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By: Marketo     Published Date: Jun 04, 2018
These days, growth-oriented, ambitious companies increasingly have the opportunity to gain the upper hand in the market because they are taking advantage of digital tools to maintain and even amplify their competitive edge. As prospective customers determine their own purchase journey, emerging enterprises must use digital tools to build personal relationships with them, win their business, and grow that business—and those relationships—over time. The cornerstone of building your digital competitive advantage is an engagement marketing platform—a marketing automation platform that includes all the applications and solutions you need to engage your prospects and customers at the right time, in the right place, and with a relevant and personal message. Download this ebook to learn five ways that you can use an engagement marketing platform to outsmart the competition—even those with a much bigger presence and budget.
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     Marketo
By: CA Technologies     Published Date: Jun 01, 2018
Thanks to numerous, headline-making incidents in recent years, cybercrime has risen toward the top of the concern list for many organizations—and the customers with whom they do business. You’ve heard many of the stories. Major health insurers, such as Anthem, Premera BlueCross and CareFirst had personal information for millions of their customers stolen. Sony Pictures experienced a breach that not only embarrassed employees and adversely impacted the release of the high-profile film, “The Interview,” but also damaged systems and applications—making it extremely difficult for the company to conduct business. The list goes on. Some you maybe haven’t heard, like the one about CodeSpaces, a provider of version management services to developers. When attackers were able to gain access to its cloud-based management consoles, they deleted the company’s entire infrastructure and backups—ultimately forcing CodeSpaces out of business. The bad news for organizations like yours is, thanks to the
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     CA Technologies
By: Ephesoft     Published Date: Jun 01, 2018
With the digitization of modern life, consumers have come to expect the same kind of real-time response and control from mortgage companies as they have experienced in other aspects of their lives. As a result of pervasive services like two-day or even same-day delivery from Amazon Prime, TV On Demand and made-to-order Nikes, consumers expect underwriters to process loans and communicate with them in a similarly personalized, real-time way. In response, traditional mortgage originators are transitioning legacy processes to compete with the game-changing speed of born digital disruptors like Rocket Mortgage and Better.com. This infographic outlines the eight technology trends that are top-of-mind for leading lenders.
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     Ephesoft
By: Menlo Security     Published Date: Jun 01, 2018
"Financial services institutions are high-value targets for cyberattacks because of the capital they control, the personal information on customers they maintain, and the fear an attack on a bank generates in the public. Phishing attacks on FSIs have risen steadily, especially employee credential theft - because once an employee’s credentials are stolen, cyberattackers can access customer information, employee data, even finances. While legacy security solutions claim to block up to 99.9 percent of cyberattacks, all it takes is one employee or contractor to open an email from an unknown source, download a file from a compromised website, or in any other way fall victim to a cyberattack. So, it’s time for a new approach: Isolation, also known as, remote browsing. Download this Financial Services Best Practices Guide to Isolation to learn how to best eliminate phishing attacks and web malware. "
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     Menlo Security
By: Bronto     Published Date: May 31, 2018
We subscribed to the email lists of 50 brands in the Internet Retailer Top 1000 to see what type of personalization and triggered messages they use to entice customers back to their websites. What you'll learn: • How effectively brands are using customer data to nudge them back onto the purchase path. • How triggered messages can better engage customers and keep them coming back. • How browse and cart recovery can rescue revenue that would otherwise be lost.
Tags : revenue, email, internet, retailer, website
     Bronto
By: Bronto     Published Date: May 31, 2018
More than 80% of customers abandon their carts resulting in a whopping $18 billion in lost revenue every year. Retailers that lack a strong, comprehensive cart recovery program are just leaving that revenue behind. This paper will examine what you need to look for in a cart recovery program. What you’ll learn: How flexibility in choosing the number and time to send emails can increase engagement. What to look for in the segmentation and personalization of cart recovery emails. How A/B testing can take your cart recovery program to the next level.
