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Protecting PHI is not optional. Data security is so important in healthcare that fear of jeopardizing patient privacy and facing fines leads many providers to reject modern and more efficient cloud software. However, the facts tell a different story. Read this eye-opening e-book to get the facts on how the cloud can help your office provide better, more secure patient care: How built-in data encryption keeps your PHI, DICOM studies safe Why more security pros are concerned with user behavior than cloud tools What your organization should know about the cloud and compliance

According to ESG Research, 65% of organizations believe the skill level of their security team could be improved, and 48% are using more than 25 security products. This leads to more overworked staff and, ultimately, less effective security. Download the Replace AV Buyer's Guide to learn what your team should look for when replacing legacy AV with an endpoint security solution that is easy to manage and deploy, and can cost-effectively protect your growing business. In this buyer's guide you'll find: A core evaluation checklist for replacing AV. Guiding questions to frame your evaluation to replace AV. How to run a test of next-generation AV solutions. Learn more about replacing your traditional AV in the Replace AV Buyer's Guide.

In our experience as franchise marketers, Local Ad Fund dollars provide a solid foundation for paid search campaigns that drive consistent, high quality-low cost, leads. However many franchisees and local business owners could be doing more to support established corporate search marketing campaigns, ultimately capturing the maximum search interest for their services within their markets, driving increased local revenue.

You’re on the hook for more than just moving prospects through the funnel and delivering leads to sales. You’re responsible for managing the customer relationship. But how does it feel to the customer when that transition takes place? All too often, the first contact with sales feels like starting the conversation over again. And for customers who have already invested time and energy learning about a company and their products, this can be a jarring experience. Great composers use consistent melodic themes over the course of a piece. As marketers, it is our responsibility to ensure there is harmony and consistency over the full lifecycle of the customer relationship. But linking the conversations that marketing and sales have with prospects depends on your ability (and willingness) to share insights that are born from data.

When you’re spending all of your time managing lists, being ignored by the sales team, and losing the good leads to competitors, you know there’s work to do. Your business needs marketing automation.

Performance management works hand-in-hand with every phase of the employee lifecycle: learning and development, succession, and even recruiting. Creating a true performance management culture drives employee engagement and retention as well as your bottom line. Download "The True Cost of Not Having Performance Management" to learn how to make the case to execs that investing in performance management drives growth. This brief will uncover: • How smarter recruiting leads to more impactful workers • Strategies for connecting performance to learning • How to create a development plan that matches to performance goals Download the brief to see more proven solutions for building a strong performance management culture!

Learn the 4 benefits of how highly-trained B2B telemarketers can increase leads and boost sales by providing your sales team with more qualified and actionable leads.

Providing a consistent picture of the customer household to every line of business results in more lead conversion, cross-selling opportunities and an outstanding customer experience. In this webinar, Kennebunk Savings Bank shares how it transformed its business by breaking down silos, increasing sales effectiveness and orienting all lines of business around the customer.

In today’s technology-rich world, customers and employees demand the highest level of application performance. Failure to provide access to applications that consistently perform well anytime, anywhere, and on any device, often leads to lower productivity, customer dissatisfaction, decreased revenue and market share, and damage to brand reputation. This paper explores the challenges that today’s CIOs face in regard to application performance, and how a more strategic data center approach, like distributing applications closer to your users, can help optimize application performance and reduce IT costs.

Read this report to understand how the age of the customer requires tech management to transform into a customer-facing function in speci?c ways. Business technology (BT) brings together technology and traditionally customer-facing roles like marketing, sales, service, brand/product management, and ful?llment for the purpose of deploying systems of engagement that provide di?erential customer experience. Firms must build these systems of engagement from the outside in, according to how customers move in market spaces. The rules for planning, building, and running systems of engagement are not the same as for previous generations of tech management because customers are not employees. The increasingly crucial role that digital technologies play in customer engagement elevates the CIO role in business — if CIOs can move beyond the traditional IT focus on technology assets and adopt an expanded view that centers on customer experience and choice

To understand the degree to which organisations are experiencing industry change globally and how they are responding, Frost & Sullivan surveyed 1,500 senior executives (CEOs, CFOs, CIOs and other senior managers) in seven countries (Australia, Hong Kong, Japan, Philippines, Singapore, the UK and the US). Respondents spanned all major industry sectors, ranging from manufacturing to retail. The research shows that most executives not only agree that their industry is rapidly undergoing transformation, but that ?exibility and adaptability are increasingly becoming key factors for survival.

