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By: Bizible     Published Date: Jul 25, 2017
The 2017 AdWords Industry Benchmark Report helps B2B marketers understand what to expect in terms of CPL, cost per opportunity, revenue, and ROI. Download the report now to see how your paid search performance compares with industry peers.
Tags : adwords roi, paid search roi, adwords benchmarks, adwords data, b2b adwords, paid search, google adwords
     Bizible
By: Blue Coat Systems     Published Date: Aug 12, 2013
The use of SSL encryption for all enterprise Internet traffic is growing steadily. Applications that make use of SSL Ė such as SharePoint, Exchange, WebEx, Salesforce.com and Google Apps Ė are commonplace. Even email applications like Gmail, Yahoo, and Zimbra are being used in workplace environments as hosted email or BYOD apps. Itís clear that organizations now need complete visibility into the SSL traffic coming across the WAN. They need the ability to preserve complete network and web histories from encrypted network and web traffic for compliance, regulatory and logging requirements. Blue Coat has solutions today to address the SSL dilemma.
Tags : blue coat, ssl, ssl visibility
     Blue Coat Systems
By: Adobe     Published Date: Feb 20, 2014
Most brands would love to have their apps among the top 25 most downloaded apps on the Apple App Store or Google Play. With more than one million apps available, thereís a great risk that your app wonít stand out from the crowd. Marketers need to make sure their core target audiences will first download and then regularly use their apps, without spending huge promotion budgets. This report will analyze how consumers discover apps and will provide some guidelines on how to promote your apps.
Tags : forrester, adobe, mobile app promotion, mobile app, mobile applications, apps, mobile marketing, promotion
     Adobe
By: Adobe     Published Date: Feb 09, 2016
Todayís ultra-connected consumers are interacting with brands more often and in more places than ever. In fact, the average customer comes in contact with a brand at least five times before buying ó whether itís a Google search, an in-store visit or downloading an app.
Tags : customer experience, customer interaction, reinventing the customer experience, marketing experiences, customer, interactive marketing, customer experience/engagement
     Adobe
By: Adobe     Published Date: Feb 09, 2016
Todayís ultra-connected consumers are interacting with brands more often and in more places than ever. In fact, the average customer comes in contact with a brand at least five times before buying ó whether itís a Google search, an in-store visit or downloading an app.
Tags : customer experience, customer interaction, reinventing the customer experience, marketing experiences, customer, interactive marketing
     Adobe
By: Adobe     Published Date: Feb 10, 2016
Todayís ultra-connected consumers are interacting with brands more often and in more places than ever. In fact, the average customer comes in contact with a brand at least five times before buying ó whether itís a Google search, an in-store visit or downloading an app.
Tags : customer experience, customer interaction, reinventing the customer experience, marketing experiences, customer, interactive marketing, customer experience/engagement
     Adobe
By: CA Technologies     Published Date: Jan 26, 2015
The ability to apply software to strategic advantage is the de? ning technology theme of this decade. This is not just an IT issue. It is a business imperative. Every business is in the software business. In some industries, the number of software jobs has doubled over the past ? ve years. JP Morgan Chase has more software developers than Google and more technologists than Microsoft. If you think your company isnít in the software business, youíre wrong. Airlines, oil companies, telecommunications providers all are using applications to attract customers and gain a competitive advantage. With the ubiquitous adoption of mobile devices, a whole new platform for application and content delivery is evolving. With their colorful, interactive, intuitive user interfaces, always-on global connectivity, sensing capabilities such as GPS and device orientation and their ability to connect with users through personalized con? guration options, mobile is truly the de? ning platform of the applicat
Tags : enterprise mobility management, mobile devices, software, competitive advantage, strategic requirement
     CA Technologies
By: IBM     Published Date: Apr 14, 2016
Read this Stratecast white paper from Frost & Sullivan to learn about the challenges over-the-top (OTT) competitors such as Google, Hulu, Netflix, and Facebook are causing communications service providers (CSPs). Learn how CSPs can use customer behavior data to deliver personalized experiences and offers, and discover the solutions that can turn data into a competitive advantage.
Tags : ibm, behavior data, social media, csp, telecom, ott, customer experience/engagement
     IBM
By: Okta     Published Date: May 09, 2016
Have you ever wondered which enterprise cloud apps are most popular? Or which industries tend to use Office 365 versus Google Apps? Did you know that 43% of Okta customers have enabled deprovisioning? From where we sit, Okta has a unique view into the adoption and utilization of cloud apps in the enterprise. Our Businesses @ Work report takes an in-depth look into how organizations and people work today, and the apps and services they use to be productive.
Tags : 
     Okta
By: Sprinklr     Published Date: Nov 22, 2016
A whitepaper that discusses the need for paid advertising with the rising decline of organic reach.
Tags : paid ads, paid advertising, paid social advertising, facebook advertising, facebook ads, youtube ads, twitter ads, twitter advertising
     Sprinklr
By: MobileIron     Published Date: Jul 31, 2015
This whitepaper takes the findings from the 2015 Trust Gap Survey and translates them into actionable recommendations for employers in the form of privacy-centric mobile device policies. This white paper also reviews the privacy enhancements that Apple, Google, and Microsoft have made to their operating systems. When used with an enterprise mobility management (EMM) platform, these enhancements enable a more powerful set of privacy protections than was available even two years ago.
Tags : 
     MobileIron
By: Okta     Published Date: Jul 19, 2016
Have you ever wondered which enterprise cloud apps are most popular? Or which industries tend to use Office 365 versus Google Apps? Did you know that 43% of Okta customers have enabled deprovisioning? From where we sit, Okta has a unique view into the adoption and utilization of cloud apps in the enterprise. Our Businesses @ Work report takes an in-depth look into how organizations and people work today, and the apps and services they use to be productive.
