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By: Acxiom Corporation     Published Date: Mar 12, 2014
In July 2013 Acxiom commissioned Forrester Consulting to evaluate how companies use the data they collect from their customers to make better decisions on their marketing campaigns by gauging their experiences and attitudes around their use of and future vision for using customer data across multiple marketing channels. In order to understand this topic, we conducted interviews with 11 executives representing a range of roles and perspectives, including consumer packaged goods companies, financial services organizations, and agencies.
Tags : acxiom, forrester, data, marketing, marketing campaigns, cross channel, customer data, market research
     Acxiom Corporation
By: Acxiom Corporation     Published Date: Mar 12, 2014
If you are responsible for online advertising, this report is going to change the way you look at your banner ads forever. It did for us. But, step one on the road to this transformation was deciding exactly what to measure. Download this whitepaper to learn about a new measurement approach that proves banner ads boost offline sales.
Tags : acxiom, marketing, measurement, banner ads, display advertising, targeting, marketing campaigns, marketing analytics
     Acxiom Corporation
By: Dell EMC     Published Date: Aug 06, 2018
Technology is transforming how we do our jobs, and employees expect the business to accommodate their work habits. › Companies must identify roles and profiles and support their needs. Not every employee will require the same devices to get their jobs done efficiently and effectively. It is paramount for organizations to seek out specific devices to enable different worker personas. › IT must become a trusted partner to keep security top of mind. Employees showed a lack of trust toward IT when facing an issue with their device or ecosystem. It is imperative for IT to become part of the solution and not the problem; otherwise, workers will find ways to go around security policies and fix problems on their own, putting the firm at even more risk. › Employees require a more complete ecosystem. Employees need not only devices to get their jobs done effectively but an entire ecosystem as well. Without this, businesses will fall further behind in a fiercely competitive market and lose employ
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     Dell EMC
By: Dell EMC     Published Date: Aug 06, 2018
Transforming IT to meet the emerging requirements of a rapidly advancing digital economy is a priority for most companies today. Market economies and quickly evolving digital interactions are driving new and increasing demands on IT infrastructure for organizations of all kinds – from small businesses to enterprises to public institutions. IT requirements to support a variety of digital use paradigms (personal devices, IoT, VMs, VDI) are changing quickly, and organizations need to respond in order to be competitive in this evolving digital world.
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     Dell EMC
By: Akamai Technologies     Published Date: Aug 17, 2017
Make your app experiences count by focusing on your core competency — your awesome app and killer content — and enlist a trusted partner who can: Accelerate Content Optimize Images Gain insight into real-user activity Download now to learn more!
Tags : app, akamai, content, marketing
     Akamai Technologies
By: Akamai Technologies     Published Date: Aug 17, 2017
The consumerization of technology and rise of mobile adoption in emerging and established markets have driven companies to invest enormous capital and resources into pursuing the best possible mobile experience for all of their end users. But, without a focused mobile performance solution, these investments can only go so far. Download now to learn more
Tags : mobile experience, branding, akamai, loyalty
     Akamai Technologies
By: KeyBank Commercial Banking     Published Date: Nov 08, 2017
See what’s on the minds of middle market leaders by reading our latest quarterly report now.
Tags : middle market, us economy, economic outlook, business acquisitions, business expansion, treasury regulations, corporate tax reform
     KeyBank Commercial Banking
By: HERE Technologies     Published Date: Jan 08, 2019
Every day we use location apps on smartphone devices to get us where we need to go, and to find services and products we’re looking for. However, smartphone location apps aren’t just helping individuals navigate their way around. Forward-thinking businesses are using these apps to help them get their messages straight to the right audience, at the right time, too. It’s why the connected car and in-map location marketing is a growing area of opportunity—helping companies to meet KPIs whilst transforming the landscape of marketing at the same time. This on-demand webinar with experts from HERE and eMarketer discusses how to improve location-based audience segmentation and build a more accurate consumer profiles, as well as how real-time location targeting enables hyper-targeted marketing campaigns.
Tags : location data, ad tech, location targeting
     HERE Technologies
By: KeyBank Commercial Banking     Published Date: May 10, 2017
When it comes to the middle market, Key has a dedication like no other bank. Our commitment and focus allow us to deliver relevant, actionable, and tailored solutions for middle market companies. As part of this commitment, KeyBank conducts quarterly surveys with middle market executives. We believe that the more we know, the better we can serve you. Check out what leaders are saying about the economy, future growth and cybersecurity when you download our latest quarterly report. Member FDIC. © 2017, KeyCorp. CFMA 20170424- 224928
Tags : middle market, us economy, economic outlook, customized solutions, cybersecurity, business success, business goals, business expansion
     KeyBank Commercial Banking
By: KeyBank Commercial Banking     Published Date: Aug 31, 2017
When it comes to the middle market, Key has a dedication like no other bank. Our commitment and focus allow us to deliver relevant, actionable, and tailored solutions for middle market companies. As part of this commitment, KeyBank conducts quarterly surveys with middle market executives. These surveys help us discover overall industry sentiment on topics of importance to you. We believe that the more we know, the better we can serve you. Check out what leaders are saying about their outlook on the U.S. economy, expansion plans, and their thoughts on changing healthcare policy when you read our latest quarterly report.