A detailed TCO evaluation shows cloud-based solutions can deliver significant savings compared to on-premises business applications.

Money makes the world go ‘round, but can you tell your organisation’s “money story”—how it generates revenue and profits, maximises cash flow and steers clear of trouble? Not the practiced version that is supplied to the company’s investors, but the actual per unit economics, the metrics indicating the financial viability of the organisation, what is working well and what needs to be improved, and when to hit the brakes or pound the accelerator?

IBM leads the pack as Forrester Research stacks up 14 case management software vendors and ranks their soutions on 21 criteria. Learn what selection criteria are important for choosing a Dynamic Case Manager vendor and how leaders stand out due to to sophistication in technology.

Forming bonds is slow. Arduous. And it must be done step by painstaking step. Cultivate your leads with the right content at the right times to propel demand and mold opinions before your prospects are ready to buy.

Although no enterprise will be forced to migrate its core enterprise applications to the cloud, enterprises are on the cusp of facing the fork in the road that leads to the cloud. The release of a jointly developed cloud-migration test program from SAP and AWS (Amazon Web Services) will help enterprises address the uncertainty that they will face in estimating the actual time and cost of a migration of HANA to the AWS cloud. Provided by: AWS & Intel

In this report 1,500 Australians describe how they currently use and rate digital public sector services across all levels of government, and what they expect from them today and into the future. The survey shows that Australians regularly engage with government through digital services, with half of respondents saying they do so on a quarterly basis, and 30 per cent accessing them fortnightly; but that the quality of the digital experience is paramount.

What do Australians think? 1,500 Australians described how they use and rate digital public sector services across all levels of government and outlined current and future expectations for the platforms.

Greater performance, agility and security are the new imperatives of the modern data center, and according to the Edison Group, Dell EMC PowerEdge servers outperform HPE servers. PowerEdge servers ? with Intel® Xeon® Scalable processors ? have customer-centric innovation that is better able to meet the advance demands of IT Transformation, today and tomorrow. Download this infographic to learn the 5 reasons why.

Lead nurturing is about helping buyers along in their educational journey. Thus, it’s most effective when triggered by prospect activity or behaviors. Lead management technologies are often used to automate such real-time marketing. This type of software makes it possible to track leads and automate content delivery while simultaneously collecting behavioral data and triggering corresponding actions.

Lead scoring is an objective ranking of one sales lead against another. This not only helps align the right follow-up to the corresponding inquiry, it also helps marketing and sales professionals identify where each prospect is in the buying process. The process of defining lead scores improves alignment and collaboration between marketing and sales teams. After all, by jointly establishing an objective definition of a quality lead, sales and marketing can exchange better feedback on the quality of leads being passed to sales. Plus, lead scoring helps ensure that the best leads are followed up on immediately by prioritizing leads according to revenue potential and buyer readiness.

Download our "Automate Lead Scoring and Nurturing in 4 Easy Steps" white paper to learn how to close more qualified leads, faster.

The local consumer decision journey has changed. This step-by-step guide will show you how to connect with local consumers to improve visibility, gain control of your reputation, and drive more local leads and sales.

The lead generation possibilities in social media are countless. Do you and your team know how to tap into them? Download your complimentary white paper, Closing the Loop on Social Leads, and uncover valuable leads by learning the tactics and metrics that enable social selling success.

This IDC Health Insights white paper, sponsored by Imprivata, presents key findings of interviews with three healthcare IT executives at Atlantic Health System, Carolinas Pathology Group, and Beaufort Memorial Hospital regarding the deployment of Imprivata Cortext, a secure communications platform. Consistent findings across the three healthcare organizations are as follows: ease of use leads to quick clinician adoption, there is broad application of secure communication across various hospital workflows, and instant communication can save time for care team members and can improve collaboration. Read this report to learn more about how these organizations streamlined clinical workflows such as patient admission notifications, specialist referrals, pathology consultations and code team activations.