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By: Google     Published Date: Oct 26, 2018
Modernizing your data warehouse is one way to keep up with evolving business requirements and harness new technology. For many companies, cloud data warehousing offers a fast, flexible, and cost-effective alternative to traditional on-premises solutions. This report sponsored by Google Cloud, TDWI examines the rise of cloud-based data warehouses and identifies associated opportunities, benefits, and best practices. Learn more about cloud data warehousing with strategic advice from Google experts.
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     Google
By: Here Technologies     Published Date: Sep 26, 2018
HERE was named the world’s leading location platform in 2018 (Source: Ovum), overtaking Google for the first time. Ovum’s Index assesses and ranks the major vendors in the location platform market. According to Ovum: ‘HERE has always scored well on the completeness of its offering, leading on this front for some time. Where it traditionally lagged Google was on the reach of its platform, but this has been steadily improving thanks to the wide range of verticals its platform addresses. An important factor in HERE topping the leader board has been its strong focus on the developer community.’
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     Here Technologies
By: Here Technologies     Published Date: Sep 27, 2018
Location has become paramount to building new apps, services, experiences and business models. If data is the new oil, then location is the crude oil. This is why most of the top location platform players have been developing technologies to power next-generation autonomous mobility systems. And the “richness” of location data and real-time intelligence are becoming strong monetization opportunities. The 2018 Counterpoint Research Location Ecosystems Update compared 16 location platform vendors, including Google, TomTom and Mapbox. Learn why the HERE Open Location Platform – described as super-rich, always up-to-date, and a neutral offering – is a leader in the location data arena.
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     Here Technologies
By: Applause Israel     Published Date: Sep 25, 2018
In the midst of an overwhelming amount of disruption taking place in the retail banking industry, a clear path to success has emerged. Banks that want to continue to gain and retain loyal customers must make it easier to bank with them. According to a survey that included 760 different banks and credit unions, the most important priority for 2017 and beyond is the removal of friction from the customer journey.1 To clarify, today’s customer journey includes both the customer experience at local branch locations as well as their experience while interacting with websites, mobile apps, smart watches, and anything else that is connected to the Internet. The battleground for customers has shifted to the digital world, and retail banks must adapt quickly as crafty Fintech startups and tech giants like Amazon, Apple, and Google continue to push the limits of what is possible with technology. If digital channels aren’t approached correctly, they can add complexity to the customer experience in
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     Applause Israel
By: Here Technologies     Published Date: Dec 05, 2018
HERE was named the world’s leading location platform in 2018 (Source: Ovum), overtaking Google for the first time. Ovum’s Index assesses and ranks the major vendors in the location platform market. According to Ovum: ‘HERE has always scored well on the completeness of its offering, leading on this front for some time. Where it traditionally lagged Google was on the reach of its platform, but this has been steadily improving thanks to the wide range of verticals its platform addresses. An important factor in HERE topping the leader board has been its strong focus on the developer community.’
Tags : public sector, urbanization, traffic management
     Here Technologies
By: Here Technologies     Published Date: Dec 05, 2018
HERE was named the world’s leading location platform in 2018 (Source: Ovum), overtaking Google for the first time. Ovum’s Index assesses and ranks the major vendors in the location platform market. According to Ovum: ‘HERE has always scored well on the completeness of its offering, leading on this front for some time. Where it traditionally lagged Google was on the reach of its platform, but this has been steadily improving thanks to the wide range of verticals its platform addresses. An important factor in HERE topping the leader board has been its strong focus on the developer community.’
Tags : location data, transport & logistics, location services
     Here Technologies
By: Adobe     Published Date: Mar 26, 2018
In our 36-criteria evaluation of omnichannel demand-side platform (DSP) providers, we identified the 11 most significant ones — Adform, Adobe, AOL, AppNexus, DataXu, Google, MediaMath, Rocket Fuel, The Trade Desk, Turn, and Viant — and researched, analyzed, and scored them. This report shows how each provider measures up and helps marketing professionals make the right choice.
