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By: Rohde & Schwarz Cybersecurity     Published Date: Nov 28, 2017
According to many market research analysts, the global wireless access point (WAP) market is anticipated to continue its upward trajectory and to grow at an impressive compound annual growth rate (CAGR) of approximately 8% through 2020. Many enterprises are utilizing cloudcomputing technology for cost-cutting purposes, eliminating investments required for storage hardware and other physical infrastructures. With significant growth expected in Internet usage, particularly bandwidth consuming video traffic, WAP vendors need to enable their customers to monitor and improve device performance, improve end user experience, and enhance security. These customers include general enterprises that offer Internet access to patrons like airports, hotels, retail / shopping centers and so on. These external Internet access providers can differentiate themselves by offering optimum service through advanced network analytics, traffic shaping, application control, security capabilities and more.
Tags : utilization, challenges, dpi, benefits, airport, public, wifi, qoe
     Rohde & Schwarz Cybersecurity
By: Sitecore EMEA     Published Date: Jan 23, 2018
Anything you do is an opportunity to learn and get better in creating the right experiences for your visitors, which is why you should always be testing. Testing is well proven and will help you increase revenues. There are many elements you should be testing, and as you get more confident with testing, there are different levels of how you should be testing—from simple A/B to multivariant testing.
Tags : tactics, optimizing, commerce, sitecore
     Sitecore EMEA
By: Sitecore EMEA     Published Date: Jan 23, 2018
It’s no longer enough just to convert—to stay competitive, you need to turn prospects into lifelong fans of your brand. But with commerce channels and buying behavior changing so fast, we all know that’s easier said than done. What were once communications channels are now becoming commerce channels, with consumers making purchases on their TVs, on Twitter, and by text message. In the past, commerce and content data and experiences sat in their own silos. Those days are gone.
Tags : commerce, channels, content, customer, optimization, sitecore
     Sitecore EMEA
By: Sitecore EMEA     Published Date: Jan 23, 2018
The global beauty company provides an exhilarating example of the power of context-driven commerce. When customers can rely on brands to achieve the outcomes that are important to them, brand owners can shift their focus from nonstop customer acquisition to long-term customer engagement. The Sitecore Experience Platform and the underlying Sitecore Experience Database are foundation technologies for IT organizations wanting to implement context-driven commerce environments that function elegantly today and into the future. Sitecore puts an end to digital retailers’ obsession with cart abandonment, replacing it with opportunities to delight customers with personal, meaningful commerce offers.
Tags : advertising, revenue, customers, social channels, sitecore
     Sitecore EMEA
By: Oracle Dyn     Published Date: Dec 06, 2017
DNS speed and reliability are fundamental to the performance of your website and essential to your business. Contact Dyn today to learn how a supplemental DNS service can help you optimize DNS performance and improve user experiences. We can help you determine which multi- DNS option is best for your business and assist with planning and service integration efforts.
Tags : dns, service, management, traffic, vendors, delegation, protocol, traffic
     Oracle Dyn
By: Oracle Dyn     Published Date: Dec 06, 2017
Before Bad Things Happen – Be Prepared Providing a great user experience is always the goal, and the best way to achieve that is by having a well-thought-out digital business continuity strategy. You can’t always know what type of disruption you’ll face next, but you can be sure that there will be one. It may come in the form of a broken connection but, even more likely, the availability of the application or host. DNS active failover ensures real-time failover to healthy endpoints, allowing you to extend your business continuity solution to the user edge.
Tags : dns, digital, business, geographically, server, online, retailers
     Oracle Dyn
By: Carbonite     Published Date: Jan 04, 2018
It’s the moment every IT department dreads: A data loss event takes your business offline and the countdown clock begins. Despite spending countless hours safeguarding against and preparing for this moment, the impact of downtime is immediate and all-consuming. While IT pros can’t always avoid data loss events, they can prepare for them to ensure minimal downtime. To better understand the IT experience during a data disaster, EVault commissioned Spiceworks Voice of IT to survey IT pros regarding disaster recovery practices and perceptions. All survey respondents were based in the U.S. and have influence over backup/disaster recovery purchase decisions. This e-book will explore the impact of downtime and data loss on IT departments for small and midsize businesses.
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     Carbonite
By: APC by Schneider Electric     Published Date: Feb 12, 2018
Small server rooms and branch offices are typically unorganized, unsecure, hot, unmonitored, and space constrained. These conditions can lead to system downtime or, at the very least, lead to “close calls” that get management’s attention. Practical experience with these problems reveals a short list of effective methods to improve the availability of IT operations within small server rooms and branch offices. This paper discusses making realistic improvements to power, cooling, racks, physical security, monitoring, and lighting. The focus of this paper is on small server rooms and branch offices with up to 10kW of IT load.
