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By: Pitney Bowes     Published Date: Apr 20, 2009
This Executive White Paper, sponsored by Pitney Bowes Marketing Solutions, a provider of web-based marketing automation solutions, examines the competitive advantages offered by marketing automation portals and the potential impact of these types of portals on marketing campaigns deployed in complex, rapidly evolving markets.
Tags : pitney bowes, automated portals, marketing solutions, web-based marketing, competitive advantage, portal, channel marketing, sustainable
     Pitney Bowes
By: LSSiDATA     Published Date: Feb 05, 2010
New movers are ideal targets for Direct Marketers. New homeowners and renters invariably purchase a wide range of products and services. According to moving.com "People who are moving spend more during the 3 months surrounding their move than non-movers spend in 5 years."
Tags : lssidata, data, direct marketers, marketing, super consumers, new mover, clv, clec
     LSSiDATA
By: Mcorp Consulting     Published Date: May 12, 2009
Learn how a deep understanding of touchpoints - and the ways they drive customers closer to you (or farther away) - can improve acquisition, retention and loyalty, create better customer experiences, strengthen relationships and boost your bottom line. (Plus 5 steps for leveraging touchpoints to profit from better customer relationships.)
Tags : mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping
     Mcorp Consulting
By: Mcorp Consulting     Published Date: Feb 17, 2010
See how the landscape of customer experience is being altered forever, as touchpoints continue to drive shifts in distribution, feedback and marketing channel control. In this whitepaper, you'll learn how making your touchpoints stronger, faster and smarter today will mean increased profits and stronger market positions tomorrow. (Plus 7 specific steps any company can take to improve customer experience today.)
Tags : mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping
     Mcorp Consulting
By: Zynapse     Published Date: Nov 08, 2010
A worldwide leader inSpend Management Software solutions: Zycus. Recognized as one of the Top 3 Global Market Leadersin Spend Management Domain by leading analysts and Industry observers
Tags : zynapse, erp projects, unspsc, data information, data management, governance, mdm, master data management
     Zynapse
By: Zynapse     Published Date: Feb 02, 2011
A worldwide leader in Spend Management Software solutions: Zycus. Recognized as one of the Top 3 Global Market Leaders in Spend Management Domain by leading analysts and Industry observers
Tags : zynapse, erp projects, unspsc, data information, procurement, information management, data management, governance
     Zynapse
By: Advertise.com     Published Date: Nov 15, 2010
According to The Fireclick Index, a comprehensive web analytics solution, over 96% of the people who visit a website leave without completing any action, like a purchase.
Tags : advertise.com, sales, boost, remarketing, analytics, web analytics, abandonment, e-commerce solutions
     Advertise.com
By: Century Interactive     Published Date: Oct 20, 2010
Start Tracking Calls Take your first step toward measuring all your marketing efforts in one dashboard. If you like it, continue using our service on a month-to-month basis with no contracts or minimums.
Tags : century interactive
     Century Interactive
By: Information Builders     Published Date: Sep 24, 2008
Business Intelligence helps retailers, warehouse staff, customer services agents, and your value chain realize new innovations, improve margins, and propel profits to new heights. Learn how Ace Hardware, Food Lion, and others leverage our software.
Tags : information builders, infobuilders, business intelligence, soa, roi, crm, marketing value, crm solutions/software
     Information Builders
By: Campaigner     Published Date: May 26, 2010
Email marketing is one of the best performing marketing channels online. According to the DMA, for every dollar spent on email marketing, you can expect a return on investment of $43. But it's not as simple as sending an email to a list to get this sort of result.
Tags : campaigner, opt-in, email marketing, emarketing, roi, email, newsletter, email marketing services/software
     Campaigner
By: Jacobs Agency     Published Date: Dec 07, 2011
A new perspective on marketing in today's tactic-crazy world.
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     Jacobs Agency
By: Magic Logix     Published Date: Oct 20, 2012
According to Buzz Marketing, 85% of business buyers believe companies shouldn't just present information - they should engage with prospective buyers.
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     Magic Logix
By: Cadence9     Published Date: Jan 25, 2013
Content marketing is a marketing strategy fueled by the creation and sharing of content in order to attract, acquire and engage clearly defined target audiences.
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     Cadence9
By: Mindfire     Published Date: May 07, 2010
In this report, results from well over 650 real-life cross-media marketing campaigns across 27 vertical markets are analyzed and compared to industry benchmarks for response rates of static direct mail campaigns, to provide a solid base of actual performance data and information.
