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By: DocuSign UK     Published Date: Nov 06, 2018
"Mobile. It’s where things are going in life and in business. Your coworkers and customers are 2-5 times more likely to access information on their phone than their PC.* This ebook explores the mobile trends that are transforming how business gets done. Plus, it offers real-world examples of how companies like yours are using the new accessibility to their advantage. Get those forms and approvals on those phones and tablets! Imagine NDAs, invoices, project proposals, purchase orders, time sheets, RFPs, permissions, reviews, signoffs – you know, those tiresome paper pushing processes – all accessible, transferable, reviewable, approvable, and actionable via any digital device."
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     DocuSign UK
By: Akamai Technologies     Published Date: Aug 17, 2017
Digital experiences on mobile connections suffer from performance issues, and impatient users compound the challenges that slower, intermittent mobile connections raise. Firms need to build a new discrete delivery tier to improve users’ perception of mobile performance and drive conversion and engagement. By dynamically adjusting to context, this new delivery tier can adaptively send the right assets, optimize the sequence, and modulate streaming rich media. this report outlines the delivery tier technology options that application development and delivery (AD&D) professionals must embrace. this is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.
Tags : mobile performance, technology, digital experience, media
     Akamai Technologies
By: MobileIron     Published Date: Sep 22, 2014
The explosive popularity of mobile devices and apps offers a tremendous opportunity for any enterprise to become a “Mobile First” organization — one that views mobility as the most important business enabling technology today. Mobile First organizations understand that the Bring Your Own Device (BYOD) trend is here to stay and is fueled by users who expect total flexibility in managing their professional and personal business wherever they are, on their device of choice. However, the ability to securely and cost-effectively enable BYOD presents a significant challenge for even the most forward-thinking companies.
Tags : mobile devices and apps, mobile first, total flexibility, enterprise, cost-effectively enable byod
     MobileIron
By: MobileIron     Published Date: Jul 31, 2015
This whitepaper takes the findings from the 2015 Trust Gap Survey and translates them into actionable recommendations for employers in the form of privacy-centric mobile device policies. This white paper also reviews the privacy enhancements that Apple, Google, and Microsoft have made to their operating systems. When used with an enterprise mobility management (EMM) platform, these enhancements enable a more powerful set of privacy protections than was available even two years ago.
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     MobileIron
By: Applause Israel     Published Date: Jun 19, 2018
study by UPS and comScore found that 53% of shoppers who don’t use retailers’ mobile apps state it’s because they like using the website better. These shoppers see no benefit from installing these apps, as they provide an inferior experience with no added benefits. Looking at the Apple and Google Play App Stores, a large amount of retailers have apps with very few reviews, and some don’t even have a mobile app. Another problem is the performance of retail apps. 61% consumers expect an app to load in under 4 seconds according to research by Dynatrace. In its study, only one retailer made it under that threshold. And that is just purely opening the app. What is the experience once consumers get past that point?
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     Applause Israel
By: ServiceNow     Published Date: Mar 27, 2014
Eight top considerations on how to add mobile capabilities and support successfully, with the first three focusing on adding mobile views and functionality to business applications, the next three focusing on using increased mobility to help reinvent IT, and the final two bringing it all together.
