RSS feed Get our RSS feed

News by Topic

mobile customer experience

Results 1 - 25 of 112Sort Results By: Published Date | Title | Company Name
By: Oracle OMC     Published Date: Nov 30, 2017
Today’s consumers are demanding: they have become more unforgiving of a poor customer experience and expect interactions on their desktop and mobile devices to be responsive, intuitive, and easy to use. Marketers understand that delivering the most relevant experience is the key to gaining continued satisfaction and loyalty from their digital consumers. Oftentimes, however, when it comes to marketing to consumers there are two dynamics. On one hand you have what consumers say they want out of a customer experience. On the other hand, there is what they actually receive. What they want are experiences that are personalized, contextually relevant, and consistent— regardless of online or offline channel or lifecycle stage. What they too often get, however, are experiences that are disconnected, not contextually relevant, and inconsistent across channels and lifecycle stages.
Tags : 
     Oracle OMC
By: Oracle OMC     Published Date: Nov 30, 2017
There’s really no mystery about mobile testing. It’s the art and science of building, running, and analyzing optimization tests for mobile customer experiences. But for companies looking to mobilize their websites and apps, the mystery often lies in how to do mobile testing really well. This guide assembles the best advice from analysts, engineers, and thought leaders to help mobile-minded businesses master the non-desktop landscape. You’ll learn how to optimize customer mobile experiences from strategy to execution. Along the way, you’ll get answers to common questions about mobile testing, find out about optimization testing in general, learn key differences between customer experience optimization (CXO) on mobile and desktop, and see how you can use design expertise to create bold and effective mobile experiences. So start reading and boost your understanding of mobile testing and optimization.
Tags : 
     Oracle OMC
By: Oracle     Published Date: Feb 21, 2018
Transform Your Business with Artificial Intelligence (AI) AI is on the verge of broad adoption, and Mobile will be at the forefront of this digital transformation through the use of intelligent chatbots! Introducing Oracle Mobile Cloud, Enterprise Learn about Oracle’s new Intelligent Bots platform and check out the chatbot demo Listen to Oracle's Suhas Uliyar and Exelon's Rajesh Kumar Thakur discuss how AI is impacting how customers interact with businesses Learn of the new Customer Experience Analytics capabilities for web, mobile, and chatbots
Tags : 
     Oracle
By: Samsung     Published Date: Dec 18, 2015
Download this whitepaper to learn how mobile technology can redefine banking, improve the customer experience, and empower financial advisors.
Tags : 
     Samsung
By: Samsung     Published Date: Dec 18, 2015
This paper evaluates the impact of mobility for banks and examines the key steps to deploy mobile-first bank branches that enhance customer experience and streamline branch operations.
Tags : 
     Samsung
By: Cisco     Published Date: Dec 23, 2014
Download the Cisco Mobility Solution Overview to get information on providing highly secure mobile access anytime, anywhere, building a unified platform for mobile applications, and improving relationships with customers and employees through new mobile experiences.
Tags : mobility, business solutions, cisco, mobile applications, secure mobile
     Cisco
By: Mobify     Published Date: Apr 14, 2015
Over two-thirds of US consumers under 50 say they would be happy if shopping evolved into a mobile-only experience, recent survey research found. Is your brand designing its mobile experience for a near future in which you may be engaging with your customers exclusively via smartphone, tablet or watch? In this guide, we draw on our experience creating mobile shopping experiences for some of the world’s leading brands to help you optimize the design of your mobile presence and improve engagement with your customers. Design matters for mobile. The user experience of your website and app can make the difference between driving revenue and driving customers away.
Tags : mobile shopping, mobify, customer experience, customer retention, mobile-only experience, emerging marketing, internet marketing, business intelligence
     Mobify
By: DocuSign     Published Date: Feb 13, 2017
Running fully digital processes is an imperative. Deals need to be closed anytime, anywhere and they need to be closed NOW. Learn how your organization can use DocuSign and Salesforce with mobile to accelerate transactions, reduce costs, and increase security and compliance – all while providing an enhanced customer experience.
Tags : docusign, client satisfaction, technology, electronic contract, paperless, reduce costs, mobile
     DocuSign
By: Sitecore     Published Date: Feb 26, 2016
Mobile isn’t about devices, it’s about people. Understanding this helps mobile leaders deliver contextual content that creates personalized mobile customer experiences. With a mobile leadership mindset, you can build a platform for increasing engagement and loyalty – and driving better commerce results.
