email

Gain insight into the data quality trends as represented by the top e-commerce and m-commerce performers. Download the 2013 benchmark report to find the continued and emerging trends around address and email verification.

"Is this email a phish or is it legitimate?" That's the question that employees - and executives in particular - are asking with greater frequency.

Social Business represents a fundamental shift in how businesses communicate. Don’t be the last to adopt the biggest innovation in corporate communication since email.

Successful marketing is, at its core, all about collaboration. Yet working together—across teams, departments and agencies, as well as with customers and partners—is getting more difficult as the pace of business and the number of moving parts increase. Most marketers still depend on the same tools and methods they used 20 years ago: email, meetings, phone calls and desktop apps, leading to a lot of disconnects, inefficiency and pain. But change is finally at hand.

Download this white paper to see how the customer can utilize PST Enterprise to centralize email for their new end user base without interruption to the end users themselves. They found the solution to be simple and leveraged its flexibility to adapt the processing to their environment via custom scripts. PST Enterprise is now core to all their email migration projects.

Download this white paper to see how PST Enterprise enables corporate IT to regain control of distributed corporate email found in PST files to manage compliance, support discovery and minimize risk associated with this data. It enables full discovery of all PST files, regardless of their location or status, and it provides the information needed to take intelligent action on the data within. Such actions include owner determination, in-place retention, data migration, and file copy, move, disconnect and deletion.

Not all email is created equal. Customers and prospects have learned to filter out noise, so your email needs to be more trusted, more relevant, and more conversational. Download our new Definitive Guide to Engaging Email, a jam packed 150+ guide, to move beyond basic batch and blast email to a whole new level of engagement.

Download this ebook to see how to create your customer personas and customer journeys, define your goals for mobile marketing, and understand mobile marketing as an integral component of your comprehensive marketing strategy.

Download this January, 2015 report to learn how you can evolve your email marketing practices and boost your business results.

Learn the advantages of triggered and retargeted emails, and get real-world insights into smart email marketing from C Spire Wireless and others.

Learn how you can free yourself from traditional email constraints to create more effective campaigns.

Your customers are constantly overwhelmed with marketing messages, advertisements, and offers. To stand out, you need to deliver relevant content that increases conversion and engages your customers.

Download our guide, 10 Goals for a Perfectly Balanced Email Marketer, to learn how you can transform your email campaigns through personal goals. You’ll discover new ways to make the most of this highly effective channel — so you can enjoy better results. Get the guide now to learn how you can: • Prioritize mobile email in your marketing strategy • Improve customer relationships with contextual emails • Self-assess your email marketing maturity

Adobe automates the process of turning insights into action by connecting Adobe Analytics to other solutions in Adobe Experience Cloud, including Adobe Target and Adobe Audience Manager. Four features make this possible: • Anomaly detection. The technology automatically analyzes trends and determines if they are statistically significant — in milliseconds. • Analyze play button. With analytics, you can take insights and connect them to your email, DMP, and personalization platform in seconds. • Intelligent alert. A built-in alerting system sends an SMS text or email when it detects an anomaly. There are also predictive algorithms that help you forecast how often the alert is likely to trigger. You can set these to only notify you of the most important changes. • Intelligent recommendations. It’s simply impossible to manually create every alert you might need, so Adobe is building machine learning directly into analytics to analyze users’ behaviors. Like a virtual data assistant, it co

The report combines data from a February 2018 executive survey of 401 email marketers and documented ESP demos related to three key themes. We also utilized vendor questionnaires and our near two-decades of knowledge of the providers in this sector. One-on-one phone interviews with several of the marketers who use these tools and our executive survey clients provided satisfaction data. The methodology details our entire recipe, but readers can feel confident in knowing that our vendor evaluation process is objective and does not stem from one analyst’s singular point of view. This guide also includes our analysis and perspective on vendors that did not for a variety of reasons participate in this research.

To help retention-focused retailers modernize the RFP approach, our team of retention marketing experts have identified four core areas where the email RFP must be overhauled, and included the new, modern questions to use in your own RFP.

In the past 20 years, email marketing has changed more than any other form of direct marketing. But the Request for Proposal process that marketers use to select email service providers has not evolved at the same pace. In this guide, you’ll learn how to update your RFP process to increase subscription conversion, advertising revenue, and content recirculation.

Download this guide to discover how to find a partner that moves beyond antiquated batch-and-blast methodologies to impact: -Audience retention rates -Subscription conversion -Advertising revenue -Effective reporting and predictive analytics Who should download: -Online Media and Digital Publishing Executives -Directors of Audience Development, CRM, and Engagement -Email Marketing Managers

Download this best practice guide on increasing repeat visits to learn: -High-impact strategies that drive repeat visits and audience retention -Tactics to test and deploy in order to put strategy into action -Actionable frameworks to properly measure and drill-down into repeat visit rates Who should download: -Directors of Audience Development & Retention -Directors of CRM -Digital Marketing Directors and Managers -Channel Marketing Managers (Web, Email, Mobile)

Download this guide to discover how to find a partner that moves beyond antiquated batch-and-blast methodologies to impact: -Customer retention rates and revenue -Personalization sophistication -Cross-channel marketing capabilities -Effective reporting, impactful data and predictive analytics Who should download: -Internet Retailer Top 1,000 Digital Marketing executives -Directors of CRM and Ecomme

Download this best practice guide on increasing repeat purchase rates to learn: -The top high-impact strategies that will drive repeat purchase rates and customer lifetime value -The priority tactics to test and deploy in order to put strategy into action -The frameworks you need to properly measure and drill-down into your business's repeat purchase rates Who should download: -Directors of CRM & Customer Retention -Digital Marketing Managers -Email Marketing Managers

Office 365 is the #1 Business productivity solution and the leading collaboration tool in the world. Yes, you are familiar with Word, Excel, PowerPoint and the rest of the Office Suite, but Office 365 is much more. Office 365 includes OneDrive for Business that offer 50GB per user for email and 1 TB for file storage. Combining OneDrive and SharePoint allows for real-time collaboration for employees in any location using any of the Office applications. Collaboration is further expanded as a tool to improve productivity and communications with Skype for Business. Skype for Business supports VoIP and Wi-Fi calls over a laptop, PC, Tablet or smartphone. It also provides conference calling to engage your employees, partners and, most importantly, customers.

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You’re building a marketing and sales technology stack. Know what’s coming around the corner.

Do your B2B web forms capture all the qualifying data you need from inbound prospects? Neither do ours. That’s why we’ve compiled a PDF guide highlighting the best ways to get all the prospect data you need, without lengthening your forms.