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By: Amazon Web Services EMEA     Published Date: Aug 02, 2019
AWS Service Catalog is the tool for governing and managing your organizationís approved software and infrastructure services on AWS.
Tags : marketplace, security, catalog, aws, software, users, cloud, data
     Amazon Web Services EMEA
By: Silver Peak     Published Date: Oct 28, 2013
Enterprises have long been battling the inherent performance limitations of Wide Area Networks (WANs) when delivering applications to remote offices. Caching emerged in the 1990ís as a potential way of addressing this problem, accelerating the performance of specific applications, such as web services, while reducing overall WAN traffic. While caching achieved reasonable success for a few short years, the market for these point products ultimately subsided as a result of several operational and functional limitations. Enterprises require an application acceleration solution that spans all types of traffic, one that is easy to manage, and 100% data coherency when supporting business-critical applications. This white paper will address these issues and offer a solution that addresses these enterprise requirements. The result is a complete solution for improved application delivery across a distributed enterprise environment.
Tags : silver peak, network memory, application caching, wan, caching
     Silver Peak
By: SRC,LLC     Published Date: Jun 01, 2009
To mine raw data and extract crucial insights, business decision‚Äźmakers need fast and comprehensive access to all the information stored across their enterprise, regardless of its format or location. Furthermore, that data must be organized, analyzed and visualized in ways that permit easy interpretation of market opportunities growth, shifts and trends and the business‚Äźprocess changes required to address them. Gaining a true perspective on an organization’s customer base, market area or potential expansion can be a challenging task, because companies use so many relational databases, data warehouse technologies, mapping systems and ad hoc data repositories to gather and house information for a wide variety of specialized purposes.
Tags : src, enterprise, enterprise applications, convergence, compared, counted, combined, reorganized
     SRC,LLC
By: Dell EMC     Published Date: May 09, 2019
.As midmarket companies pursue business growth, they must deliver differentiated products and experiences without compromising business or customer data. Crucial to this is having the most up-to date IT infrastructure to support the scale and complexity of a changing application landscape. Midmarket businesses (MBs) must modernize their data centers refreshing server infrastructure and automating their IT management processes. Those that do will propel business innovation and deliver superior customer experiences with secure, fast, and reliable business technology. Download this paper, commissioned by Dell, to learn more.
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     Dell EMC
By: Prophix     Published Date: May 31, 2016
Why is faster closing important? A faster close is a good indication of how well a companyís financial systems and procedures are performing. In todayís competitive market, the accounting function needs to improve existing processes and, at times, infrastructure to achieve greater efficiency and accuracy. When properly implemented, sound financial processes will improve information and deliver accurate data to decision makers throughout the entire year, and early enough to take corrective action.
Tags : best practices, competitive advantage, efficiency, productivity
     Prophix
By: Trend Micro     Published Date: May 03, 2018
Osterman Research wants to make it clear at the outset that we believe Microsoft Office 365 to be a robust and capable platform, one that will serve most organizations well. If your organization is using Office 365, we recommend you continue to do so. If youíre not using it, we recommend you consider it. Microsoft offers a large, varied and growing number of features and functions in Office 365, and at a wide range of price points that will satisfy different markets. Decision makers evaluating the efficacy of Office 365 to meet their business requirements must be aware of its shortcomings in the areas of data protection, archiving, security, encryption, authentication and eDiscovery (among others) covering workloads like Exchange Online, SharePoint Online, OneDrive for Business, Skype for Business, and Azure Active Directory. An awareness of these shortcomings enables decision makers to plan for the mitigations required to assure the proper business performance of Office 365.
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     Trend Micro
By: Dun & Bradstreet     Published Date: Oct 21, 2016
The lifeblood of discrete organizational inputsócustomer phone numbers, invoices, marketing prospect lists, inventory calculations, employee job descriptionsóonce existed in disconnected silos, typically transcribed on carefully guarded pieces of paper, limited in lifespan and scope to the department or person carefully guarding it. Now, the modern organization both enjoys, and drowns in, a proliferation of business data both ripe for strategic possibilities and staggering in complexity. Few are the companies who feel theyíve totally tapped into its power to supercharge their growth efforts. Download this white paper to find out how your company can cultivate key relationships.
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     Dun & Bradstreet
By: QuickPivot     Published Date: Aug 02, 2016
How to evaluate vendor technology and services to make your organization stronger
Tags : quickpivot, marketing, social media, campaigns, partner strategy, vendors, business objectives, marketing strategy
     QuickPivot
By: IBM     Published Date: Sep 18, 2008
Large corporations can weather sudden changes in today's volatile markets, but change is a greater challenge for mid-sized companies. However, you can grow even in disruptive and emerging markets if your business systems and data storage can adapt. This IBM white paper includes case studies that show you how systems can spur growth in times of change.
