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By: Recorded Future     Published Date: Feb 13, 2019
There are plenty of misconceptions about what threat intelligence is. The most common (but slightly misguided) assumptions risk leading many security pros to believe that threat intelligence doesn’t have an advantage to bring into their particular role. In this white paper, explore how threat intelligence can be operationalized in a variety of roles, demonstrating the central part it can play in a proactive security strategy. You’ll also uncover: • Key threat intelligence attributes to power vulnerability management • 4 major challenges for incident response teams • 3 threat intelligent commandments • 4 pain points identified by security leaders And more
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     Recorded Future
By: Marketo     Published Date: Feb 11, 2019
Beyond the time-saving and efficiency benefits, marketing automation enables business processes that are essential to any modern marketing department. For B2B companies, this includes lead nurturing, lead scoring, and lead lifecycle management. For B2C companies, it includes cross-sell, up-sell, and customer loyalty. And for all companies, it includes marketing ROI analytics. Nurture relationships with leads that aren't ready to buy. On average, only 20% of leads are sales-ready when they first come in. This means you need a disciplined process – known as lead nurturing – to develop qualified leads until they are sales-ready. Done well, nurturing can result in 50% more sales leads at 33% lower cost per lead. Retain and extend customer relationships. The marketer's job is far from finished once someone becomes a customer. For most industries, the real value comes from retaining and deepening the customer relationship over time. This includes selling more of the same product to the cus
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     Marketo
By: ESADE     Published Date: Jan 20, 2019
Read the latest articles on the most relevant management research topics such as Artificial intelligence collaborations for society.
Tags : esade, executive education, business training, market research
     ESADE
By: Ounce Labs, an IBM Company     Published Date: Jan 26, 2010
A range of application security tools was developed to support the efforts to secure the enterprise from the threat posed by insecure applications. But in the ever-changing landscape of application security, how does an organization choose the right set of tools to mitigate the risks their applications pose to their environment? Equally important, how, when, and by whom are these tools used most effectively?
Tags : owasp, ounce wagner, csrf, xss, cross-site scripting, sql, security management strategy, source code analysis
     Ounce Labs, an IBM Company
By: ASG Software Solutions     Published Date: Aug 20, 2008
A forward-looking CMDB does more than keep an organization's IT operations running. It draws clear connections between IT components and business services, which is the core of Business Service Management (BSM). But even more critical than the CMDB's ability to support business as it is now, is the question of how well it will drive business innovation in the future.
Tags : asg, cmdb, bsm, metadata, metacmdb, lob, ecommerce
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Aug 04, 2009
Businesses expect IT management to demonstrate their contributions to end-user benefits and the bottom line while addressing immediate needs and long-term performance management goals. This white paper presents IT2020, a new performance management paradigm for meeting both of these expectations.
Tags : asg, cmdb, bsm, metadata, metacmdb, lob, ecommerce, bpm
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Jun 05, 2009
ASG's Business Service PortfolioT (BSPT) Virtualization Management provides comprehensive oversight, inspections, discoveries, warnings, diagnostics, and reporting for the critical technology and administrative disciplines involved in virtual workload management. This is all done in parallel with physical systems management.
Tags : asg, sla, cmdb, bsm, metadata, metacmdb, lob, ecommerce
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Apr 30, 2008
In order to provide high quality, cost effective business services in complex, distributed environments, improved IT management strategies are required. Business Service Management (BSM) is a strategic approach to managing IT services in support of improved business performance.
Tags : asg, sla, cmdb, bsm, metadata, itsm, metacmdb, lob
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Nov 03, 2008
The Information Technology Infrastructure Library (ITIL) provides guidance for the management of IT, and has quickly become the worldwide standard for IT Service Management (ITSM).
Tags : asg, sla, cmdb, bsm, metadata, itsm, metacmdb, lob
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Aug 08, 2008
Business runs on content and that content must be managed holistically, across the entire business. However, managing content is, in itself, not enough to drive business. Enterprises must incorporate ECM with other IT management systems to provide complete Business Service Management (BSM).
Tags : asg, cmdb, bsm, metadata, metacmdb, lob, ecommerce, bpm
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Dec 09, 2008
Generally, CMDBs populated by discovery tools alone simply aren't usable. They fail because they contain massive amounts of irrelevant information. You avoid this pitfall by correctly populating your CMDB in four simple steps.
Tags : asg, cmdb, bsm, itil, configuration management, metadata, metacmdb, lob
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Mar 05, 2008
Because business success is tightly fused with technology, IT costs are rising, and this trend is expected to continue. As a result, businesses are demanding that IT be more than a static resource. IT is expected to deliver business results with a measurable contribution to the organization's bottom line.