Tags : sales, customer, consumer, revenue, recovery
     Bronto
By: Ephesoft     Published Date: May 31, 2018
With the digitization of modern life, consumers have come to expect the same kind of real-time response and control from mortgage companies as they have experienced in other aspects of their lives. As a result of pervasive services like two-day or even same-day delivery from Amazon Prime, TV On Demand and made-to-order Nikes, consumers expect underwriters to process loans and communicate with them in a similarly personalized, real-time way. In response, traditional mortgage originators are transitioning legacy processes to compete with the game-changing speed of born digital disruptors like Rocket Mortgage and Better.com. This infographic outlines the eight technology trends that are top-of-mind for leading lenders.
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     Ephesoft
By: CA Technologies EMEA     Published Date: May 24, 2018
Unternehmen halten schon seit über zwei Jahrzehnten Datenschutzrichtlinien und -verordnungen ein. Die Datenschutz-Grundverordnung (DSGVO), eine Neufassung vorhandener Datenschutzgesetze der Europäischen Kommission, dient dazu, diese Gesetze im Interesse der EU-Bürger zu verschärfen und zu vereinheitlichen. Die Hauptziele der DSGVO bestehen darin, Bürgern mehr Kontrolle über ihre personenbezogenen Daten zu ermöglichen und das regulatorische Umfeld für internationale Unternehmen zu vereinfachen. Was müssen Unternehmen, die bereits die Richtlinie 95/46/EG einhalten, in Bezug auf ihre Technologien unternehmen, um die DSGVO einzuhalten?
Tags : identity management, privileged user access, secure privileged credentials, secure hybrid it, gdpr
     CA Technologies EMEA
By: Dell PC Lifecycle     Published Date: May 22, 2018
Los patrones de compra de ordenadores personales para empresas están cambiando, pues los compradores buscan mejorar la seguridad y la experiencia de los empleados al mismo tiempo. Con el aumento global en la movilidad de los empleados y la tendencia de las empresas a dirigir sus inversiones hacia las tabletas y los ordenadores portátiles, las organizaciones están evaluando su inversión constante en los ordenadores de sobremesa . Queda claro que los compradores de ordenadores personales para empresas siguen valorando la seguridad y el rendimiento que ofrecen los equipos de sobremesa. También dicen que los nuevos formatos de sobremesa, como el formato Micro , les permiten ofrecer una mejor experiencia para los empleados, lo que para ellos es casi tan importante como la seguridad. Obtenga más información sobre las soluciones Dell con tecnología Intel®.
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     Dell PC Lifecycle
By: Infosys     Published Date: May 21, 2018
In a country often referred to as the business hub of the Middle East, bringing a new person into the world gave parents plenty to keep them busy. For each birth, parents were required to visit a number of different government agencies to collect the necessary legal documents such as a birth certificate and a national ID card. But a new emphasis on 'Smart Government' aimed to transform the experience for the benefit of all citizens.
Tags : government, identification, birth certificate, legal, document
     Infosys
By: Infosys     Published Date: May 21, 2018
Health insurance is a complicated business, often involving bundles of forms that users need to understand and fill out. This extensive, laborious initiation process often acts as a deterrent for buying insurance, especially for a multilingual, millennial population. What if health insurance companies simplify their on boarding process so buyers don't find the sign-up process time consuming and cumbersome?
Tags : healthcare, business, insurance, company
     Infosys
By: Groove     Published Date: May 16, 2018
Build.com is a well-established online retailer of home improvement products. Their sales team was stretched thin, and they needed a way to ensure accurate records in Salesforce in a way that didn’t hurt overall sales and customer outreach. While they were initially drawn to Groove for the Salesforce Email Sync, they soon discovered more ways to turbocharge their sales effort with personalizable drip campaigns through Flow.
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     Groove
By: Tripp Lite     Published Date: May 15, 2018
As organizations pursue improvements in reliability and energy efficiency, power design in data centers gets substantial attention—particularly from facilities and engineering personnel. At the same time, however, many IT professionals tend to spend little time or energy on the specific products they use to deliver and distribute electrical power. In?rack power is often considered less strategically important than which servers or databases to deploy, and it is often one of the last decisions to be made in the overall design of the data center. But choosing the right in-rack power solutions can save organizations from potentially crippling downtime and deliver significant up-front and ongoing savings through improved IT efficiency and data center infrastructure management.