Tags : ibm, ibm mmdg, storage, systems
     IBM
By: Adobe     Published Date: May 03, 2016
Read the white paper to learn: - Strategies and best practice approaches to online testing - Incremental steps to improving your online testing - The benefits of different test types including A/B, A/Bn, multivariate, and multichannel
Tags : adobe, marketing, data driven marketing, continuous optimization, online testing, marketing research, data management/analytics
     Adobe
By: IBM     Published Date: Aug 06, 2014
For banks today, having more ways to communicate with customers is a good thing. But it has also made it harder for banks to figure out where and how to most profitably commit their marketing resources. Leveraging predictive analytics, First Tennessee Bank is applying the ultimate acid test. Itís combining a granular understanding of the needs of customer segments with real P&L data to optimize its marketing spend, focusing on programs that deliver the highest ROI. First Tennesseeís ability to target its campaigns more intelligently has increased its response rate by 3.1 percent, cut key marketing costs by nearly 20 percent and enables the bank to get the most from its resources.
Tags : ibm, banking, analytics, roi, marketing, p&l, data, emerging marketing
     IBM
By: NetProspex     Published Date: May 12, 2014
While collecting marketing data is easy, that data is not cast in stone. Securing a marketing data management plan that you can rely on is imperative. This guide provides actionable steps to clean up your data and increase conversions.
Tags : marketing data services, marketing data management, marketing data quality, installed technology list, international contact data, business contact list, marketing database cleansing, marketing database services
     NetProspex
By: Epsilon     Published Date: Aug 23, 2012
It is easy to lose sight of the fact that, on the other side of the reports, the analytics, and the technology, there is a real person having a conversation with your brand.
Tags : marketing, dmps, online data management platforms, crm, data onboarding, online data capture, analytics, data syndicatino
     Epsilon
By: SAS     Published Date: Nov 04, 2015
How does marketing compare to a game of pool? Sometimes you hit a good shot Ė 9 ball corner pocket Ė like when youíve marketed a product and your customer purchases it. But sometimes your shot misses, and you knock in your opponentís ball. You could even knock your ball into the pocket, but mistakenly knock your opponentís ball into a different pocket at the same time. Of course, you canít predict everything in a game of pool Ė or in marketing. A campaign may reveal a weakness that sends customers scuttling to a competitor. A new product can cannibalize an existing product line. Customers could leave one of your legacy product lines to consume one of your newly launched products Ė perhaps causing you to lose some revenue. But unlike pool, itís hard to observe and measure with the naked eye whatís happening in marketing. The way to improve your chances of success is to build a solid measurement plan that lets you define and measure diagnostic metrics.
Tags : sas, marketing analytics, data driven decision making, consumer behavior, marketing mix
     SAS
By: Cisco     Published Date: Jan 05, 2015
More than ever, the data center is a gateway to opportunity, responsible for bringing together the data, applications, and IT resources needed to support growth and innovation. At Cisco we have the opportunity to observe how data center infrastructure is evolving in response to market and technology trends. In no particular order, here are five important strategies we see companies using to overcome the limitations of traditional IT infrastructure and transform their data centers to support innovation and growth.
Tags : data center, consolidation, server virtualization, new applications
     Cisco
By: Cisco     Published Date: Apr 10, 2015
More than ever, the data center is a gateway to opportunity, responsible for bringing together the data, applications, and IT resources needed to support growth and innovation. At Cisco we have the opportunity to observe how data center infrastructure is evolving in response to market and technology trends. In no particular order, here are five important strategies we see companies using to overcome the limitations of traditional IT infrastructure and transform their data centers to support innovation and growth.
Tags : cisco, data center, effectiveness, applications, resource efficiency, strategy, it infrastructure
     Cisco
By: Synchronicity Marketing     Published Date: Mar 26, 2007
Since most marketers know a lot more about their customers than their non-customers, there are many unanswered questions when it comes to prospecting with email. Download this white paper to learn the five most important steps to successful prospecting with permission email.