Tags : wireless management, wireless, communications, business practices, commerce
     Sitecore
By: Akamai Technologies     Published Date: Mar 09, 2017
ENGAGE AND SATISFY FINANCIAL SERVICES CUSTOMERS In order to stay relevant and retain today’s “always-on”, mobile customers, financial institutions must prioritize and innovate. According to a recent Akamai FinServ industry survey conducted by TechValidate, almost half of the respondents are “behind” or “slightly behind” their peers with regard to their mobile capabilities. Download a free report with detailed findings and takeaways from the survey to find out how to maximize customer acquisition, increase retention, and drive card usage. You’ll also learn: - Current mobile strategies and barriers to adoption - The right metrics to measure success - The most important factors in a mobile banking experience
Tags : financial services customer engagement, customer service, mobile customers, akamai, mobile strategies, mobile banking
     Akamai Technologies
By: MicroStrategy     Published Date: Sep 09, 2014
Improve revenue, loyalty, and productivity while controlling costs. It’s a given: Most shoppers are now armed with a mobile device when they enter a retail store. They are highly informed and expect retail employees they interact with to be at least, if not more knowledgeable about a store’s products, promotions, and services. This white paper outlines the 5 key benefits of a winning mobile app strategy, including new ways retailers can effectively leverage mobile technology as a competitive advantage. With the average shopper looking at their phone more than 150 times a day, learn how leading retailers leverage mobile technology to: Enhance customer experience Drive sales Boost customer loyalty Achieve operational efficiencies Download this white paper to find out how retailers with a powerful, effective mobile app program in place can win the battle for shoppers’ eyes and ears — and wallets.
Tags : mobile apps, customer experience, customer loyalty, operational efficiencies, mobile technology, sales lift, customer loyalty, best practices
     MicroStrategy
By: Phunware     Published Date: May 22, 2014
Retailers and mall owners now have a major opportunity to differentiate their brands and locations, more deeply engage their customers, and jump ahead of competitors. Get insight on, gaining a competitive advantage with mobile, monetizing store traffic through mobile, the importance of the mobile shopper connection and engaging shoppers with location-aware mobile apps.
Tags : shopper whitepaper, interactive marketing, customer experience/engagement
     Phunware
By: SAP     Published Date: Sep 19, 2017
Everything is changing in retail. Stores are becoming an omni channel experience; fulfilment and service centers and smart showrooms are enabling endless-aisle commerce. eCommerce and mobile customer experiences are changing retail, as retailers are now entering the third generation of ecommerce, in which IDC identifies eight core capabilities at the heart of the transformation of key operating models. Omni-channel fulfilment practices and new merchandise planning archetypes are emerging to drive profit, and retail technology is fundamentally changing, as digital transformations take shape in the industry. Websites, smartphones, the Internet of Things (IoT), and wearables change customers and their journeys, while 3D printing changes value chains and products, while IoT changes products, stores, and logistics, and artificial intelligence (AI), probably the most pervasive agent of change, will underpin new levels of customer individualization and workforce efficiencies.
Tags : business models, innovation, omni channel, ecommerce, commerce platform, retail
     SAP
By: SAP     Published Date: Sep 28, 2017
Everything is changing in retail. Stores are becoming an omni channel experience; fulfilment and service centers and smart showrooms are enabling endless-aisle commerce. eCommerce and mobile customer experiences are changing retail, as retailers are now entering the third generation of ecommerce, in which IDC identifies eight core capabilities at the heart of the transformation of key operating models. Omni-channel fulfilment practices and new merchandise planning archetypes are emerging to drive profit, and retail technology is fundamentally changing, as digital transformations take shape in the industry. Websites, smartphones, the Internet of Things (IoT), and wearables change customers and their journeys, while 3D printing changes value chains and products, while IoT changes products, stores, and logistics, and artificial intelligence (AI), probably the most pervasive agent of change, will underpin new levels of customer individualization and workforce efficiencies.
Tags : business models, innovation, omni channel, ecommerce, commerce platform, retail
     SAP
By: SAP     Published Date: Sep 28, 2017
