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By: Adobe     Published Date: Sep 23, 2019
Like the oxygen we breathe, journey analytics brings life to the customer behind those devices, over time getting to know their favorite pastry choice, when they’re most likely to buy gas, and how long they stay online while in the station’s café. WHY SHOULD THE TARGET AUDIENCE CARE? Business struggle to gain a holistic customer view — the skills to identify actionable insights from multichannel data are in short supply. If they could gain a holistic view of customer attributes and behaviors, they could make sure they get the right content at the right time. SUPPORTING CONCEPTS If you want your customers to enjoy seamless, personalized experiences, you need to treat them like people. That means marketing to the person — not the device. When you know a customer’s interests, wants, and needs — perhaps even before they do — you’ve succeeded at becoming a true experience business. For some, this may require a shift from analytics as a tool to analytics as a way of life. It may also m
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     Adobe
By: Astaro     Published Date: Jan 19, 2011
Botnets are based on similar principles as legitimate clouds, but serve malicious business interests. Find out more about how botnets work and the right steps after having detected infected machines within your own network.
Tags : astaro, cloud computing, botnets, network, security
     Astaro
By: Financial Force     Published Date: Dec 01, 2017
Mention artificial intelligence (AI) to a person on the street, and you'll conjure up Hollywood visions ranging from the humanity-crushing Skynet of the Terminator series to the robot love interests in Her or Ex Machina. Perspectives on the tangible impact of AI similarly range from Elon Musk's declaration of AI as "the greatest risk we face as a civilization" to IBM Chief Science Officer Dr. Guruduth Banavar's belief that "we've never known technology that can have a greater benefit to all of society than artificial intelligence". The reality, especially in the short term, likely lies somewhere between these extremes.
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     Financial Force
By: Lenovo and Intel®     Published Date: Apr 28, 2017
The Real Impact of Body Cameras: Unprecedented Secure Storage Demand Body cameras have become a critical component of campus and community policing — they protect everybody’s interests. However, gathering, securing, storing, and managing the terabytes of content created on a monthly basis can be daunting even for the most sophisticated IT teams. In this eBook, we provide a comprehensive look at this growing challenge and how you can get in front of it! Read this eBook now.
Tags : lenovo, higher education, body cameras, campus policing, campus security, data managing, securing data, securing content
     Lenovo and Intel®
By: Pega     Published Date: Aug 12, 2016
Governments are charged with the exceptional responsibility of representing public interests. Constituents want to access their government services through multiple channels, which means agencies must adopt constituent-centric services that allow a personalized, optimized, and automated customer journey.
Tags : pega, government services, collaboration, public interest
     Pega
By: Sitecore     Published Date: Mar 27, 2017
In a digital era where 74% of online consumers get frustrated with websites when content appears that has nothing to do with their interests, it’s time for marketers to think differently about how they personalize the shopping experience, and we’ll show you how. Download now!
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     Sitecore
By: Carbonite     Published Date: Oct 05, 2017
Data protection often seems like a clash between competing interests: the need to protect data, against the need to protect access to data. The challenge lies in deploying the right protection across the different systems and types of data, since they each require different forms of protection. IT pros need confidence that the protection they deploy can: •Ensure long-term survivability of historical data •Deliver data securely to different waypoints. •Extend protection as environments change.
Tags : data protection, data security, carbonite, data recovery, data resiliency, data backup
     Carbonite
By: FinancialForce     Published Date: Dec 01, 2017
Mention artificial intelligence (AI) to a person on the street, and you'll conjure up Hollywood visions ranging from the humanity-crushing Skynet of the Terminator series to the robot love interests in Her or Ex Machina. Perspectives on the tangible impact of AI similarly range from Elon Musk's declaration of AI as "the greatest risk we face as a civilization" to IBM Chief Science Officer Dr. Guruduth Banavar's belief that "we've never known technology that can have a greater benefit to all of society than artificial intelligence". The reality, especially in the short term, likely lies somewhere between these extremes.
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     FinancialForce
By: Carbonite     Published Date: Jan 04, 2018
Data protection often seems like a clash between competing interests: the need to protect data, against the need to protect access to data. The challenge lies in deploying the right protection across the different systems and types of data, since they each require different forms of protection.
