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By: MailerMailer     Published Date: Sep 28, 2011
This guide shows you how to leverage content marketing to position your firm as top-of-mind trusted source. Result: more qualified leads, more sales.
Tags : content marketing, lead generation, lead nurturing, email marketing, marketing software, lead generation & automation
     MailerMailer
By: Ifbyphone, Inc.     Published Date: Jan 16, 2013
Download this white paper to learn how to track inbound phone leads back to specific ads, web pages, and SEO and PPC terms. See exactly which ads are working and which should be stopped. Get credit for every lead and dollar your campaigns generate.
Tags : call tracking, lead tracking, phone leads tracking, ad tracking, marketing roi, lead attribution, lead generation, inbound phone leads
     Ifbyphone, Inc.
By: Ifbyphone, Inc.     Published Date: Jan 16, 2013
For many B2B marketers, IVR (interactive voice response) is now an integral piece of their campaigns. How are they using inbound and outbound IVR to generate and qualify phone leads? Would IVR help your lead gen efforts? Find out in this white paper.
Tags : ivr, interactive voice response, b2b marketing, lead generation, lead scoring, lead qualifying, lead nurturing, scoring phone leads
     Ifbyphone, Inc.
By: Ifbyphone, Inc.     Published Date: Feb 11, 2013
How often do prospects fill out a form on your site, but lose interest by the time your sales team responds? A sale is 22 times more likely to happen when you make contact within 5 minutes. Learn how to respond instantly to web leads in this guide.
Tags : inbound, lead, sales, lead response, lead generation, crm & customer care
     Ifbyphone, Inc.
By: Ifbyphone, Inc.     Published Date: Feb 11, 2013
Phone leads are often the most valuable to sales. But most marketers don’t know how they generate calls. Learn how to get started with call tracking with this guide. It shares tips and best practices for tracking phone leads to their source.
Tags : call tracking, inbound, phone, sales, marketing, calls, interactive marketing, crm & customer care
     Ifbyphone, Inc.
By: uberVU via HootSuite     Published Date: Nov 08, 2012
Social media has grown out of it's infancy and is no longer an optional task for brands. Emerging with audiences on established social networks is now a key part of business interaction. Learn to tap into social leads with hootsuite.
Tags : hootsuite, social media, interaction, social media leads, tips and tactics, emerging marketing, internet marketing
     uberVU via HootSuite
By: Silverpop     Published Date: Feb 04, 2013
Tips for building revenue-enhancing lead and customer scoring models.
Tags : data, scoring, leads, prospects, sales, customers, sales process
     Silverpop
By: Salesforce.com     Published Date: Jun 17, 2013
A step-by-step guide to attract prospects, qualify leads and close deals faster. Includes a new map of social channels in the lead process.
Tags : qualify leads, close deals, social channels, lead process, crm, customer relationship management
     Salesforce.com
By: Cisco     Published Date: Jun 21, 2016
In today’s global economy, innovation matters. For teams to innovate rapidly and with great frequency, they must be able to clearly communicate and closely collaborate. Miscommunication, misunderstanding and misinterpretation only leads to costly errors, bottlenecked business processes and market misfires. Most of these issues are avoidable.
Tags : 
     Cisco
By: Drillinginfo     Published Date: Nov 20, 2015
OFS companies in and around the Marcellus Play need fast, accurate rig intelligence from one comprehensive source to stay competitive. With Drillinginfo (DI) you’ll gain an edge in the Marcellus Play by using the best data and the broadest intelligence available. Tracking prospects can be a lucrative opportunity, but since rigs move on a daily basis it’s important to have updated information. Learn how DI can drive a company’s success by gathering up-to-the-minute rig intelligence from a single, comprehensive software solution. The Marcellus Shale is seeing an increase in drilling every day, and with Drillinginfo you’ll have the products and solutions to help gain an edge on everything from permitting and leasing information to rig locations and pricing trends. Is your oilfield service team working from the right playbook? Find out how to get the most accurate, timely drill-site and well event information while making the most out of each and every opportunity.