Tags : simplify mobility, mobile capabilities, mobile views, functionality, business applications, connectivity
     ServiceNow
By: Reputation.com     Published Date: Oct 02, 2017
1.Meet the new consumer The migration to mobile and social media will challenge — and change — everything we know about consumer marketing. 2. Who owns your brand? Brand equity can no longer be bought. Online reviews now generate total market transparency for location-based businesses. Reviews tilt the balance of branding power away from companies and into the hands of customers. 3. The battle for brick-and-mortar customers is won or lost on the social web. To win, marketers must actively enlist customers as online advocates. Those who scale online review volume and quality will be rewarded with higher search visibility and more business at street level. 4. “Dark data” provides priceless operational insights Vast amounts of unstructured, unmined sentiment data on social media provides feedback about the customer experience that you can filter using thematic analysis and use to improve operations at the national or location level. 5. Business implications Online reputation stands betwee
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     Reputation.com
By: Reputation.com     Published Date: Oct 02, 2017
1. Meet the new healthcare consumer The consumerization of healthcare, major demographic shifts, and the migration to mobile and social media are tilting the balance of power away from traditional healthcare marketers and into the hands of potential patients. 2. Online reputation is the new competitive frontier for marketers Healthcare brands are no longer controlled by marketers. Patient feedback about doctors and facilities online is leading to total market transparency for healthcare consumers. CG-CAHPS surveys only go so far in providing social proof. 3. Healthcare branding is becoming hyper-local In the search for providers, all branding is local – at the level of individual practitioners and facilities. Proliferating points of presence on the web make this a challenge that requires technology. But healthcare marketers who scale online review volume and quality will be rewarded with higher search visibility. 4. Business implications Online ratings and reviews stand between everyth
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     Reputation.com
By: Monotype     Published Date: Sep 09, 2015
The mobile app marketplace is exploding, and this means your mobile app will face tough competition in the fight for attention and user adoption. One powerful way to attract new users, generate positive reviews and establish your brand identity is with the typefaces you select.
Tags : monotype, mobile apps marketplace, brand identity, global markets, typography, emerging marketing, crm solutions/software, marketing research
     Monotype
By: E-SignLive by Silanis     Published Date: Oct 02, 2013
While we tend to think about mobility largely as a consumer phenomenon, it is also changing how the workforce carries out business. With so much being done beyond traditional office walls, many insurance companies, financial service organizations and even government agencies are adopting mobile devices as productivity tools and developing enterprise apps for these devices. Electronic signature technology is pivotal to enabling mobile transactions beyond just informational apps. Not only in terms of straight-through processing (STP), but also for full compliance, legal enforceability and record retention. With most organizations’ mobile strategies still in the early stages, this article provides a starting point to help you better understand mobile e-signatures for business. It reviews the top 10 capabilities that businesses need in order to properly equip their customer-facing workforce with mobile e-signing.
Tags : ipad, mobility, apple, e-signatures, esign, marketing, enterprise, cio
     E-SignLive by Silanis
By: Bazaarvoice     Published Date: Apr 30, 2014
It’s no longer enough to think of consumers as online vs. in-store. The mobile shopper is neither and both of these, becoming the norm rather than the exception. Download the new research “7 Ways the Mobile Consumer Changes Everything” now.
Tags : bazaarvoice, mobile consumer, mobile purchases, digital sales, mobile shppers, online reviews, retailers, marketing research
     Bazaarvoice
By: Salesforce.com     Published Date: Apr 16, 2013
Smartphones and tablets are game changers for engagement because people carry them everywhere they go. Your customers and partners and employees have perpetual access to the vast resources of the Internet — and hopefully your mobile app as well — in the key moments of their day. In interviews with more than 100 mobile innovators, we have found four places where mobile engagement transforms services and processes: customer engagement, process acceleration, employee productivity, and new business services. Even at this early stage of development, you can see positive impacts of mobile engagement in apps from General Electric, Trane, and Uber Technologies. We close with a simple framework for prioritizing which apps and features people will actually use based how useful and convenient they are.
Tags : mobile, engagement, business, smartphones, tablets
     Salesforce.com
By: HP AppPulse Mobile     Published Date: Jun 05, 2015
With this Dimensional Research report, discover how mobile monitoring software can help you better understand users and their experience with your mobile application. Users reach for mobile devices many times every day, specifically to use mobile apps. Mobile device users heavily rely on peer reviews and star ratings to help them choose their apps. Once a mobile app is installed, that app is judged for its speed, responsiveness and stability, which define the user experience and overall satisfaction.
Tags : mobile, applications, customer satisfaction
     HP AppPulse Mobile
By: Lookout     Published Date: Mar 29, 2017
Read the Gartner report for an overview of the mobile threat defense market (MTD), including detailed reviews, analyses, and recommendations and an assessment of 17 leading MTD vendors.
Tags : gartner, mobile, threat, defense, solutions, lookout
     Lookout
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