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     Adobe
By: Blue Coat Systems     Published Date: Aug 12, 2013
The use of SSL encryption for all enterprise Internet traffic is growing steadily. Applications that make use of SSL – such as SharePoint, Exchange, WebEx, Salesforce.com and Google Apps – are commonplace. Even email applications like Gmail, Yahoo, and Zimbra are being used in workplace environments as hosted email or BYOD apps. It’s clear that organizations now need complete visibility into the SSL traffic coming across the WAN. They need the ability to preserve complete network and web histories from encrypted network and web traffic for compliance, regulatory and logging requirements. Blue Coat has solutions today to address the SSL dilemma.
Tags : blue coat, ssl, ssl visibility
     Blue Coat Systems
By: Adobe     Published Date: Feb 20, 2014
Most brands would love to have their apps among the top 25 most downloaded apps on the Apple App Store or Google Play. With more than one million apps available, there’s a great risk that your app won’t stand out from the crowd. Marketers need to make sure their core target audiences will first download and then regularly use their apps, without spending huge promotion budgets. This report will analyze how consumers discover apps and will provide some guidelines on how to promote your apps.
Tags : forrester, adobe, mobile app promotion, mobile app, mobile applications, apps, mobile marketing, promotion
     Adobe
By: Adobe     Published Date: Feb 09, 2016
Today’s ultra-connected consumers are interacting with brands more often and in more places than ever. In fact, the average customer comes in contact with a brand at least five times before buying — whether it’s a Google search, an in-store visit or downloading an app.
Tags : customer experience, customer interaction, reinventing the customer experience, marketing experiences, customer, interactive marketing, customer experience/engagement
     Adobe
By: Adobe     Published Date: Feb 09, 2016
Today’s ultra-connected consumers are interacting with brands more often and in more places than ever. In fact, the average customer comes in contact with a brand at least five times before buying — whether it’s a Google search, an in-store visit or downloading an app.
Tags : customer experience, customer interaction, reinventing the customer experience, marketing experiences, customer, interactive marketing
     Adobe
By: Adobe     Published Date: Feb 10, 2016
Today’s ultra-connected consumers are interacting with brands more often and in more places than ever. In fact, the average customer comes in contact with a brand at least five times before buying — whether it’s a Google search, an in-store visit or downloading an app.
Tags : customer experience, customer interaction, reinventing the customer experience, marketing experiences, customer, interactive marketing, customer experience/engagement
     Adobe
By: Google     Published Date: Dec 03, 2018
This Forrester research looks at how 7 full-stack public cloud development platform providers perform against a 31-criteria evaluation. The most important vendors — Alibaba, AWS, CenturyLink, Google, IBM, Microsoft, and Oracle — were researched, assessed, and scored. Download the complete report and find out how each provider measures up and helps application development and delivery professionals make the right choices.
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     Google
By: CA Technologies     Published Date: Jan 26, 2015
The ability to apply software to strategic advantage is the de? ning technology theme of this decade. This is not just an IT issue. It is a business imperative. Every business is in the software business. In some industries, the number of software jobs has doubled over the past ? ve years. JP Morgan Chase has more software developers than Google and more technologists than Microsoft. If you think your company isn’t in the software business, you’re wrong. Airlines, oil companies, telecommunications providers all are using applications to attract customers and gain a competitive advantage. With the ubiquitous adoption of mobile devices, a whole new platform for application and content delivery is evolving. With their colorful, interactive, intuitive user interfaces, always-on global connectivity, sensing capabilities such as GPS and device orientation and their ability to connect with users through personalized con? guration options, mobile is truly the de? ning platform of the applicat
Tags : enterprise mobility management, mobile devices, software, competitive advantage, strategic requirement
     CA Technologies
By: Google     Published Date: Jan 08, 2018
What happens when teams switch to Google Docs from Microsoft Word Online? They can share documents in nearly half the time, see real-time edits 96% faster and cut down on errors by 88%. Get more findings and how-tos in this detailed report by Principled Technologies, which compares the performance of collaboration and productivity tools included in G Suite and Microsoft Office 365. Download the report now.
Tags : productivity tools, collaboration tools, business software
     Google
By: Google     Published Date: Jan 08, 2018
Google has helped millions of businesses address their content management challenges and transform the way they work by offering G Suite, which provides a set of user-friendly collaboration tools with the security, controls, and compliance every enterprise needs. Google is named a Leader in the Gartner 2017 Magic Quadrant for Content Collaboration Platforms (CCP). We are honored by Gartner's recognition in this report, which evaluates vendors based on their vision and ability to execute. Download the Gartner report and find out more now.