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     Carbonite
By: Drillinginfo     Published Date: Nov 06, 2015
In the DI Expert series, we cover a broad range of topics to appeal to the working interests of oil and gas professionals around the globe. From a piece inspired by a Mud Logger’s “Ask Me Anything” on Reddit, to an article that explores the frustrations and issues surrounding most oil and gas software, this edition introduces analyses that are sure to stimulate great discussion points among colleagues in all disciplines of the industry. We also reveal the greatest driver of oilfield innovation and value in the 21st Century, and highlight the prolific counties that account for over half of all oil and natural gas production in the U.S.
Tags : oil and gas, oil and gas software, oilfield innovation, drillinginfo
     Drillinginfo
By: Entelo     Published Date: Sep 06, 2017
Today's tech candidates are actively interacting and sharing their work on different websites, networks, and forums. As more of these channels surface, recruiters have the advantage to connect with more people in real-time, build a community based on shared interests, and to develop their employer identity among candidates. This webinar will cover recruiting on Slack, Reddit, AngelList, and Meetup – a communication tool, aggregated news site and forum, Q&A social network, startup platform, and online portal for interest groups. Michelle Lusen, senior corporate recruiter at Slack, will join us for the webinar to share her best practices for connecting with candidates. In this webinar, you'll learn: How to establish rapport and develop a Slack community of candidates using private and public communication channels Where to look on Reddit and AngelList to find people most interested in hearing about your open role Tactics to identify and engage with domain experts on Meetup How to navi
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     Entelo
By: Qualtrics     Published Date: Oct 04, 2018
Every product needs a target audience. Market segmentation identifies subsets of a market based on demographics, needs, priorities, common interests, or other psychographic or behavioral criteria to better understand and communicate with that audience. Segmentation can be as simple as splitting your potential market into age ranges or as complex as dividing your audience based on subtle behaviors, values, or beliefs. To be truly useful, segmentation should enable you to target core groups of your potential customers with precision. Practically speaking, segmentation enables you to: • Boost demand with messaging that resonates more with your market • Grow your customer base by understanding what drives purchase behavior • Increase revenue and profitability by discovering which customers will pay a premium for • your product
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     Qualtrics
By: Adobe     Published Date: Jun 26, 2019
Like the oxygen we breathe, journey analytics brings life to the customer behind those devices, over time getting to know their favorite pastry choice, when they’re most likely to buy gas, and how long they stay online while in the station’s café. If you want your customers to enjoy seamless, personalized experiences, you need to treat them like people. That means marketing to the person — not the device. When you know a customer’s interests, wants, and needs — perhaps even before they do — you’ve succeeded at becoming a true experience business. For some, this may require a shift from analytics as a tool to analytics as a way of life. It may also mean evolving corporate or office culture.
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     Adobe
By: G/O Digital     Published Date: Sep 13, 2016
• Getting and staying in front of shoppers is key. 55 percent of respondents would be somewhat to very likely to click on a retargeted ad from a previous website they had visited. • Reviews make a difference to the consumer. Only 8 percent of respondents said online reviews never factor into their decision to purchase at a local retailer. • Relevant Facebook ads work for local retailers. Almost 1 in 2 respondents would be likely to click on a Facebook ad that aligns with their personal needs and interests.
Tags : retail consumers, local stores, consideration phase, repeat customers, consumer survey, social media, facebook ads
     G/O Digital
By: Recorded Future     Published Date: Feb 13, 2019
What actually is Threat Intelligence? How are other organisations benefiting from it? How can threat intelligence strengthen all the teams in a cybersecurity organization? Find these answers in this book! Offering practical advices that you can dip into as and when you need, so you should feel free to jump straight into the chapter that interests you most. Our hope is that you will begin to see more of the ways that threat intelligence can solve real-world security problems. In this handbook uncover: - The kinds of threat intelligence that are useful to security teams and how each team can use that intelligence to solve problems and address challenges - How security analysts in the real world use threat intelligence to decide what alerts to investigate, what incidents to escalate and what vulnerabilities to patch - How information collected outside of the enterprise can help model risks more accurately and prevent fraud And more.
