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email test

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By: Mimecast     Published Date: Apr 18, 2017
"Not all email security systems perform the same. Lots of false negatives get let through. That’s what Mimecast found in its new email security risk assessment (ESRA), an inspection of incumbent email security systems to uncover the number, type and severity of threats getting into organizations. Download our report of ESRA tests to see the threats that Mimecast catches and other email security systems miss."
Tags : mimecast, email security, cyber security, email fraud, organizational threats
     Mimecast
By: Marketo     Published Date: Jun 08, 2017
Unfortunately, we’ve all been there. Every now and then, we make cringe-worthy mistakes. But the mistakes that haunt us in our personal lives often aren’t as public as email marketing mistakes, which go out to hundreds and thousands of subscribers. Download this ebook to learn about the eight most common email marketing pitfalls and how you can avoid or fix them: Mistake 1: Unclear subject lines Mistake 2: Poor email list hygiene Mistake 3: Failure to measure email inboxing Mistake 4: No engagement segmentation Mistake 5: No re-engagement strategy Mistake 6: Using image-based CTA buttons Mistake 7: No mobile optimization Mistake 8: Bad testing decisions
Tags : continuously opened emails, engagement, unique clicks, multiple clicks, cleaning campaign, sender reputation, marketo, marketing
     Marketo
By: Ability Commerce     Published Date: May 18, 2009
It always surprises me that as eCommerce marketers we give lip service to the importance of testing, buy many of us don't take the time to fine-tune our email programs. If you are able to identify a few elements through testing that resonate with your customers and then employ those insights in your ongoing program, the improvements may be sustainable over time.
Tags : ability commerce, seo, email frequency, email test, lead generation, roi, pci, ecommerce
     Ability Commerce
By: Dell EMC     Published Date: May 12, 2016
Businesses using multiple outdated servers for email, database, file and print workloads can benefit greatly by consolidating these workloads onto a single new server and running them in virtual machines. Read this paper and learn how the latest servers powered by Intel® Xeon® processors, can help you free up data center space, reduce power consumption and lower TCO.
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     Dell EMC
By: Pega     Published Date: Apr 04, 2016
In today’s “always on” digital world every point of engagement with a customer—from a service call to a marketing email—is a critical moment for retail banks where the customer relationship is put to the test over and over again. And while in most cases banks are delivering satisfactory customer service to their clients, they are missing key opportunities to provide deeper personalization. With nearly one in four consumers saying they would start looking for a new bank if they received poor customer service, banks need to evolve with their customers and always be looking at innovative ways to communicate and service them more efficiently. Download this research study and get a deeper understanding of the challenges facing today’s banks and the technology solutions they must embrace to keep pace with consumer demands.
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     Pega
By: Pega     Published Date: May 24, 2016
In today’s “always on” digital world every point of engagement with a customer—from a service call to a marketing email—is a critical moment for retail banks where the customer relationship is put to the test over and over again. And while in most cases banks are delivering satisfactory customer service to their clients, they are missing key opportunities to provide deeper personalization. With nearly one in four consumers saying they would start looking for a new bank if they received poor customer service, banks need to evolve with their customers and always be looking at innovative ways to communicate and service them more efficiently. Download this research study and get a deeper understanding of the challenges facing today’s banks and the technology solutions they must embrace to keep pace with consumer demands.
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     Pega
By: HP - Enterprise     Published Date: Jun 05, 2013
Whether you want to map directions, find a restaurant, look up your flight details, see where your next meeting is, or just check your email, chances are you do it on your smartphone. Just about everything is going mobile. Industries such as retail and financial services are going mobile to increase efficiency and generate more revenue. Mobile business apps and mobile enterprise apps have the potential to transform organizations. This white paper discusses key mobile trends and analyzes how financial services organizations must change their IT application development, testing, monitoring, and management methodologies while extending their services to multi-client mobile environments, leveraging both Native and Mobile-oriented Web apps.
Tags : mobility, financial services, revenue stream, application development
     HP - Enterprise
By: Mimecast     Published Date: Apr 21, 2016
Download the new E-book, Email Security Uncovered: The Five Faces of IT Preparedness, to learn the latest trends in email security and tips on how you can boost your security confidence.
Tags : email, security, trends, cyber attacks, threats, cyber threats, fraud protection, email security
     Mimecast
By: Mimecast     Published Date: Aug 14, 2017
Not all email security systems perform the same. Lots of false negatives get let through even with Symantec Email Security (formerly Message Labs). That’s what Mimecast found in its new email security risk assessment (ESRA), an inspection of email security systems to uncover the number, type and severity of threats getting into organizations. Download our report of ESRA tests to see the threats that Mimecast catches and other email security systems like Symantec miss.
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     Mimecast
By: Mimecast     Published Date: Feb 13, 2017
Mimecast has seen firsthand that not all email security systems perform equally well. But, until now, we’ve lacked the comparative data to prove our perceptions. In order to address this head-on, Mimecast has launched the Email Security Risk Assessment (ESRA). The Mimecast ESRA has three goals: 1. To test the Mimecast cloud security service against an individual organization’s incumbent email security system. To help the organization understand the relative efficacy of the security systems and to see the number, type and severity of email-borne threats that are currently getting into the organization. 2. To inform the security industry with hard data on the effectiveness of various commonly-deployed email security systems. 3. To inform the security industry with hard data regarding the number, type and severity of email-borne threats that are being actively used in attacks. Download Now!
Tags : mimecast, email. esra, email security, cloud security
     Mimecast
By: Return Path     Published Date: Jan 29, 2013
Email marketing is always changing. Download the “Email Intelligence Report” to tap into the latest data trends and analytics to optimize your email campaigns and ROI.