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     Tripp Lite
By: Adobe     Published Date: May 15, 2018
There’s no doubt in the trends. Focusing on the customer experience is at the top of the priority list for most companies. Personalization plays a key role as top organizations strive to make experiences as compelling as possible with the integration of artificial intelligence and cloud-based technology. To understand and prioritize what your next big moves should be, read The Econsultancy 2018 Digital Trends report. Here’s what’s top of mind for the majority of your peers: Increasing digital marketing activities and budgets Investing in well-designed user journeys that facilitate clear communication Valuing creativity and design to differentiate their brands Combining digital skills with technology to improve customer experience
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     Adobe
By: Adobe     Published Date: May 15, 2018
2017 Trends in Financial Services and Insurance: Customer is Priority The FSI sector is progressing with a digital, data-driven, marketing mentality, all centered around prioritizing customer experience and taking a more personal approach. The 2017 Digital Trends in Financial Services and Insurance compiles the information shared by over 800 FSI respondents to see what opportunities and obstacles are shaping the future of FSI. Read this report and find out: How data and personalization drive digital transformation How fintech is leading the FSI chase Tips to help future-proof your FSI busines
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     Adobe
By: Adobe     Published Date: May 15, 2018
Adobe article that condenses/highlights key findings from the Econsultancy Digital Marketing in the Financial Services and Insurance Sector 2017 Study, an in-depth, 5000+ word report covering FSI executives’ opinions on: – General trends in retail banking, investment banking, and insurance – Internal structures their companies are using to execute digital transformation – The biggest threats/disruptions in the industry – The biggest priorities in 2017 (leaders are focusing on both customer retention and customer acquisition, mainstream is focusing just on customer retention) – Main sources of sales and leads (digital + mobile are steadily increasing sources) – Digital marketing budgets & investment areas (leaders are investing more in digital marketing automation and analytics) – Use of the cloud and AI to automate analysis and marketing – The importance of multichannel personalization – Innovation in the types/formats of products/services provided (leaders are focusing on imp
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     Adobe
By: Adobe     Published Date: May 15, 2018
The experience is your product. In a world of infinite choices, customer experience is the last true differentiator. The optimal shopping experience happens when the right content is presented to a customer at precisely the right time, no matter where they choose to engage. Read 'The Path of Experience' to learn the critical capabilities needed to drive seamless commerce experiences that keep customers coming back for more. Read the guide to learn: – The role of dynamic merchandising in engaging customers – Steps to create compelling customer experiences using audience segmentation and personalization – Ways to scale customer experiences to create powerful connections, no matter the device or channel
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     Adobe
By: Datastax     Published Date: May 14, 2018
"What’s In The Report? The Forrester Graph Database Vendor Landscape discusses the expanding graph uses cases, new and emerging graph solutions, the two approaches to graph, how graph databases are able to provide penetrating insights using deep data relationships, and the top 10 graph vendors in the market today Download The Report If You: -Want to know how graph databases work to provide quick, deep, actionable insights that help with everything from fraud to personalization to go-to-market acceleration, without having to write code or spend operating budget on data scientists. -Learn the new graph uses cases, including 360-degree views, fraud detection, recommendation engines, and social networking. -Learn about the top 10 graph databases and why DSE Graph continues to gain momentum with customers who like its ability to scale out in multi-data-center, multi-cloud, and hybrid environments, as well as visual operations, search, and advanced security."
