RSS feed Get our RSS feed

News by Topic

prospects

Results 201 - 225 of 242Sort Results By: Published Date | Title | Company Name
By: Connectus     Published Date: Aug 21, 2009
Long ago dubbed the 'killer app', email marketing has now reached the height of its potential and is poised to assume its place as the medium of choice for maintaining customer relationships. In fact, despite the threat of spam, marketers are continuing to turn to email marketing initiatives - with impressive results. Email marketing continues to be the most affordable, efficient and personalized way to connect with clients and future prospects.
Tags : crm, customer relationship management, customer relationship lifecycle, email marketing, customer loyalty, loyalty and retention, loyalty, retention
     Connectus
By: iDirect     Published Date: Jan 29, 2007
Very often, the people who first recognize the potential benefits of professional SEO are not the key decision makers when it comes to a company’s marketing mix.  They are the people on the front lines of the organization - the ones who deal with prospects and customers every day.
Tags : seo, search marketing, search engine optimization, seo firm, seo firms, search marketing agencies, search engine optimization (seo)
     iDirect
By: ProjectLocker     Published Date: Nov 19, 2007
Learn how you can transform your website into a marketing machine that attracts qualified prospects and converts a higher percentage of them into paying customers.  This Internet marketing whitepaper discusses 5 tips you can implement today to leverage the Internet and reach your customers more effectively.
Tags : website marketing, search engine, sem, seo, online marketing, blogging, adwords, google adwords
     ProjectLocker
By: Online Insight     Published Date: Dec 12, 2006
This white paper communicates the value of software technologies that provide a single point of entry for prospects and health plan providers (including agents) to educate a new or renewing insured on the full value proposition of each plan offering.
Tags : healthcare, enterprise software, health care, insurance, health insurance, health, insured, insurer
     Online Insight
By: ZIGZAG Marketing, Inc.     Published Date: Feb 13, 2007
According to a 2005 survey from the CMO Council and KnowledgeStorm, prospects value white papers more than any other content produced by technology companies. And while most technology companies regularly publish white papers, they fail to get the maximum marketing value for their efforts.
Tags : whitepaper marketing, white paper marketing, lead generation, zigzag
     ZIGZAG Marketing, Inc.
By: Interactive Intelligence     Published Date: Sep 11, 2013
Contact centers have long played a vital role in the insurance industry. Prospects and customers use them to get product information and quotes and then submit applications. Insurance agents and advisors rely on contact centers to tap into expertise and handle business and technical issues. Policyholders and members make inquiries or changes to their policies, or conduct financial transactions. Claimants call in to report accidents and check on the status of their claims. The list could go on, but the meaning is clear. Contact centers are major contributors to many key parts of the insurance business, especially the parts that require direct interaction with customers or agents. As a result, contact centers now play a critical role in an insurerís journey toward becoming more customer-centric.
Tags : interactive intelligence, contact centers, insurance industry, prospects, customers, product information, quotes, members
     Interactive Intelligence
By: Nevis Networks     Published Date: Sep 04, 2007
While 802.1X has a growing presence, it's still immature and may not provide all the policy enforcement features commonly required in most organizations. This white paper focuses on the 802.1X standard for authentication and access control and how it compares to the Nevis approach for LAN security.
Tags : security policies, policy management, authentication, access control, lan, lan security, 802.1x, nevis
     Nevis Networks
By: Nevis Networks     Published Date: Sep 04, 2007
The ability to monitor, track and report usage based on actual user identity and applications provides for quicker reaction time, easier reporting for compliance, as well as more visibility into the network. Learn about a complete line of solutions for effective identity-based policy enforcement.
Tags : lan, lan security, network security, security policies, security policy, policy management, best practices, nevis
     Nevis Networks
By: Nevis Networks     Published Date: Sep 04, 2007
