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By: Polycom     Published Date: Dec 18, 2014
Polycom and Quocirca surveyed over 800 business video conferencing users around the world on the state of video adoption. The global findings revealed that there distinct advantages beyond travel savings, including improved team work and productivity. This report explores why some organizations have embraced and benefited from the use of video communications and why some have not. It outlines the positive visual cultural aspects that drive adoption, as well as the challenges that seem to hold some organizations back.
Tags : business, video, advantages, travel, productivity, benefits, adoption, challenges
     Polycom
By: Polycom     Published Date: Dec 18, 2014
Polycom invited customers and partners around the world to participate in a survey that focused on collaboration challenges. More than 5,000 business professionals from all job levels, functions and vertical sectors responded, candidly sharing insights about their obstacles and the strategies they deploy to overcome them. Download the full survey report and discover why 85% of our respondents believe video conferencing helps them achieve their business goals, and find out how you can use technology to defy distance within your organization as well.
Tags : business, video, conference, multicultural, meetings, communication, cio, digital
     Polycom
By: Polycom     Published Date: Dec 18, 2014
A variety of technological, demographic and cultural forces are converging at this unique moment in history and stand poised to revolutionize the workplace of the future. Customers are demanding the ability to access the marketplace from anywhere, anytime and on any device; newer employees now expect the flexibility to collaborate continuously with customers and co-workers; and the future-oriented company is striving to make customer interaction and employee communication as invisible, seamless and intuitive as possible.
Tags : business, video, conference, multicultural, meetings, communication, cio, digital
     Polycom
By: Polycom     Published Date: Dec 18, 2014
In the next few years we shall see explosive growth in the use of video conferencing as a fundamental tool for businesses to enhance communication and collaboration between employees, partners and customers. The technology has developed considerably from early adopters to its current form of mass market roll-out. It’s anticipated that nearly half of information workers will have some type of personal video solution in 2016, up from just 15% today. With video conferencing becoming a core component of IT infrastructure that enables communication and collaboration, businesses will be looking to providers of telephony, business applications and network infrastructure services to include this capability as part of their offering. This report will examine the basic components of the technology, considerations for deploying video conferencing solutions, and will introduce the Polycom® RealPresence® Platform to readers
Tags : business, video, conference, multicultural, meetings, communication, cio, digital
     Polycom
By: Iron Mountain     Published Date: Apr 13, 2018
Watch this webinar replay featuring 451 Research’s Principal Analyst, Carl Lehmann, and Iron Mountain’s Technology Director, Don Davis, as they discuss a range of Cloud and Data Center topics.
Tags : iron mountain, data center, data center management, cloud computing, workload management
     Iron Mountain
By: Wayin     Published Date: Jun 08, 2015
The 2015 Waying Real-Time Marketing Report: Making Real-Time Moments Matter is a first-of-its-kind research study aiming to provide the marketing industry with a quantitative baseline for real-time marketing strategy, execution and trends as currently practiced by major brands. In surveying 200 marketing professionals, Director level and above, who are currently practicing real-time marketing at companies with $100 million in revenue or more, the study drives home the understanding that effective real-time marketing cannot consist of a string of sporadic actions. Instead it requires a carefully planned strategy with the resources to discover the right trends, audiences, and content and target them with meaningful marketing experiences at the time.
Tags : contextual marketing, marketing strategy, brand monitoring, real-time marketing, social intelligence, social media marketing strategy, real-time marketing strategy, social media marketing
     Wayin
By: Wayin     Published Date: Dec 11, 2015
This report aims to provide the marketing industry with a quantitative baseline for real-time marketing strategy, execution and trends as currently practiced by brands
Tags : wayin, social media marketing, real time marketing, branding, consumers, interactive, social media, interactive marketing
     Wayin
By: CrowdTwist     Published Date: Jan 09, 2018
2017 loyalty trends highlight a strong focus on meeting customer expectations with exceptional customer experiences. Loyalty programs are becoming more sophisticated, moving beyond the traditional spend and get model, to omnichannel and multichannel programs that recognize customers for every interaction they make with a brand. Smart marketers are capturing and leveraging loyalty data to understand their customers better and market effectively to them. Download this e-book to learn more about the current trends shaping loyalty programs today.
Tags : 
     CrowdTwist
By: CrowdTwist     Published Date: Jan 30, 2018
Due to the continuous wave of new technologies and platforms entering the market, 2018 is an exciting time for marketers to explore new ways to connect and engage with existing and future customers. This whitepaper identifies the trends and technologies that will provide the maximum opportunity for marketers to impact business, grow sales and drive retention in 2018. Download this whitepaper to learn from loyalty industry experts about how to leverage these trends and make a huge impact on your loyalty initiatives this year.
Tags : 
     CrowdTwist
By: Oracle     Published Date: Dec 18, 2012
The growth in social media has overwhelmed many marketers. Things are moving so fast that many brand managers stay busy keeping tabs on the latest developments and trends, with little time to look at the mix of social media being put into the market.
Tags : oracle, crm, social media, customer marketing, crm & customer care
     Oracle
By: Progress Software     Published Date: Mar 12, 2014
For IT managers, choosing the wrong vendor can lead to disruption, high costs, and the loss of confidence from within the business. Learn how to de-risk your vendor selections by aligning with market trends.
