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market strategy

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By: HP and Intel® Xeon® processor     Published Date: Feb 10, 2012
In this paper sponsored by HP and Intel, we examine each of the major technologies in the Information Supply Chain that should be considered as part of an integrated strategy and then show how they interrelate.
Tags : intel, storage, 2.0, infrastructure, trends, storage, flexibility, drivers
     HP and Intel® Xeon® processor
By: HP and Intel® Xeon® processor     Published Date: Feb 10, 2012
This white paper sponsored by HP + Intel evaluates a solution that aims to enable the movement of data without physical limitations. Read now and see how this could enable agility and efficiency.
Tags : intel, storage, 2.0, infrastructure, trends, storage, flexibility, drivers
     HP and Intel® Xeon® processor
By: HP and Intel® Xeon® processor     Published Date: Feb 10, 2012
This paper sponsored by HP & Intel introduces a next-generation storage option for virtual and cloud data centers. Learn how to overcome the flexibility and scalability challenges of outdated storage solutions.
Tags : intel, storage, 2.0, infrastructure, trends, storage, flexibility, drivers
     HP and Intel® Xeon® processor
By: HP and Intel® Xeon® processor     Published Date: Feb 10, 2012
This report sponsored by HP & Intel discusses the latest trends that are setting the stage for the next era of computing. Learn about the new infrastructure and storage trends that are changing the way business storage works today.
Tags : intel, storage, 2.0, infrastructure, trends, storage, flexibility, drivers
     HP and Intel® Xeon® processor
By: HP and Intel® Xeon® processor     Published Date: Feb 10, 2012
This interactive document sponsored by HP & Intel outlines storage solutions available today and reveals customer opinions. See case studies and success stories, and discover how a Converged Infrastructure could benefit your organization.
Tags : intel, storage, 2.0, infrastructure, trends, storage, flexibility, drivers
     HP and Intel® Xeon® processor
By: HP and Intel® Xeon® processor     Published Date: Feb 10, 2012
This Taneja Group white paper sponsored by HP & Intel can help you overcome the problems caused by these changes in order to get the most out of virtualization.
Tags : intel, storage, 2.0, infrastructure, trends, storage, flexibility, drivers
     HP and Intel® Xeon® processor
By: HP and Intel® Xeon® processor     Published Date: Feb 10, 2012
This report sponsored by HP + Intel outlines a strategy for getting the benefits of the cloud quickly. Learn about the solutions that can help you save time, improve storage efficiency and maintain a secure, available environment.
Tags : intel, storage, 2.0, cloud, infrastructure, virtualization, infrastructure, trends
     HP and Intel® Xeon® processor
By: HP and Intel® Xeon® processor     Published Date: Feb 10, 2012
Companies faced with growing capacity requirements, underutilization of existing storage assets, and administrative inefficiency are searching for ways to decrease both cost and complexity. Read on to find out more about HP 3PAR Utility Storage now!
Tags : intel, storage, 2.0, infrastructure, trends, storage, flexibility, drivers
     HP and Intel® Xeon® processor
By: Adobe     Published Date: May 22, 2012
How will trends in search, mobile, and social media impact your marketing strategy this year? Download our latest Global Digital Advertising Update to find out.
Tags : adobe, marketing, social media, emerging marketing, media, digital, digital advertising, search marketing
     Adobe
By: Yammer     Published Date: May 23, 2012
The enterprise social software market is exploding thanks to converging trends of consumerization, cloud, and mobile. In this must-read report, "The Forrester Wave: Activities Streams, Q2 2012", Forrester Research Inc. evaluated five social software vendors with core strengths in the stream based on the overall strength of vendors' current offerings, a clear product strategy, and vendor market presence. In a detailed look at the space, Forrester named Yammer as a leader.
Tags : yammer, enterprise social, integration, cloud, adoption
     Yammer
By: Urban Airship     Published Date: Oct 08, 2013
Want to see our best customer success stories (and maybe gather a few ideas from other brands’ best practices)? Our newest pocket-sized offering highlights customers from various industries, their objectives, and spectacular results in engagement, revenue and loyalty.
Tags : mobile marketing strategy, mobile relationship management, mobile marketing, push messaging, mobile engagement
     Urban Airship
By: Movéo Integrated Branding     Published Date: Jul 11, 2013
Learn how technology is expanding modern marketing at an accelerated rate and how to strategically keep pace with the new technology without losing marketing's effectiveness
Tags : b2b, marketing, innovation, collaboration, adaptation, strategy, technology, trends
     Movéo Integrated Branding
By: Hubspot     Published Date: Apr 23, 2013
Effective marketing starts with understanding the buyer, but also understanding your competitors. It's important to see where your competitors are succeeding, and where they're failing. Download this guide to help you stay up to speed with what your competitors are doing while staying on track for your own business strategy.
Tags : marketing software, competitive intelligence, competitive marketing, marketing audit, marketing strategy, monitoring and benchmarking, tracking competitors, hubspot
     Hubspot
By: Hubspot     Published Date: Apr 23, 2013
Whether you're just getting started with internet marketing or you want to brush up on the basics, this ebook can serve as your essential guide to setting up and implementing a successful internet marketing strategy, step by step.