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     Recorded Future
By: Recorded Future     Published Date: Feb 13, 2019
What actually is Threat Intelligence? How are other organisations benefiting from it? How can threat intelligence strengthen all the teams in a cybersecurity organization? Find these answers in this book! Offering practical advices that you can dip into as and when you need, so you should feel free to jump straight into the chapter that interests you most. Our hope is that you will begin to see more of the ways that threat intelligence can solve real-world security problems. In this handbook uncover: - The kinds of threat intelligence that are useful to security teams and how each team can use that intelligence to solve problems and address challenges - How security analysts in the real world use threat intelligence to decide what alerts to investigate, what incidents to escalate and what vulnerabilities to patch - How information collected outside of the enterprise can help model risks more accurately and prevent fraud And more
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     Recorded Future
By: Recorded Future     Published Date: Apr 18, 2019
What actually is Threat Intelligence? How are other organisations benefiting from it? How can threat intelligence strengthen all the teams in a cybersecurity organization? Find these answers in this book! Offering practical advices that you can dip into as and when you need, so you should feel free to jump straight into the chapter that interests you most. Our hope is that you will begin to see more of the ways that threat intelligence can solve real-world security problems. In this handbook uncover: - The kinds of threat intelligence that are useful to security teams and how each team can use that intelligence to solve problems and address challenges - How security analysts in the real world use threat intelligence to decide what alerts to investigate, what incidents to escalate and what vulnerabilities to patch - How information collected outside of the enterprise can help model risks more accurately and prevent fraud And more
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     Recorded Future
By: HP     Published Date: Jan 16, 2015
Register below to gain exclusive access to the HP-NVIDIA® Autodesk Building Design Suite 2015 Graphics Optimization guide to help you get the most out of your workstation. Upon submission of your personal information, an HP representative will be in contact in regards to your interests and needs.
Tags : visualization, bim, business information, workstations, building design, viewport, autodesk, cloud datasets
     HP
By: HP     Published Date: Feb 11, 2015
Register below to gain exclusive access to the BIM tutorial video, where Autodesk’s Lynn Allen gives pointers on maximizing your performance and productivity with key features in BIM applications – ultimately, helping you get the most out of your workstation. Upon submission of your personal information, an HP representative will be in contact in regards to your interests and needs.
Tags : visualization, bim, business information, workstations, building design, viewport, autodesk, cloud datasets
     HP
By: IBM     Published Date: Oct 23, 2012
Analytics is the key to understanding your Generation C customers-the "C" for connected-and marketing to their interests. Read on to understand customer behavior fuel interactive marketing.
Tags : ibm, interactive marketing, customer behavior, consumer behavior, analyze, marketing effectiveness, emerging marketing, marketing research
     IBM
By: CDW     Published Date: Feb 27, 2015
CDW’s Technology Insights guides provide a high-level, informative take on today’s most pressing IT solution areas and related issues. Speaking to the interests and concerns of IT managers and their staff, as well as their enterprise counterparts, the guides provide up-to-date summaries, strategic guidance and best practice tips on the technologies driving IT operations forward.
Tags : software management, sam, software security, cloud computing, enterprise content management, business intelligence, office productivity apps, network security
     CDW
By: gyro     Published Date: Sep 10, 2015
In this e-Book, learn what engineers value, how they view themselves and what they expect from the companies with which they work.
Tags : engineers, gender stereotypes, hobbies, interests, emerging marketing, social media, crm & customer care, e-commerce
     gyro
By: Sitecore     Published Date: Oct 18, 2016
In a digital era where 74% of online consumers get frustrated with websites when content appears that has nothing to do with their interests, it’s time for marketers to think differently about how they personalize the shopping experience, and we’ll show you how. Download now!
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     Sitecore
By: Moreover Technologies     Published Date: Mar 09, 2011
Looking for the proverbial business intelligence needle in a haystack? Need online media monitoring that's laser-focused on business-not consumer-interests? Want both news and social media posts unified and delivered to you through a convenient single-portal report? If so, look beyond Google for focused, customizable business information.
Tags : moreover, google, consumer, business information, social media, news, business intelligence, market research
     Moreover Technologies
By: ClickSquared     Published Date: Jul 07, 2009
Learn how by achieving a 360-degree view of customer interests, markets can achieve unprecedented levels of: *Personalization, *Timing, *Relevance, *Cost-efficiency, *Accountability
Tags : clicksquared, interactive relationship marketing, lifecycle, irm, web 2.0, granular personalization, analytical marketing models, database marketing
     ClickSquared
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