Tags : ofs companies, leads, data, analytical tools, oilfield, leasing information, mobile app, rig intelligence
     Drillinginfo
By: Drillinginfo     Published Date: Nov 26, 2015
Today data sources are still not detailed enough to support competitive decision-making, and that’s what makes Drillinginfo (DI) so innovative: The DI platform offers the most inclusive, accurate, and fastest information available, allowing OFS companies to make informed decisions and drive the best leads — that can turn into opportunities. With DI, OFS companies can now make rig data useful quickly and easily. Sales managers can work crucial data into an actionable format, provide and implement the right analytical tools, and supplement lead intelligence, so operators don’t get left in the dust. From permitting and leasing information to rig locations and pricing trends, you’ll find innovative products and solutions from DI to help transform how your team qualifies leads and closes deals. See how Drillinginfo can drive your success by gathering the very latest rig intelligence from a comprehensive, easy-to-use SAS solution.
Tags : ofs companies, leads, data, analytical tools, oilfield, leasing information, mobile app, rig intelligence
     Drillinginfo
By: Riverbed     Published Date: Feb 26, 2015
Applications are the life of any enterprise and key enablers of workforce productivity and business agility. But, the application landscape is changing rapidly - the number and type of applications is increasing, the move to cloud and SaaS for application delivery is growing, bandwidth costs are decreasing and the reliability of the Internet has improved. Inevitably, there are also changes in network and infrastructure topologies. The hybrid enterprise has become a reality. The hybrid enterprise has become a standard. Join us March 10th as noted industry analyst Rick Villars of IDC, leads a discussion with Zeeshan Sabir, Qualcomm, and Riverbed’s Hansang Bae about the changing face of IT.
Tags : saas, cloud, bandwith, webcast, riverbed
     Riverbed
By: Dun & Bradstreet     Published Date: Oct 30, 2015
Mastering the art of B2B segmentation
Tags : hoover, data, lead, b2b, marketing, lead generation
     Dun & Bradstreet
By: Microsoft Azure     Published Date: Apr 10, 2018
Help your sellers work smarter and build stronger relationships Sales teams work so hard, they can burn out quickly. It’s tough when customer contacts, sales goals, productivity tools, and social networking are all separated and siloed. Instead of working in separate systems that make day-to-day selling complex, you can help simplify the way your sellers work. And empower your team to be more productive and efficient. Our e-book, “The Savvy Seller’s Guide to Building Profitable Relationships,” is packed with advice for making selling much less painful—and more profitable. Did you know if your lead has had prior exposure to content from your company’s brand, that they’re 25% more likely to respond to your InMail? You’ll find this and more helpful facts in the e-book, including actionable insights to help your team: Identify the right leads—including pinpointing who’s on the buying committee Capture buyers’ attention Use insights and predictive intelligence from AI and machine learni
Tags : 
     Microsoft Azure
By: Aberdeen Group     Published Date: Nov 13, 2015
This report examines the pressing need to break down data silos due to the damage they cause to analytical initiatives and user engagement. Read this report to find out more.
Tags : customer acquisition, marketing leads, marketing challenges, marketing messages, contact management, data science, demand generation, email marketing
     Aberdeen Group
By: Pega     Published Date: Sep 11, 2015
In this new report, Pegasystems is recognized as a leader in the growing market for flexible case management solutions. Pega leads the market in delivering applications that meet rising expectations for: -Built-in change governance procedures -Open APIs -Ability to federate case management -Flexible data structures -Focus on business outcomes
Tags : 
     Pega
By: Microsoft     Published Date: Apr 05, 2018
Im April kündigte Microsoft die Lösung Microsoft Relationship Sales an, die Microsoft Dynamics 365 for Sales mit LinkedIn Sales Navigator kombiniert. Vertriebsmitarbeiter haben Zugriff auf Informationen aus dem weltweit führenden professionellen Netzwerk, damit sie einfacher Interessenten finden und Beziehungen zu stärken. Die Lösung bietet: -Zugriff auf 500 Millionen LinkedIn-Profile mit Fotos sowie Informationen zu aktuellen und früheren Tätigkeiten der Mitglieder. Damit können Vertriebsmitarbeiter einen besseren Eindruck von ihren aktuellen Kunden erhalten und über das Netzwerk neue Leads finden. -Empfehlungen für die nächsten Schritte der Benutzer in Dynamics 365 auf Basis von Signalen aus E-Mail, Customer Relationship Management (CRM)-Software und LinkedIn. Diese basieren auf künstlicher Intelligenz (KI) und enthalten Vorstellungs- und Vernetzungsvorschläge sowie Vorschläge für InMail und Nachrichten.
Tags : crm strategy, crm-strategie, linkedin, dynamic sales
     Microsoft
By: LeanData     Published Date: Nov 07, 2016
In a modern B2B sales process, it’s not easy connecting a lead to the right rep. It’s no secret that the traditional way of managing leads within Salesforce is rigid and labor-intensive. This eBook dives into best practices about lead routing and converting. Learn how a well-designed, automated lead management process maximizes the impact of every lead coming into your organization.