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     APC by Schneider Electric
By: Group M_IBM Q1'18     Published Date: Dec 19, 2017
For increasing numbers of organizations, the new reality for development, deployment and delivery of applications and services is hybrid cloud. Few, if any, organizations are going to move all their strategic workloads to the cloud, but virtually every enterprise is embracing cloud for a wide variety of requirements. To accelerate innovation, improve the IT delivery economic model and reduce risk, organizations need to combine data and experience in a cognitive model that yields deeper and more meaningful insights for smarter decisionmaking. Whether the user needs a data set maintained in house for customer analytics or access to a cloud-based data store for assessing marketing program results — or any other business need — a high-performance, highly available, mixed-load database platform is required.
Tags : cloud, database, hybrid cloud, database platform
     Group M_IBM Q1'18
By: Group M_IBM Q1'18     Published Date: Dec 19, 2017
Effectively using and managing information has become critical to driving growth in areas such as pursuing new business opportunities, attracting and retaining customers, and streamlining operations. In the era of big data, you must accommodate a rapidly increasing volume, variety and velocity of data while extracting actionable business insight from that data, faster than ever before. These needs create a daunting array of workload challenges and place tremendous demands on your underlying IT infrastructure and database systems. This e-book presents six reasons why you should consider a database change, including opinions from industry analysts and real-world customer experiences. Read on to learn more.
Tags : database, streamlining, it infrastructure, database systems
     Group M_IBM Q1'18
By: F5 Networks Inc     Published Date: Jan 25, 2018
With digital transformation reshaping the modern enterprise, applications represent a new class of assets and an important source of differentiation. The ever-more-competitive digital economy requires that your applications be delivered with unprecedented speed, scale, and agility, which is why more and more organizations are turning to the cloud. This explosive growth of apps hosted in the cloud creates a world of opportunities—and a whole new set of challenges for organizations that must now deploy and manage a vast portfolio of applications in multi-cloud environments. Automation and orchestration systems can help streamline and standardize IT processes across traditional data centers, private clouds, and public clouds. But with rapid innovation come concerns about security and delivering a consistent experience across environments.
Tags : application delivery, digital transformation, cloud technology, application, multi-cloud enviornment
     F5 Networks Inc
By: Magento     Published Date: Feb 13, 2018
Discover 3 tips for transforming your digital experience. Customer expectations are changing the face of B2B commerce. How are you meeting your customers' demands? Discover three tips for transforming your B2B commerce experience. Highlights from this whitepaper, include: An omnichannel strategy for B2B commerce Modifying sales models to meet demands Integrating content for growth
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     Magento
By: Amazon Web Services     Published Date: Feb 01, 2018
At Amazon, we’ve been investing deeply in AI for more than 20 years. Machine learning (ML) algorithms drive many of our internal systems, and have formed the core of our customers' experienc —from the path optimization in our fulfillment centers, and Amazon.com’s recommendations engine, to Echo powered by Alexa, and our new retail experience, Amazon Go. Our mission is to share our learnings and ML capabilities as fully managed services, and put them into the hands of every executive, developer, and data scientist.
Tags : machine learning, algorithms, interal systems, amazon
     Amazon Web Services
By: Amazon Web Services     Published Date: Feb 01, 2018
Machine learning is proving its power across virtually every industry in ways that add actionable insight and efficiency. But one can look at the rise of this transformative paradigm with a more focused lens to see AI technologies as a business tool of the highest order, one that improves processes and inspires new models. AI, in other words, has a big role to play on the balance sheet. Two leading brands in very different spaces — Capital One in financial services, John Deere in agriculture — are seeing efforts that stretch back decades come to fruition with the launch of cloud-based AI platforms. Capital One is developing digital products and experiences using machine learning to help millions of customers with their financial lives; John Deere’s Precision Agriculture solution helps farmers gain precise information about their machines and crops. In both instances, AI and a cloud platform combine to enable transformation.
Tags : digital, technologies, optimization, amazon
     Amazon Web Services
By: Oracle OMC     Published Date: Nov 30, 2017
Oracle Marketing Cloud is an all-in-one solution that helps retail marketers develop direct relationships with customers through seamlessly orchestrated cross-channel digital experiences—online and offline—that facilitate and strengthen customer interactions across a constantly growing list of digital touchpoints. The result is consistent, relevant, and contextual cross channel experiences efficiently orchestrated to customers wherever they are.
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     Oracle OMC
By: Oracle OMC     Published Date: Nov 30, 2017
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy closely aligned to buyer needs and expectations across all phases of the buying process. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to make the most informed purchase decisions. The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Marketers are increasingly enhancing their understanding of how data can fuel the delivery of meaningful interactions. This access to vast sources of information that marketers are applying to execute and achieve more refined marketing simply can’t be gleaned manually.
