, crm, emarketing, email marketing
     Sitecore
By: Sitecore     Published Date: Jul 08, 2009
This whitepaper discusses the need to target outcomes and focus on building a complete, 360-degree view of your customers -- who they are, where they came from, what they do, and how you can best meet their needs.
Tags : sitecore, customer experience, lifecycle management, web content management, analytics, crm, emarketing, email marketing
     Sitecore
By: Mimecast     Published Date: Mar 01, 2010
How should you handle your growing email archiving issues? According to ESG (Enterprise Storage Group), the number of organizations using a SaaS-based email archiving solution has increased 350% in the past three years. It's not a question of if you should archive email, but how - and, the evolution of SaaS solutions makes sense to move email management to the cloud for a broader range of organizations.
Tags : mimecast, saas, email archiving, esg
     Mimecast
By: StrongMail     Published Date: Jul 31, 2009
The rise of social media is intrinsically connected to email, which was itself the first social network. Email marketers must leverage this complementary channel to expand their reach beyond the email list, realizing the power of viral marketing in the social web.
Tags : strongmail, social media, email marketing, emarketing, roi, swyn, networks, social networking
     StrongMail
By: StrongMail     Published Date: Jun 08, 2008
The growing trend towards insourcing marketing and transactional email is being driven by businesses that are looking for ways to improve their email programs, increase data security and lower costs. When evaluating whether it makes more sense to leverage an on-premise or outsourced solution, it's important to understand how the traditional arguments have changed.
Tags : strongmail, social media, email marketing, on-premise advantage, transactional email, insourcing, bounce management, spam trappers
     StrongMail
By: StrongMail     Published Date: Sep 08, 2010
With more than 500 million active users, Facebook can be an extremely effective channel for engaging customers around your brand. However, before you rush out to build a fan page, you need to first understand the best way to interact with them based on conversations about your brand that are already happening on the social web.
Tags : strongmail, email, facebook, channel, social networking, crm solutions/software, customer experience/engagement, mobile marketing
     StrongMail
By: 123Together     Published Date: Feb 05, 2009
Email is the primary communication system and file transport mechanism used in organizations of all sizes. Email systems generate enormous amounts of content that must be preserved for a variety of reasons, including: -Compliance with local, state, federal and international statutory requirements - Electronic discovery requirements and best practices - Knowledge management applications - Disaster recovery and business continuity
Tags : 123together, it strategies, ediscovery, finra, regulation, security, finra, contact management
     123Together
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