Tags : asg, cmdb, bsm, itil, paradigm, btsm, sla, configuration management
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Aug 09, 2008
ITIL provides a framework of customizable best practice initiatives that help organizations consistently deliver high-quality IT services. Effective ITIL implementation adds value to the IT infrastructure and improves business and service delivery.
Tags : asg, cmdb, bsm, itil, configuration management, metadata, metacmdb, lob
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Nov 09, 2009
Composite applications can provide multiple benefits, such as business agility, better utilization of business software assets through code reuse, development efficiencies, and cost optimization. Once companies are skilled at deploying them, many find that they roll out new applications and integrations faster, while maximizing the value of "tried and true" software components.
Tags : asg, cmdb, bsm, itil, roi, configuration management, metadata, metacmdb
     ASG Software Solutions
By: ASG Software Solutions     Published Date: May 27, 2009
Application management requires visibility from multiple vantage points within the IT enterprise, combined with a centralized information store that pulls the technology pieces of the application puzzle into a coherent whole.
Tags : asg, cmdb, bsm, itil, configuration management, metadata, metacmdb, lob
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Jul 27, 2009
To meet the challenges of intense competition and increasing customer demands, companies must tightly align their IT service management with business issues and priorities. This paper outlines the maturity steps involved in the progression towards proactive Business Service Management (BSM) and explains how ASG's metaCMDB helps secure its seamless adoption.
Tags : asg, cmdb, bsm, itil, bsm, metacmdb, configuration management, metadata
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Apr 07, 2009
Application Portfolio Optimization (APO) provides executives with tools and information to assess the quality and condition of application assets as well as a means for understanding the impact of proposed application changes.
Tags : asg, cmdb, bsm, itil, bsm, portfolio optimization, apo, mining tools
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Jun 09, 2009
Improved business productivity often requires more efficient IT and more efficient IT cannot be achieved without a better understanding of the way business services are run and delivered. Configuration Management Databases (CMDBs) have emerged as a central component for Information Technology Infrastructure Library (ITIL) and business service management (BSM).
Tags : asg, cmdb, bsm, itil, bsm, metacmdb, configuration management, metadata
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Jun 24, 2008
As IT evolves towards a more business-aligned position, it must seek out new ways of working that support more effective operations, service creation, and service delivery. These include technologies, processes, and a culture that supports higher levels of accountability, as well as more dynamic responsiveness to business needs.
Tags : asg, cmdb, bsm, itil, bsm, metacmdb, configuration management, metadata
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Jun 02, 2009
End-user expectations and high levels of performance against Service Level Agreements (SLAs) must be achieved or organizations risk the loss of business. This paper details key capabilities needed for successful end-user monitoring and provides critical considerations for delivering a successful end-user experience.
Tags : asg, cmdb, bsm, itil, bsm, bsp, metacmdb, user experience
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Jul 28, 2008
Targeted at IT executives responsible for both the financial and ultimate project oversight of an enterprise CMDB initiative, this white paper sets expectations for ROI calculations for CMDB initiatives, provides basic ROI best practices, and gives readers sufficient insight to move forward with their CMDB project.
Tags : asg, cmdb, bsm, itil, bsm, bsp, metacmdb, roi
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Sep 28, 2009
Virtualization is now mainstream. Enterprises continue to heavily invest in virtualization projects and while short term hardware and cost saving benefits are being achieved, few enterprises achieve anywhere close to the full potential of virtualization as they struggle with new problems like assuring performance and availability, preventing VM sprawl, and maximizing resource utilization
Tags : asg, cmdb, bsm, itil, bsm, bsp, metacmdb, virtualization
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Apr 02, 2008
Business Service Management (BSM) is of growing importance in the IT world. By managing IT systems according to the business services they support - like order entry, online sales, shipping, or customer service - IT is able to deliver on real business goals like providing competitive advantage, improving customer satisfaction, driving revenue growth, and increasing shareholder value.
Tags : asg, cmdb, bsm, itil, bsm, bsp, metacmdb, configuration management
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Feb 18, 2010
Configuration Management is at the heart of the IT Infrastructure Library (ITIL®) and forms the foundation for Business Service Management (BSM). In fact, it is safe to say that neither the ITIL IT Service Management (ITSM) processes nor the BSM functions that leverage ITSM can be efficiently carried out without accurate configuration and dependency information.
Tags : asg, cmdb, bsm, itil, bsm, metacmdb, asg ddm, cab
     ASG Software Solutions
By: ASG Software Solutions     Published Date: Nov 05, 2009
Effective workload automation that provides complete management level visibility into real-time events impacting the delivery of IT services is needed by the data center more than ever before. The traditional job scheduling approach, with an uncoordinated set of tools that often requires reactive manual intervention to minimize service disruptions, is failing more than ever due to todays complex world of IT with its multiple platforms, applications and virtualized resources.
Tags : asg, cmdb, bsm, itil, bsm, metacmdb, workload automation, wla
     ASG Software Solutions
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