Tags : content collaboration, collaboration tools, content management, gartner
     Google
By: Google     Published Date: Apr 26, 2018
No one in today’s highly connected world is exempt from security threats like phishing, ransomware, or denial-of-service (DoS) attacks. Certainly not Google. Google operates seven services with more than one billion active users each (including Google Search, YouTube, Maps, and Gmail). We see every type of attack, bad software, and bad actors—multiple times a day—and we’re proud of what our people, processes, and technology do to stop them. Google has published more than 160 academic research papers on computer security, privacy, and abuse prevention and has privately warned other software companies of weaknesses discovered in their systems. Within Google, we enforce a zero-trust security model, which monitors every device on the internal network.
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     Google
By: Google     Published Date: Apr 30, 2018
"Pressure on IT to deliver new functionality continues to drive faster software development cycles. While agility has always been important, today’s IT teams must operate in a hybrid environment where applications take various forms: legacy systems that remain on-prem, existing applications migrated to the cloud, and new applications built with cloud-native approaches. The combination makes for an increasingly complex IT landscape — one in which simply migrating to the cloud falls short. Read this Google Cloud guide and learn how IT leaders can better meet today’s challenges by capitalizing on the historic shift toward open, connected environments."
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     Google
By: Google     Published Date: Apr 30, 2018
"In a recent global survey conducted on behalf of Google Cloud in association with MIT SMR Custom Studio, respondents were asked: over the last two years, how has your overall confidence in the security of cloud applications and infrastructure changed? The response was encouraging. 74% of respondents have become more confident in cloud security. The age of unthinking fears about cloud security is over. Not only is cloud adoption rising steadily across geographies, industries and job functions, but confidence in cloud security is rising as well — to the point where increased security is a major reason enterprises opt for cloud solutions. Download this report and find out more."
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     Google
By: Google     Published Date: Aug 23, 2018
"From APIs to employee-owned smartphones, there are more access points to corporate data than ever before. Have businesses updated their security strategies to reflect this explosion of new targets for potential breaches? In June 2017, Google commissioned Forrester Consulting to examine how security experts think about endpoint security and learn how the cloud is helping businesses address new vulnerabilities. Download the Forrester report and find out more."
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     Google
By: Google     Published Date: Aug 23, 2018
"In a recent global survey conducted on behalf of Google Cloud in association with MIT SMR Custom Studio, respondents were asked: over the last two years, how has your overall confidence in the security of cloud applications and infrastructure changed? The response showed that 74% of respondents have become more confident in cloud security. Read this report and learn more about the measures organizations are taking to manage security across cloud platforms."
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     Google
By: Google     Published Date: Oct 26, 2018
This Forrester research looks at how 7 full-stack public cloud development platform providers perform against a 31-criteria evaluation. The most important vendors — Alibaba, AWS, CenturyLink, Google, IBM, Microsoft, and Oracle — were researched, assessed, and scored. Download the complete report and find out how each provider measures up and helps application development and delivery professionals make the right choices.
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     Google
By: Google     Published Date: Oct 26, 2018
In this Forrester Consulting report commissioned by Google, it explores cloud development approaches, preferences, challenges, and benefits among development and IT leaders at global enterprises. Among the key findings, it was clear that cloud is on its way to becoming synonymous with modern and innovative when it comes to applications. It also shows that application developers seek more agile tools with containers and functions that enable greater flexibility. Read the report to find out more.
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     Google
By: IBM     Published Date: Apr 14, 2016
Read this Stratecast white paper from Frost & Sullivan to learn about the challenges over-the-top (OTT) competitors such as Google, Hulu, Netflix, and Facebook are causing communications service providers (CSPs). Learn how CSPs can use customer behavior data to deliver personalized experiences and offers, and discover the solutions that can turn data into a competitive advantage.
Tags : ibm, behavior data, social media, csp, telecom, ott, customer experience/engagement
     IBM
By: Okta     Published Date: May 09, 2016
Have you ever wondered which enterprise cloud apps are most popular? Or which industries tend to use Office 365 versus Google Apps? Did you know that 43% of Okta customers have enabled deprovisioning? From where we sit, Okta has a unique view into the adoption and utilization of cloud apps in the enterprise. Our Businesses @ Work report takes an in-depth look into how organizations and people work today, and the apps and services they use to be productive.
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     Okta
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