Tags : middle market, us economy, economic outlook, business acquisitions, business acquisitions, business expansion
     KeyBank Commercial Banking
By: Key Private Bank     Published Date: Apr 05, 2018
When it comes to building portfolios for wealth creation, Key Private Bank experts believe our clients are best served by a disciplined approach that incorporates both active and passive strategies. We understand the debate over which methodology generates better outcomes has been going on for decades, but with the right team by your side you’ll reap the benefits of a method that’s time-tested. Learn the whys and hows of both passive and active investing, and what to do to maximize their benefits, your portfolio and wealth when you read our latest whitepaper. © 2018 KeyCorp. E92127 180314-372281
Tags : investment, investing, investment portfolio, passive investing, active investing, passive or active investing, active vs passive investing, investment strategies
     Key Private Bank
By: Dell     Published Date: Feb 02, 2015
While Windows 7 and Windows XP continue to dominate the market, Windows 8 adoption has been fairly slow, especially in the enterprise. The end of support for Windows XP now creates a season of needed change. Prepare now to address both the challenges and opportunities of this wave of OS migrations by downloading this IT handbook. Read it for insights into planning and preparation, hardware and software compatibility considerations, as well as end user training and implementation.
Tags : dell, windows, productivity, security, apps, integration, platforms, microsoft
     Dell
By: Kaon     Published Date: Feb 01, 2012
As complex product companies look to build sales opps they're using mobile platforms (iPads and Smartphones) to demo products anywhere, anytime. But the question is, who's developing the dynamic content that's exciting prospects and accelerating sales?As complex product companies look to build sales opps they're using mobile platforms (iPads and Smartphones) to demo products anywhere, anytime. But the question is, who's developing the dynamic content that's exciting prospects and accelerating sales?
Tags : cmo, ipad, 3d products, virtual products, interactive products, mobility, sales, marketing
     Kaon
By: Kaon     Published Date: Feb 01, 2012
Obtaining products for sales and marketing demonstrations can be tough, especially with large, complex and expensive. Learn how CMOs are overcoming such issues with virtual 3D product demonstration that look and behave like the actual product.
Tags : cmo, ipad, 3d products, virtual products, interactive products, mobility, sales, marketing
     Kaon
By: Kaon     Published Date: Feb 01, 2012
CMOs know that a consistent and concise product story is critical to maintaining a product's market position. Learn why they're turning to virtual product demonstrations to tell a convincing cross channel story that accelerate sales.
Tags : cmo, ipad, 3d products, virtual products, interactive products, mobility, sales, marketing
     Kaon
By: Kaon     Published Date: Feb 01, 2012
Savvy marketers are looking for ways to reuse interactive content across multiple platforms and venues to save money. Learn how virtual product demonstrations can be CREATED ONCE and reused ANYWHERE to reduce costs and accelerate sales.
Tags : cmo, ipad, 3d products, virtual products, interactive products, mobility, sales, marketing
     Kaon
By: Kaon     Published Date: Feb 01, 2012
Describing product pain points without a visual is hard, and having a product at every sales engagement is near impossible. Learn how marketing tools show amazing product stories using stunning interactive visual experiences that win deals.
Tags : cmo, ipad, 3d products, virtual products, interactive products, mobility, sales, marketing
     Kaon
By: Kaon     Published Date: Mar 24, 2012
CMOs are challenging trade show professionals to do more with less. That's why savvy marketers are using virtual product demonstrations to eliminate the cost of shipping products and create engaging interactive customer experiences within their booth.
Tags : cmo, ipad, 3d products, virtual products, interactive products, mobility, sales, marketing
     Kaon
By: HP     Published Date: Mar 23, 2015
Increase productivity for small and midsize business with HP ProLiant Gen9 servers. Today, business executives are seeking ways to become more productive so that they can deliver new products and services faster, increase operational efficiencies, grow revenue, increase margin and gain market share. Increasing the productivity of IT resources and staff is critical for their success. New innovations now make it possible for small and midsize businesses (SMB) to leverage the performance and efficiencies that were once only affordable by large enterprises. Businesses of all sizes face similar issues as they look to grow their business efficiently.
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     HP
By: HPE     Published Date: Mar 23, 2015
For small and midsize businesses, the realities of a dynamic marketplace and ever-changing customer expectations pose continual challenges and opportunities. Big Data, the cloud and mobility are changing the way information moves and connections are made across the organization, offering productive potential while promising competitive advantage. But adoption of these advanced technologies will require a transformation in the capacities, functions and methods of IT. Download this white paper to learn more.
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     HPE
By: HPE     Published Date: Mar 23, 2015
Increase productivity for small and midsize business with HP ProLiant Gen9 servers. Today, business executives are seeking ways to become more productive so that they can deliver new products and services faster, increase operational efficiencies, grow revenue, increase margin and gain market share. Increasing the productivity of IT resources and staff is critical for their success. New innovations now make it possible for small and midsize businesses (SMB) to leverage the performance and efficiencies that were once only affordable by large enterprises. Businesses of all sizes face similar issues as they look to grow their business efficiently.
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     HPE
By: PulseSecure     Published Date: Apr 06, 2015
Learn about the 2015 mobile threat landscape and see how you can prepare your organization for 2015 and beyond with this market report.
Tags : mobile threats, pulsesecure, mobile security, mobile threat landscape, market report, security
     PulseSecure
By: Barracuda     Published Date: Jul 25, 2014
This research paper by Info-Tech evaluates 10 competitors in the NGFW market to help you choose the right vendor and products for your enterprise needs.
Tags : ngfw, next generation firewall, evaluation of security providers, security vendor comparison, security
     Barracuda
By: Microfocus     Published Date: Apr 11, 2012
The Micro Focus terminal emulation report evaluates the current state of this mature market - providing a snapshot of the industry to help customers make better decisions in their IT environments.
Tags : application modernization, application development, mainframe, mainframe migration, cobol, borland, testing tools, developer tools
     Microfocus
By: Dell EMC     Published Date: Feb 23, 2017
Accelerate your journey to IT Transformation with VMAX 250F, architected for the enterprise and designed for midmarket budgets. Learn the top ten reasons Dell EMC customers deploy VMAX 250F.
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     Dell EMC
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