Tags : online marketing, keyword strategy, website optimization, seo, search engine optimization, blogging, lead generation, social media
     Hubspot
By: EPiServer Inc.     Published Date: Sep 16, 2013
B2B e-commerce is a rapidly expanding market, on track to more than double the B2C e-commerce market in 2013. Download this paper to learn how you can successfully develop and implement a B2B e-commerce strategy.
Tags : b2b e-commerce, e-commerce strategy, b2b e-commerce strategy, e-commerce solutions, sales
     EPiServer Inc.
By: Symantec     Published Date: Feb 04, 2015
Seventy percent of Americans are seriously concerned about identity theft. More than two thirds of online shoppers don’t complete their purchase because of price. In the world of e-commerce, you need a targeted marketing strategy to ensure you’re offering customers the reassurance and guarantees they need to browse and buy confidently. Symantec’s Norton Shopping Guarantee gives you just that. Online stores are seeing a dramatic return on investment when they use it. For merchants and customers alike, it’s satisfaction guaranteed.
Tags : e-commerce, identity theft, targeted marketing strategy, reassurance and guarantee, return on investment, security
     Symantec
By: Marketo     Published Date: Aug 02, 2016
The Definitive Guide to Lead Nurturing covers everything you need to know to get started using lead nurturing to drive revenue growth, including how to: - Create a lead nurture strategy - Nurture leads across channels - Segment a lead database - Choose appropriate content for each lead nurture track and audience - Get the most value from lead nurturing with testing and optimization - Measure and explain lead nurturing’s return on investment
Tags : marketo, leads, lead nurturing, nurture strategy, marketing, marketing strategy, email marketing, emerging marketing
     Marketo
By: Marketo     Published Date: Aug 02, 2016
Download this ebook to learn about the benefits of customer marketing for your organization and how to: - Design a customer marketing strategy - Align your internal teams around your customer - Create content to support your strategy - Develop campaigns at scale - Demonstrate your success with measurement - Optimize campaigns for the future
Tags : marketo, marketing, customer marketing, customer experience, marketing strategy, custom content, email marketing, emerging marketing
     Marketo
By: Marketo     Published Date: Dec 12, 2016
Download The Definitive Guide to Social Media Marketing to learn: - How to create a social media marketing strategy - How to choose what social media platforms are right for your brand - What content you need to support your social media marketing - How often to post on social media (and how to create an editorial calendar) - How to measure the effectiveness of your social media campaigns - What team and tools you need to support your social media strategy
Tags : marketo, marketing, social media, social media marketing, emerging marketing, marketing research, traditional marketing
     Marketo
By: Marketo     Published Date: May 18, 2017
While ABM is not a new way to strategically market to target accounts, now it is a scalable, achievable strategy that organizations of all sizes can implement to focus on whole lifecycle marketing for key accounts. Marketing, selling to, and supporting your customers at an account-level is not only critical to your success, it’s what your customers expect. Competitive organizations that are focused on engaging their customers across the entire lifecycle, and throughout their buyer journey, need to sell at an account level, understand the influence of the different contacts and speak directly to them. The ABM we practice today is entirely different than the manual processes of days past. Implementing an ABM strategy no longer means an astronomical investment but it does mean increased revenue, focus, and partnership within your organization.
Tags : organization management, target accounts, engaging content, channel optimization, analytics, technology management, abm strategy, communication management
     Marketo
By: Wyng     Published Date: Jul 27, 2016
In May 2016, Offerpop commissioned Forrester Consulting to evaluate how marketers view the importance of UGC in building brand awareness and improving marketing and advertising campaigns. Forrester tested the hypothesis that marketers who inspire the creation and sharing of UGC and leverage it at each point of the customer life cycle see significant benefits.
Tags : offerpop, marketing, marketing success, user-generated content, content strategy, forrester, ugc, brand awareness
     Wyng
By: Wyng     Published Date: Jul 28, 2016
Throughout this eBook, we’ll dive into examples of exemplary brands that have mastered the art of Participation Marketing, and leverage it as a key strategy to engage and inspire their audiences.
Tags : offerpop, consumer engagement, marketing, customer engagement, social, social media, participation marketing, marketer
     Wyng
By: Uberflip     Published Date: Jan 20, 2016
The demands on today's marketers are changing. Marketers are now expected to show their value and clearly understand how their efforts are affecting a business' bottom line.
Tags : uberflip, data, marketing, content, content marketing, emerging marketing, internet marketing, marketing research
     Uberflip
By: LeadGenius     Published Date: Dec 22, 2016
To hit your revenue goals, you need to know your lead targets. In this short whiteboard video, Anand Kulkarni, Co-Founder of LeadGenius, shows marketing and sales leaders how to maximize pipeline predictability by backing out of their revenue goals.
Tags : decision making panel, org chart, b2b sales, mapping accounts, target account mapping, sales strategy, buyer personas, target accounts
     LeadGenius
By: IBM     Published Date: Oct 13, 2017
This BARC document is the third edition of our BARC Score business intelligence vendor evaluation and ranking. This BARC Score evaluates enterprise BI and analytics platforms that are able to fulfill a broad set of BI requirements within the enterprise. Based on countless data points from The BI Survey and many analyst interactions, vendors are rated on a variety of criteria, from product capabilities and architecture to sales and marketing strategy, financial performance and customer feedback.
Tags : barc. business intelligence, analytics, customer feedback
     IBM
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