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     Datastax
By: Epson     Published Date: May 14, 2018
Consumers worldwide continue to adopt and use technology in their shopping experience. Faced with rising customer expectations and increasing competitive pressures, retailers now are prioritizing in-store innovation. Many retailers have adopted multichannel implementations, in which mobile, web, and in-store shopping are enabled but not delivered consistently to the customer. The next step in this evolution is an omnichannel strategy, now being deployed by some retailers, which presents a consistent shopping experience across mobile, web, and in-store channels. Omnichannel also enables retailers to integrate back-end infrastructure technologies (e.g., servers, databases, etc.) and cloud-based services (e.g., loyalty programs, personalized recommendations, inventory management, etc.) to improve many aspects of store and enterprise operations. An omnichannel strategy relies on several core and supporting technologies. The key factors in evaluating any omnichannel-enabling solution includ
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     Epson
By: Sage People     Published Date: May 14, 2018
Compliance is one of the top challenges facing any payroll and HR department. It’s up to you to ensure that all personnel business practices follow current laws and that you are keeping proper records to document your company’s compliance. While an efficient payroll system can help to enhance employee moral and boost your reputation, mistakes in record-keeping and compliance can result in punitive penalties– even lawsuits. Of course, no business wants to expose itself to such financial and reputational risk. However, keeping up to date with payroll legislation can be a complex task. It’s reported that as many as one in three small businesses are penalised for incorrect payroll. To protect your company from costly fines and even litigation, you need to stay informed about employment laws, reporting rules, and changing workforce compliance issues. In this guide, we look at the challenges and the payroll solutions that will help your payroll department meet its compliance requirements wit
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     Sage People
By: Bluecore     Published Date: May 14, 2018
Since eCommerce began, a small handful of leaders have set the pace. They’ve innovated quickly and delivered incredibly valuable and convenient shopping experiences. And in doing so, they shaped consumer expectations.
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     Bluecore
By: CloudTask     Published Date: May 11, 2018
In a world where every competitor claims to be the best, it's extremely challenging to differentiate yourself as a market leader. Effective differentiation is one of the main challenges businesses face while trying to convert traffic into B2B leads. Essentially, it all comes down to great service and personalization Great service doesn't just include solving problems post sale, it also means being in the right place to answer questions and provide information pre-sale. The more your prospects believe that you are there to serve them and their specifc needs, the more likely it is that they will become genuine leads and eventually customers.
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     CloudTask
By: Hewlett Packard Enterprise     Published Date: May 11, 2018
The widespread use of mobile devices — smartphones and tablets — provides anytime, anywhere computing and communications resources for individuals worldwide. Both smartphones and tablets have made the transition from a personal resource, acquired and supported by consumers, to a professional resource, provided and supported by employers. For midsize firms around the world, those with 100–999 employees, mobile resources play a key role in improving workplace productivity as well as allowing greater flexibility in how and where work is done. New collaboration resources also allow staff in different locations to work together as efficiently and effectively as staff in the same office. The challenge for IT management is how best to coordinate the different collaborative and mobile resources and provide secure management of mobile devices and collaboration tools while enhancing workforce agility and productivity.
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     Hewlett Packard Enterprise
By: Epson     Published Date: May 10, 2018
Online, mobile, omnichannel, untethered, data mining, automation, and remote communication are all now buzzwords surrounding the new technologies and resources financial institutions have to help them re-invent their branch experience. Capabilities are available today that were not imagined a decade ago. This is an exciting time for those institutions that can look to the future and enhance their offerings. While technology is driving change, it can also be a tremendous challenge for financial institutions as they work to keep pace and even take advantage of the dramatic shift in customer needs and expectations. Millennials, baby boomers, small businesses – all are important market segments with very different wants and needs. Driven by technology, the new demand is for a complete online presence, complemented by more flexibility in personalized services, and specialized expertise available in every branch. Suffice it to say, financial institutions of all sizes and in every geography a
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     Epson
By: Dassault Systèmes     Published Date: May 09, 2018
Technology is transforming mobility and vehicle ownership. To be a game-changer in the transportation and mobility market, organizations must anticipate customer expectations and deliver compelling experiences. • Help my customers experience the future: Digitization, VR and interactive experiences show consumers benefits before they are on the road. • Give my customers enhanced levels of customization: Vehicle personalization transforms a product purchase to a multi-dimensional experience. • Streamline my product development processes: Innovation increases product diversity while reducing development time and costs. • Keep me up to speed with new mobility solutions: Organizations must be open to change in imagining how to go from point A to B. • Prepare me for the shift to Mobility as a Service: MaaS is already affecting transportation and pressuring margins for conventional car manufacturers. I invite you to download your targeted industry analysis and uncover the expectations to tak
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     Dassault Systèmes
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