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     Oracle OMC
By: Oracle OMC     Published Date: Nov 30, 2017
Your marketing budget and sales staff provide a finite set of parameters around how your business creates revenue. You need a way to get the most out of them while delivering on the brand promise and experience your customers expect. Enter Account-Based Marketing (ABM), the truest way to align your sales organization and marketing operations to drive holistic account interactions that yield higher returns. It’s the next generation of B2B marketing automation. According to Demandbase, “ABM is the process of identifying the companies most likely to buy, and then marketing to them. B2B companies understandably want to focus their marketing dollars on accounts with the highest potential to deliver sustainable revenue.”
Tags : 
     Oracle OMC
By: Oracle OMC     Published Date: Nov 30, 2017
Today’s consumers are demanding: they have become more unforgiving of a poor customer experience and expect interactions on their desktop and mobile devices to be responsive, intuitive, and easy to use. Marketers understand that delivering the most relevant experience is the key to gaining continued satisfaction and loyalty from their digital consumers. Oftentimes, however, when it comes to marketing to consumers there are two dynamics. On one hand you have what consumers say they want out of a customer experience. On the other hand, there is what they actually receive. What they want are experiences that are personalized, contextually relevant, and consistent— regardless of online or offline channel or lifecycle stage. What they too often get, however, are experiences that are disconnected, not contextually relevant, and inconsistent across channels and lifecycle stages.
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     Oracle OMC
By: Oracle OMC     Published Date: Nov 30, 2017
Since the theme of this brief is to keep things simple, let’s be as simple and plain as possible: The customer experience (CX) is broken because the marketer experience is broken. However, it’s not entirely marketing’s fault. Legacy technology provides only a distorted view of the customer. That’s what creates the broken experiences. It’s the same technology that—while providing rich behavioral, demographic, and preference data—does not allow for silos of data to be shared across channels.
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     Oracle OMC
By: Oracle OMC     Published Date: Nov 30, 2017
There’s really no mystery about mobile testing. It’s the art and science of building, running, and analyzing optimization tests for mobile customer experiences. But for companies looking to mobilize their websites and apps, the mystery often lies in how to do mobile testing really well. This guide assembles the best advice from analysts, engineers, and thought leaders to help mobile-minded businesses master the non-desktop landscape. You’ll learn how to optimize customer mobile experiences from strategy to execution. Along the way, you’ll get answers to common questions about mobile testing, find out about optimization testing in general, learn key differences between customer experience optimization (CXO) on mobile and desktop, and see how you can use design expertise to create bold and effective mobile experiences. So start reading and boost your understanding of mobile testing and optimization.
Tags : 
     Oracle OMC
By: Vonage Business     Published Date: Jan 19, 2018
In the digital era, the customer experience is the new battleground for differentiation. Businesses must make digital interactions personal and contextually relevant with every interaction to thrive and meet today’s consumer’s expectations. Cloud-based unified communications, integrated business applications, and CPaaS is the winning combination to enable contextual communications across the customer value chain. Download the whitepaper.
Tags : digital, transformation, communications, value chain, customer, applications, vonage
     Vonage Business
By: Zendesk     Published Date: Jan 19, 2018
The future is unknown and the unknown can be both exciting and frightening. Thankfully, we believe Gartner’s new report, “Predicts 2018: CRM and Customer Experience”, can help prepare your business for the evolving world of CRM and the customer experience. According to Gartner, “By 2020, the CRM application software market will overtake the data management market, thus becoming the largest of all software markets.” With this in mind, it’s important for application leaders to take action to avoid losing out. Learn how you can plan your customer service organization more strategically and maximize your business' efforts.
Tags : customer support software, customer service tool, customer relationship, multichannel support tool, customer support vendor evaluation, knowledge base management, help desk software, help desk portal
     Zendesk
By: AstuteIT_ABM_EMEA     Published Date: Feb 02, 2018
As enterprises work to replicate the development agility of internet companies and innovate in highly competitive markets, application development has grown increasingly complex. The large, monolithic codebases that traditionally power enterprise applications make it difficult to quickly launch new services. Siloed and potentially distributed development and operations teams present organizational alignment problems. On top of this, users are more demanding than ever – enterprises need to scale effectively and monitor deployments to ensure customers are provided with high performance and a consistent experience. Of course, all this needs to be done while providing always-on service availability.
Tags : microservices, mongodb, optimization, applications, astute
     AstuteIT_ABM_EMEA
By: HireVue     Published Date: Feb 09, 2018
Candidates are focused on your brand when trying to earn a spot in your workforce.
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     HireVue
By: Mimecast     Published Date: Apr 18, 2017
"Email-borne insider threats both accidental and malicious are a real and ongoing problem for organizations. A recent commissioned study conducted by Forrester Consulting reveals many firms have experienced some form of insider security incident in the past 24 months. Download this report to get the findings. Discover Forrester’s perspective on internal threats and how organizations are responding and how they should be responding."
Tags : forrester, insider security, cyber security, internal threats, email fraud
     Mimecast
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