Tags : 
     LeanData
By: Oracle     Published Date: Sep 30, 2019
Lead management combines two heavy hitters in sales and marketing: lead scoring and lead nurturing. Lead scoring is an objective ranking of one sales lead against another. It helps marketing and sales pros identify where each prospect is in the buying process and follow up accordingly. On the flip side, lead nurturing is the process of cultivating leads that aren’t ready to buy by equipping them with info. Successful lead nurturing anticipates the needs of the buyer based on who they are and where they are in the decision process.
Tags : 
     Oracle
By: Oracle     Published Date: Sep 30, 2019
Lead scoring is an objective ranking of one sales lead against another. This not only helps align the right follow-up to the corresponding inquiry, it also helps marketing and sales professionals identify where each prospect is in the buying process. The process of defining lead scores improves alignment and collaboration between marketing and sales teams. After all, by jointly establishing an objective definition of a quality lead, sales and marketing can exchange better feedback on the quality of leads being passed to sales. Plus, lead scoring helps ensure that the best leads are followed up on immediately by prioritizing leads according to revenue potential and buyer readiness.
Tags : 
     Oracle
By: Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017     Published Date: Jul 11, 2017
Despite the rise in chat adoption, many organizations are still not providing the service their customers expect. That’s why it’s essential to follow proven best practices, including defining goals, identifying key metrics, and appropriately hiring and training staff. With these foundations in place, organizations can establish routing and queuing practices, before customizing the solution to meet their specific needs, and fine-tuning analytics to further improve performance. To learn more about how Oracle Chat Cloud Service can improve CSAT, customer loyalty, and revenue for your organization, visit oracle.com/goto/chatbestpractices
Tags : home page support, faq escalation, points of right-channeling, frustration points, page headers and footers, business driver, chat channel, customer satisfaction
     Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017
By: Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017     Published Date: Jul 11, 2017
Mobile, relationship intelligence, and sales coaching are necessities for today’s sales organization and are pervasive capabilities for every sales automation solution category. No vendor solely offers these capabilities without complementing them with other functions. Instead, they are embedded across the categories mentioned above. For example, sales content management providers cannot compete without extensive mobile expertise; market intelligence and customer success do not work without relationship intelligence; and sales coaching is not constrained only to the sales performance management vendors.
Tags : sales content management, customer success, market intelligence, sales acceleration, sales performance management, partner relationship, contract life cycle
     Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017
By: Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017     Published Date: Jul 11, 2017
When organizations are managing sales performance, it is critical to balance and align each enablement and operational component. Misalignment – or too much focus on one element –can dramatically detract from performance levels and the ability to measure results. An organization may temporarily need to emphasize a particular component when it sees a challenge, but ultimately success depends on striking the correct balance across all SPM components.
Tags : goals and objectives, competency model, onboarding and certification, coaching, review process, sales activities, metrics, compensation
     Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017
By: Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017     Published Date: Jul 11, 2017
Customers hate waiting for engineers to show up. The hours drift by. Clocks tick slower. They may have taken the day off work, but feel unable to start anything productive in case the doorbell rings. Fury builds. They call the contact centre – they’re told to keep waiting. It’s unacceptable. And in the 21st Century totally unnecessary. Solutions exist to provide customers with an accurate forecast of when field service agents will arrive and how long the job will take.
Tags : scheduling accuracy, jobs completed per day, customer satisfaction, skills, habits, driving style, qualifications
     Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017
By: Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017     Published Date: Jul 11, 2017
What this case study reveals is that, with the right leadership, it is possible to turn a company around and make it far more responsive and relevant to its customers, and as a result deliver growth and profits. The upshot of D+M's cultural and business transformation has been a return to growth and profitability. The entire enterprise has played its part, which is why the annual Chairman's Award has recognized individuals who have lived the winning cultural values and achieved excellence in performance. Winners have included factory workers and services people. The firm also continues to innovate with HEOS WMS capabilities extending to the other brands. Customer experience continues to be an area of deep cross-functional focus, and feedback from customers provides a clear indication that the customer experience throughout their buying and ownership journeys is rated highly.
Tags : visionary leadership, adaptive enterprise architecture, simplified processes, continuous innovation, rewarding pervasive cx, acute sensing capabilities, collaborative
     Oracle APAC ZO OD Prime Volume HCM ABM Leads June 2017
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