Tags : progress software, choosing vendors, datadirect, connectivity, saas applications, big data, data warehousing, nosql
     Progress Software
By: Bronto     Published Date: Feb 21, 2014
How will you maximize sales this year? What new strategies and automation tactics should you implement? With the constant evolution of commerce marketing, online retailers need to find new ways to reach customers and keep them engaged. This white paper offers interviews with Bronto’s marketing strategists as they provide insight on how to create personalized campaigns
Tags : bronto, marketing, ecommerce, online marketing, trends, marketing strategy, mobile marketing, purchasing
     Bronto
By: Quantcast     Published Date: Feb 27, 2015
Did you know that “Programmatic” was voted the Association of National Advertisers’ marketing word of the year in 2014? Over the past few years, programmatic has transformed digital marketing by bringing efficiency and scale to the online advertising ecosystem. Read this white paper to learn how programmatic can help you make the most of your digital branding efforts. Download now!
Tags : online advertising ecosystem, programmatic branding, digital branding, marketing trends, emerging marketing, internet marketing, business intelligence, market research
     Quantcast
By: IBM     Published Date: Oct 10, 2014
Business needs, market trends, and customer demands are forcing IT teams to deploy applications at a rapid rate. The frequency of the deployments can invoke human errors, failed deployments, and outages. This paper will guide you through seven best practices that will strengthen the way applications are released to production.
Tags : release management, application management, market trends, application deployment
     IBM
By: PostUp     Published Date: Dec 17, 2014
If you have been keeping up with email marketing trends, you know that personalization is a hot topic. Delivering personalized, timely messages allows you to stand out in the ever competitive inbox, but how is this executed? With a blended content strategy.
Tags : postup, email personalization, personalization, email content, email marketing strategies, behavioral marketing, email marketing trends, blended content strategy
     PostUp
By: IBM     Published Date: Feb 18, 2015
Business needs, market trends, and customer demands are forcing IT teams to deploy applications at a rapid rate. The frequency of the deployments can invoke human errors, failed deployments, and outages. This paper will guide you through seven best practices that will strengthen the way applications are released to production.
Tags : release management, market trends, customer demands, application deployment, ibm
     IBM
By: Radius Intelligence     Published Date: Jun 15, 2015
Marketing technology is the fuel on which modern marketing organizations run. As the marketing technology landscape rapidly expands, CMOs are desperately trying to keep up with an evolving stack. Technology is taking over marketing. Rather than detailing an exhaustive list of available technologies, this will present an overview of the current marketing technology landscape. It will include trends, challenges, and advice to marketing leaders navigating the turbulent and dynamic space.
Tags : predictive marketing, predictive analytics, b2b marketing, predictive b2b marketing, predictive technology, b2b marketing technology, customer insights, customer acquisition
     Radius Intelligence
By: Radius Intelligence     Published Date: Jun 15, 2015
Over the past few decades, marketing has evolved from a hunch-based and immeasurable practice to one driven by data, analytics, and software. Marketers now work with advanced software and myriad channels to identify new prospects. However, today’s marketers face new challenges. This guide will dive deep into those challenges, identify key trends, and introduce the concept of marketing intelligence.
Tags : predictive marketing, predictive analytics, b2b marketing, predictive b2b marketing, predictive technology, b2b marketing technology, customer insights, customer acquisition
     Radius Intelligence
By: CMO.com     Published Date: Mar 09, 2016
Find out about 10 digital trends that will change our world in 2016. By filling out this form, you will be signing up for CMO.com and will have access to more content like this.
Tags : cmo, marketing, adobe, subscription, case study, digital trends, search marketing, email marketing
     CMO.com
By: CMO.com     Published Date: Mar 09, 2016
Marketers are focusing much more on the customer experience in 2016 due to changing digital trends. Download this article to find out more and by doing so you will subscribe to CMO.com and will have access to more content like this.
Tags : cmo, marketing, adobe, subscription, case study, digital trends, search marketing, email marketing
     CMO.com
By: CMO.com     Published Date: Mar 09, 2016
See how for respect for local nuances in the APAC region has led to global marketing success. By filling out this form, you will be signing up for CMO.com and will have access to more content like this.
Tags : cmo, marketing, adobe, subscription, case study, digital trends, search marketing, email marketing
     CMO.com
By: CMO.com     Published Date: Mar 24, 2016
While it's true that all industries are feeling the pressure from digital transformation, certain challenges, trends, and opportunities are somewhat industry-specific.
Tags : cmo, marketing, adobe, subscription, case study, digital trends, search marketing, email marketing
     CMO.com
By: CMO.com     Published Date: May 10, 2016
While it's true that all industries are feeling the pressure from digital transformation, certain challenges, trends, and opportunities are somewhat industry-specific.
Tags : digital marketing, content management, marketing, retail, financial management, trends, best practices, emerging marketing
     CMO.com
By: CMO.com     Published Date: Jan 17, 2017
2017 Predictions - Digital Transformation, CX Top The List
Tags : cmo, marketing, adobe, subscription, case study, digital trends
     CMO.com
By: Revana     Published Date: Mar 14, 2016
To succeed in 2016, marketers must pay heed to a number of critical SEO trends, including how they go about utilizing structured data and when it’s best to apply geographic modifiers. In this eBook, we have identified six top trends to watch for in 2016, along with best practices for executing on each of them.
Tags : revana, seo, search, integration, data, digital marketing
     Revana
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