Tags : email marketing, database and list managers, landing pages, list rentals, database marketing, synchronicity marketing, permission email
     Synchronicity Marketing
By: Oracle Marketing Cloud     Published Date: Oct 06, 2017
In a new study by Forbes Insights and sponsored by Oracle Marketing Cloud, 60% of brand and agency executives say their roles and responsibilities have changed significantly over the past two years. As a result, both groups are reengineering their internal organizations and forging new ways of working with their respective agency or brand counterparts. At the same time, the research found that technology is ingrained in marketing operations and, perhaps most significantly of all, agency and brand stakeholders are challenging themselves to analyze and apply consumer data in more sophisticated ways. Some are even hiring data scientists and others outside of the traditional marketing discipline to help in these efforts.
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     Oracle Marketing Cloud
By: Datastax     Published Date: May 14, 2018
"Whatís In The Report? The Forrester Graph Database Vendor Landscape discusses the expanding graph uses cases, new and emerging graph solutions, the two approaches to graph, how graph databases are able to provide penetrating insights using deep data relationships, and the top 10 graph vendors in the market today Download The Report If You: -Want to know how graph databases work to provide quick, deep, actionable insights that help with everything from fraud to personalization to go-to-market acceleration, without having to write code or spend operating budget on data scientists. -Learn the new graph uses cases, including 360-degree views, fraud detection, recommendation engines, and social networking. -Learn about the top 10 graph databases and why DSE Graph continues to gain momentum with customers who like its ability to scale out in multi-data-center, multi-cloud, and hybrid environments, as well as visual operations, search, and advanced security."
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     Datastax
By: Adobe     Published Date: Sep 19, 2013
Earning top rankings in both strategy and market presence, Adobe AudienceManager was named a leader in data management platforms in the Forrester Waveô: Data Management Platforms report for Q3 2013.
Tags : adobe, media optimizer, data management, platforms, technology, audience delivery, marketing, web analytics
     Adobe
By: Adobe     Published Date: May 15, 2018
Adobe sits at the nexus of content, media, and marketing. Adobe provides an EMSS offering spanning marketing, advertising, analytics, and content management capabilities. Of the vendors included this study, Adobe maintains the highest degree of overall strategic focus on marketing and consumer engagement. Adobe is investing heavily in its platformís core services to unify data, content, and shared functionality across products. Adobe stands out for its digital intelligence, content handling, and aggressive rollout of AI features. Reference clients praise Adobe for their application usability and account management.
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     Adobe
By: Adobe     Published Date: Apr 23, 2018
Adobe sits at the nexus of content, media, and marketing. Adobe provides an EMSS offering spanning marketing, advertising, analytics, and content management capabilities. Of the vendors included this study, Adobe maintains the highest degree of overall strategic focus on marketing and consumer engagement. Adobe is investing heavily in its platformís core services to unify data, content, and shared functionality across products. Adobe stands out for its digital intelligence, content handling, and aggressive rollout of AI features. Reference clients praise Adobe for their application usability and account management.
Tags : 
     Adobe
By: IBM     Published Date: Apr 19, 2017
Data is only as good as the insights it produces, the actions it influences, and the results it fosters. Thatís the secret recipe for data management. Your business stakeholders depend on data-based insights to drive decisions and priorities throughout the organization. Insights based on sound data practices can give your business a competitive advantage in the marketplace. Is your data management system ready to support your business? Find out using Forresterís Data Management Infrastructure Self-Assessment Tool. IBM has licensed this tool to help you identify the areas of strength and opportunities for improvement.
Tags : data management, data system, business development, software integration, resource planning, enterprise management, data collection
     IBM
By: Adobe     Published Date: May 15, 2014
Adobe strives to help marketers not only collect and analyze data, but to turn data into relevant actions that reach customers in personal ways. Forrester has gathered the trends of big data and rich data to give you a sense of how they'll be used differently in 2014.
Tags : adobe, forrester, customer insights, big data, social media, mobile marketing, cross channel marketing, multi-touchpoint
     Adobe
By: Trifacta     Published Date: Feb 12, 2019
Over the past few years, the evolution of technology for storing, processing and analyzing data has been absolutely staggering. Businesses now have the ability to work with data at a scale and speed that many of us would have never thought was possible. Yet, why are so many organizations still struggling to drive meaningful ROI from their data investments? The answer starts with people. In this webinar, guest speakers Forrester Principal Analyst Michele Goetz and Trifacta Director of Product Marketing Will Davis focus on the roles and responsibilities required for todayís modern dataops teams to be successful. They touch on how new data platforms and applications have fundamentally changed the traditional makeup of data/analytics organizations and how companies need to update the structure of their teams to keep up with the accelerate pace of modern business. Watch this recorded webcast to learn: What are the foundational roles within a modern dataops team and how to align skill set
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     Trifacta
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