Tags : identity, idaas, iam, identity lifecycle management, mobile, provisioning, active directory, security
     Okta
By: Aerohive     Published Date: May 14, 2015
A whitepaper on how to enable modern classrooms to deliver immersive, personalised learning experiences, enhance campus productivity, and adopt new curriculum standards.
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     Aerohive
By: Equinix     Published Date: Sep 28, 2015
This paper summarises the main observations extracted from the Interconnected Commerce: A Revolution in Value Creation whitepaper.
Tags : mobile payments, mobile wallets, digital wallets, online payments, e-commerce, payment gateways, payment technologies, payment trends
     Equinix
By: Citrix Systems     Published Date: Sep 17, 2015
While the Google Chrome platform is ideal for accessing Google Apps, SaaS and other cloud-based services, Microsoft Windows applications continue to play an essential role in most organizations. Read this paper to learn more.
Tags : google chrome, windows, cloud, microsoft
     Citrix Systems
By: ServiceNow     Published Date: Jan 17, 2017
Learning ITIL is not easy. If memorizing ITIL terminology has made you either: 1. Comatose 2. Caffeine addicted 3. Repeatedly Google the term ďcoping strategiesĒ Ö Then clearly, you have not read our ITIL eBook series. This series will help you learn ITIL in a way that is actually (gasp!) fun. Youíll learn all about the five stages of ITIL and get: ē A deeper understanding of what ITIL is and why itís so important to keep everything running at work ē Translations of ITIL terms (the digestible kind) to put you on the path to get ITIL certified ē Useful diagrams and processes to facilitate the smooth and efficient delivery of IT services What are you waiting for? Dive in!
Tags : it management, it automation, it ticketing, help desk, service desk, itil, itsm, it service management
     ServiceNow
By: App Annie     Published Date: Aug 26, 2016
Using App Annie Intelligence, we dove into the Google Play Storeís major categories to find the top apps and publishers. We also looked at macro trends like emerging market expansion, user retention rates (split by games and non-games), and tactics to optimize your user acquisition on the Android platform. Download the full report to get access to all these findings ó and much more.
Tags : app annie, google play, user acquisition, optimization, macro trends
     App Annie
By: Google Cloud     Published Date: Aug 17, 2017
"A recent survey conducted by MIT Technology Review Custom and Google Cloud reveals that while the majority of businesses are struggling to apply machine learning, others are hard at work developing strategies for the technology ó and are already realizing genuine ROI."
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     Google Cloud
By: Cloud Sherpas     Published Date: Oct 08, 2015
Watch this webinar replay to explore common retail uses cases for Google Apps for Work in detail and discover how adopting these solutions can help you create a more collaborative environment for your organisation.
Tags : apps for retail, google for work, consumer experiences
     Cloud Sherpas
By: Entrust Datacard     Published Date: Jan 16, 2015
Google is phasing out SHA-1, a secure hash algorithm for SSL certificates that has proven susceptible to collision attacks. But upgrading is complex. Entrust navigates you through the rapid sun-setting of SHA-1 certificates for a seamless, secure experience for your end users.
Tags : entrust, sha-2, chrome, security, certificate, b2b, application, browser
     Entrust Datacard
By: Ensighten     Published Date: Aug 02, 2012
Watch the playback on the hidden costs of website Javascript tagging in time, resources, page speed and stability. Hear the benefits of tag management systems and what to look for, plus hear how Sony increased web analytics ROI, while speeding page load.
Tags : tag management, digital marketing, web marketing, web analytics, digital advertising, online advertising, javascript tags, web page optimization
     Ensighten
By: HP     Published Date: Aug 03, 2009
Despite all the excitement about clouds, only a handful has yet been built, mostly because infrastructure is such a challenge. Before cloud-type systems can bloom, businesses need ready access to the kind of infrastructure Google had to cobble together itself: high scale, low-cost and mass customized. Read this online article to learn how these extreme scale-out infrastructures will not only seed clouds, but nourish Web 2.0 and high-performance systems while inspiring business models we can't yet imagine.
Tags : infrastructure, cloud computing
     HP
By: SRC,LLC     Published Date: Jun 01, 2009
To mine raw data and extract crucial insights, business decision‚Äźmakers need fast and comprehensive access to all the information stored across their enterprise, regardless of its format or location. Furthermore, that data must be organized, analyzed and visualized in ways that permit easy interpretation of market opportunities growth, shifts and trends and the business‚Äźprocess changes required to address them. Gaining a true perspective on an organization’s customer base, market area or potential expansion can be a challenging task, because companies use so many relational databases, data warehouse technologies, mapping systems and ad hoc data repositories to gather and house information for a wide variety of specialized purposes.
Tags : src, enterprise, enterprise applications, convergence, compared, counted, combined, reorganized
     SRC,LLC
By: VIDEOHUB     Published Date: Mar 14, 2012
When you sign up and complete $2500 worth of advertising on Videohub Marketplace, we add $500 to your account, which you can use immediately in crease your reach or save for a future campaign.
Tags : acudeo, adwords, beet tv, bright cove, buy video ad, dealer marketing, google ad, hotel marketing
     VIDEOHUB
By: RCN Business     Published Date: Feb 17, 2012
Discover a new way of looking at SEO by focusing on prioritization, content development and analytics to lead to Search Engine Success. Learn how managing your interactive portfolio and measuring analytics can increase your ROI.
Tags : seo, marketing, digital, interactive, analytics, search, online, roi
     RCN Business
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