Everything is changing in retail. Stores are becoming an omni channel experience; fulfilment and service centers and smart showrooms are enabling endless-aisle commerce. eCommerce and mobile customer experiences are changing retail, as retailers are now entering the third generation of ecommerce, in which IDC identifies eight core capabilities at the heart of the transformation of key operating models. Omni-channel fulfilment practices and new merchandise planning archetypes are emerging to drive profit, and retail technology is fundamentally changing, as digital transformations take shape in the industry.
Tags : business models, innovation, omni channel, ecommerce, commerce platform, retail
     SAP
By: Adobe     Published Date: Aug 04, 2015
This report introduces Forrester's vision of mobile marketing for marketing leaders and provides specific strategic recommendations for brands dealing with demanding mobile customers.
Tags : brand tactics, branding, consumer mobility, customer experience management, digital marketing, emerging methods, marketing methods, mobile apps
     Adobe
By: Adobe     Published Date: Nov 11, 2015
Econsultancy's Quarterly Digital Intelligence Briefings look at some of the most important trends affecting the marketing landscape.
Tags : trends of marketing landscape, digital intelligence, cx challenge, customer experience, mobile excellence, internet of things, modern customer experience, complexity of customer experience
     Adobe
By: Adobe     Published Date: Oct 05, 2016
Mobile apps are a core – and essential – component of the modern digital experience. Whether the organization is a consumer-facing brand, a B2B leader, or an enterprise seeking to enhance employee productivity, well-designed mobile apps that deliver a great user experience play a unique role in building engagement.
Tags : mobile apps, mobility, mobile devices, customer experience, crm solutions/software, customer experience/engagement
     Adobe
By: Adobe     Published Date: Oct 05, 2016
Mobile apps are a core – and essential – component of the modern digital experience. Whether the organization is a consumer-facing brand, a B2B leader, or an enterprise seeking to enhance employee productivity, well-designed mobile apps that deliver a great user experience play a unique role in building engagement.
Tags : mobile apps, mobility, mobile devices, customer experience, crm solutions/software, customer experience/engagement
     Adobe
By: Adobe     Published Date: Oct 07, 2016
Réfléchissez : c’est là que s’affichent les emails, textos, notifications push et requêtes envoyés par de nombreuses marques qui tentent de capter l’attention du client, où qu’il aille et quoi qu’il fasse. C’est donc sur cet écran d’accueil que vous avez la possibilité d’établir un véritable lien avec vos clients.
Tags : mobile, mobility, customer experience, customer interaction, crm solutions/software, customer experience/engagement
     Adobe
By: Okta     Published Date: Mar 14, 2016
Adobe wanted to enable creativity in their customers and allow them to be mobile and function in the cloud. Recognizing that identify was key to making this work they leveraged Okta to create a simple and secure customer experience. Read this case study to learn how Adobe found a way to bring IT and engineering together and overcome identify concerns.
Tags : 
     Okta
By: Okta     Published Date: Jul 01, 2015
Adobe wanted to enable creativity in their customers and allow them to be mobile and function in the cloud. Recognizing that identify was key to making this work they leveraged Okta to create a simple and secure customer experience. Watch this video to learn how Adobe found a way to bring IT and engineering together and overcome identify concerns.
Tags : 
     Okta
By: Okta     Published Date: Aug 24, 2015
Adobe wanted to enable creativity in their customers and allow them to be mobile and function in the cloud. Recognizing that identify was key to making this work they leveraged Okta to create a simple and secure customer experience. Watch this video to learn how Adobe found a way to bring IT and engineering together and overcome identify concerns.
Tags : 
     Okta
By: Cisco     Published Date: Oct 06, 2015
Read more to learn how Cisco’s Mobile Experience Business Offer can unleash the power of your network to better serve your customers with locations based analytics, real time interactions, and mobile experience development tools.
Tags : cisco, mobile business, cisco mobile experience business, cmx, cisco wireless infrastructure, crm
     Cisco
By: Aternity     Published Date: Feb 24, 2016
In this brief, the focus will be on how companies are relying on more mobile applications to run their businesses. As these mobile applications become more important, it is critical for companies to ensure a quality mobile user experience in order to deliver quality service to ensure customer satisfaction and brand loyalty. A unified approach to mobile end user experience monitoring is the proven way enterprises can ensure this quality user experience.
Tags : aternity, mobile strategy, mobile apm, unified monitoring, mobile applications, brand loyalty
     Aternity
Start   Previous   1 2 3 4 5    Next    End
Search Research Library      

Add Research

Get your company's research in the hands of targeted business professionals.

Related Topics