Tags : mindfire, response rates, personalized cross-media, marketing campaign, personalization, personalized urls, purls, performance data
     Mindfire
By: Cotendo     Published Date: Sep 01, 2010
The company needed a different CDN and website acceleration solution to provide its users with the level of responsiveness to changing stock market conditions that they depend on - and that Seeking Alpha demanded of itself.
Tags : cotendo, case study, real-time financial market information, cdn, content delivery
     Cotendo
By: eMC     Published Date: Oct 11, 2010
Learn 10 practical tips on how to make your email messages stand out among the clutter and maximize your results with this FREE white paper!
Tags : napco, emc, email marketing, emarketing, roi, list management, newsletter design, email marketing services/software
     eMC
By: TargetMarketing     Published Date: Jun 04, 2010
You'll find in this complimentary report from Target Marketing, a breakdown of key segmentation areas, fundamental questions to ask to formulate effective segmentation plans, a six-step road map to a comprehensive segmentation process, three segmentation pitfalls to avoid, and more.
Tags : napco, target marketing, customer segmentation, data management/analytics, direct mail/marketing
     TargetMarketing
By: SAP     Published Date: Mar 02, 2017
HCM suite vendors are building out their offerings to address administrative, strategic and operational needs of users in multiple geographies, but solutions still vary. HR IT leaders should use this research to identify best-fit vendors based on their own critical product and service/support needs.
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     SAP
By: Microsoft Office 365     Published Date: Oct 14, 2016
Champion innovation through collaboration Win or lose? Jack Welch, former chairman and CEO of General Electric, said, "If the rate of change on the outside exceeds the rate of change on the inside, then the end is near." To win in today’s fast-paced market, you need to innovate. This eBook shows you how to transform your team and organization into one that is more agile and better equipped to innovate using a modern collaboration platform. A collaborative culture helps you: Widen the ideation pipeline Accelerate time to market Deliver higher quality products and new customer experiences Fill out the form to download the eBook to learn more about how to innovate with connected collaboration.
Tags : innovation, team organization, collaboration platform, market, culture, business intelligence, market research
     Microsoft Office 365
By: Microsoft Office 365     Published Date: Nov 03, 2016
Win or lose? Jack Welch, former chairman and CEO of General Electric, said, "If the rate of change on the outside exceeds the rate of change on the inside, then the end is near." You can transform your organization to be more agile and innovative through collaboration. A collaborative culture helps you: Widen the ideation pipeline Accelerate time to market Deliver higher quality products and new customer experiences Download this eBook to learn more.
Tags : 
     Microsoft Office 365
By: Spectrum Enterprise     Published Date: Feb 27, 2018
H&S Ventures provides management services for the Anaheim Ducks hockey team and its home-ice venue—the Honda Center. This popular indoor arena hosts scores of events and concerts, and H&S oversees everything from ticket sales to marketing and finance. H&S’s performance is measured by attendance, big-name bookings and how much fans spend on merchandise and concessions. Digital innovation plays a crucial role in creating a thrilling live experience that raises fans’ satisfaction and their average “spend.”
Tags : enterprise, digital, connection, revenues, marketing, tactics, technology
     Spectrum Enterprise
By: SAP Hybris     Published Date: Oct 26, 2017
Reasons Why Executives choose SAP Hybris Commerce Cloud, which highlights the low cost and quick time to market of SAP Hybris Commerce Cloud combined with flexibility and customization
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     SAP Hybris
By: SAP Hybris     Published Date: Oct 26, 2017
The Forrester Wave: B2C Commerce Suites, which identifies the top 13 B2B commerce suite providers and evaluates them on how well they meet the needs of the market.
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     SAP Hybris
By: Dell PC Lifecycle     Published Date: Feb 13, 2018
IT market intelligence agency, IDC, conducted a global study of 3500+ IT leaders around the world and found that companies at all levels are considering PC Lifecycle as a Service models to reduce costs, shorten refresh cycles and procure better equipment for their employees. Dell PC as a Service (PCaaS) combines hardware, software, lifecycle services and financing into one all-encompassing solution – providing a single, predictable price per seat per month provided by Dell Financial Services.
Tags : market, idc, lifecycle, service, dell intel
     Dell PC Lifecycle
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