Tags : email reader trends, viewing email trends, best practices for mobile, viewing email mobile, viewing email ipad, viewing email desktop, viewing email webmail, email marketing trends
     Return Path
By: Symantec.cloud     Published Date: Feb 12, 2010
Archive email the easy way. Our latest research uncovers the myths & challenges of email archiving.
Tags : symantec cloud, symantec hosted services, email archiving, email manager, archive backup, tco, security
     Symantec.cloud
By: Symantec.cloud     Published Date: Feb 12, 2010
IT security needs to work seamlessly across email, web & IM to protect against the latest Converged Threats - FREE Whitepaper
Tags : messagelabs, symantec hosted services, converged threat, it security, web security, malware, messagelabs security safeguard
     Symantec.cloud
By: GFI     Published Date: Jul 20, 2009
GFI MailEssentials for Exchange/SMTP/Lotus is a server based anti-spam, anti-phishing and email management solution, which is used by 80,000 customers worldwide. The latest version uses two anti-spam engines, along with advanced spam filtering techniques, to give administrators a high spam capture rate straight out-of-the-box, with minimal configuration. GFI MailEssentials also minimizes false positives, so you do not need to worry about important emails being marked as spam.
Tags : gfi, anti-spam, spam, lotus, gfi mailessentials, e-mail security, anti-phishing, phishing
     GFI
By: Proofpoint     Published Date: Apr 06, 2012
Download Proofpoint's free email security whitepaper discussing the latest trends in email phishing attacks, how they work, and how to protect your email users against them.
Tags : phishing, email security, phish, email, attacks, blended threats, social engineering, outbound spam
     Proofpoint
By: Fitbit     Published Date: Mar 21, 2017
If you’re like most wellness professionals, marketing communication is your most important “side job.” From figuring out when to send emails, identifying the right methods, to designing your communications calendar – it can be a challenge. View this webinar to hear from a leading consumer marketer and learn how to harness best practices that you can use in your day-to-day role. Fitbit’s Head of Lifecycle Marketing, Steven Marjon, will show you: - Tested best practices for communications - How to set up different communications tracks for onboarding new employees - Tools and resources to gauge the effectiveness of your communications
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     Fitbit
By: AcquireWeb     Published Date: Apr 07, 2008
This opinion piece, published by DM News in November 2007, addresses a common but less talked about problem with email marketing – over-mailing to positively effect otherwise mediocre results; which is likely the result of an acquisition email provider using a compiled response file, and guaranteeing high open and click rates in addition to a positive ROI. This article provides insight on what the marketer, broker or agency can do to ensure they are maximizing the ROI from a given campaign, while disincentivizing over-sending behavior.
Tags : email, conversion, conversion testing, email marketing, frequency, overdelivery, over-delivery, acquireweb
     AcquireWeb
By: Marketo     Published Date: Mar 11, 2014
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, The Definitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team.
Tags : marketo, lead generation, defining a lead, seo, landing pages, social media, email marketing, middle of the funnel
     Marketo
By: SubscriberMail     Published Date: Dec 12, 2008
The benefits of addressing the image suppression issue are significant. A recent controlled study by SubscriberMail demonstrated the response improvements gained by optimizing an email message to have impact even when images are not displayed. In this study, an email message that was not optimized for image suppression was sent to a test panel of approximately 50,000 subscribers. Simultaneously, a panel of similar makeup received a version of the same message optimized for non-graphical display. Compared to the non-optimized version, the optimized version saw an 87 percent increase in clicks.
Tags : subscribermail, image blocking, image suppression, email marketing services/software
     SubscriberMail
By: Silverpop     Published Date: Feb 04, 2013
Are you looking for ways to improve the return on your digital marketing campaigns and drive more revenue?
Tags : marketing automation, email marketing, best practices, crm, analytics, optimization, testing, search marketing
     Silverpop
By: Silverpop     Published Date: Feb 04, 2013
Shazam, the world’s leading mobile discovery service, wanted to leverage email to build on its in-app experience, increase user retention and deliver personalized content that drives revenue.
Tags : email marketing, engagement, crm, social, mobile, engegement, testing, optimization
     Silverpop
By: ClearSlide, Inc     Published Date: Mar 09, 2015
Did you know that if you improve at something 1% each day, you will be twice as good at it in just 2 ½ months? Imagine getting 2x better results from your break-in emails or cold calls. In this guide, you'll learn 10 ways that you can improve your results with easy changes to what you’re doing each day. From testing your email anatomy to using personalized video to break-in to new accounts, you’ll learn actionable tips that you starting using TODAY.
Tags : sales strategies, sales practices, best practices, sales engagement platforms, sales tools
     ClearSlide, Inc
By: Marketo     Published Date: Mar 13, 2014
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, The Definitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team.
Tags : marketo, lead generation, defining a lead, seo, landing pages, social media, email marketing, middle of the funnel
     Marketo
By: Intermedia     Published Date: Nov 10, 2008
Microsoft Exchange is the leading business email and collaboration solution for the small,up to the large, business markets, and this whitepaper compares the security of Microsoft Exchange Services deployed in-house versus a hosted model with SaaS service providers. By choosing Intermedia as their Hosted Exchange SaaS Solution Provider, businesses can achieve email and total messaging security, as well as a piece of mind, by leveraging Intermedia’s infrastructure and experience with running a secured messaging platform.
Tags : intermedia, email security, logical server security, software as a service, saas, microsoft exchange services, security assessment testing, security
     Intermedia
By: Pardot LLC     Published Date: Jun 09, 2011
Find out how to refine your email campaigns and achieve maximum ROI by following the simple steps of: Tailoring, Testing, Timing, and Tracking.
Tags : content., email campaigns, marketing automation, pardot, tailoring, testing, timing, tracking
     Pardot LLC
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