Companies are yearning for a solution to guard their network from security risks such as external or untrusted users, and unmanaged endpoints on their internal LAN. NAC technology works well, but a strategic solution is required to fully address the problem of the dissolving network perimeter.
Tags : lan, local area networking, nac, access control, network security, infrastructure, lan security, nevis
     Nevis Networks
By: Platform Computing     Published Date: Jul 16, 2008
This white paper primarily focuses on the expanding role of HPC management software in the HPC marketplace. The paper emphasizes its historical development and considers its business case and future prospects while dispensing with more elaborate technical analysis and product comparisons.
Tags : middleware, platform computing, platform
     Platform Computing
By: TARGUSinfo.     Published Date: Jul 31, 2008
Consumers contact you through a growing number of channels. With this Yankee Group study, you'll learn how predictive analytics can help you instantly identify your best customers and prospects, match them to the best agents and give them more personalized attention - thus maximizing customer acquisition and cross-sell opportunities.
Tags : targusinfo, targus info, customer, analytics, customer behavior, behavior, customer insight, feedback
     TARGUSinfo.
By: TARGUSinfo.     Published Date: Jul 31, 2008
Companies today are faced with consumers who they are less likely to know, but who are more knowledgeable about them than ever before. Consumers are more demanding, have access to masses of information and are more likely to shop around. This briefing discusses how the right knowledge at the right time is the critical factor in winning over new customers.
Tags : targus, targus info, targusinfo, lead generation & automation
     TARGUSinfo.
By: Godfrey     Published Date: Oct 02, 2008
Branding has always been about much more than logos and graphics. It comprises the total experience customers and prospects have with your company. By adding newer, richer choices, today’s new communications technologies – everything from blogs and podcasts to wikis and mobile – are changing the fundamental basis of business-to-business marketing. Almost daily. While some are saying that branding is no longer relevant in that increasingly fragmented media world, we believe branding actually is more important than ever. In fact, it’s critical to your success.
Tags : godfrey, b-to-b branding, business-to-business branding, b-to-b branding in web 2.0, b-to-b interactive media, brand guardians, brand ambassadors, media proliferation
     Godfrey
By: Godfrey     Published Date: Oct 02, 2008
One of the most important questions a company can ask itself is “what is our differentiation?” The reason is simple: it’s how you define yourself in the minds of your customers and beat the competition. Beyond that, it’s what guides business strategy as you face decisions and choices on a daily basis. A company that knows who it is and how it adds value for customers and prospects has a solid foundation for making those decisions. One that has an unclear position or, worse yet, constantly shifts position, has a difficult path in a challenging market. That’s why branding discussions need to go well beyond graphics and touch on the values and identity that are at the core of any successful company.
Tags : godfrey, b-to-b, business-to-business, web 2.0, branding, b-to-b branding, b-to-b differentiation, brand differentiation
     Godfrey
By: Godfrey     Published Date: Oct 24, 2008
Why are podcasts important? First, podcasts are another innovative way for B2B marketers to communicate directly with their target audiences. Second, podcasts allow marketers to deliver fresh, authentic content, to humanize their companies, to position their companies as thought leaders and to encourage creative thinking. And third, podcasts are becoming the "medium of choice" for customers and prospects who want information fast — in an easily digestible format.
Tags : godfrey, organic search, paid search, offline communications, search engine performance, search engine optimization, pay-per-click advertising, interactive/pr agencies
     Godfrey
By: emedia     Published Date: Sep 22, 2008
Online Marketing Pioneer Larry Chase Offers His Best on Getting a White Paper to the Right B2B Prospects - and Getting Them to Read It. White papers have been one of the most popular and productive marketing tools for generating B2B sales leads. And Larry, publisher of Web Marketing Digest, has been developing white papers for over two decades now.
Tags : emedia, lead generation, white paper, b2b, roi, marketing tools, plans, prospects
     emedia
By: OneSource     Published Date: Jun 25, 2010
How to Find and Sell to Prospects 8x More Likely to Buy Research shows that prospects with associated sales triggers--such as executive changes, new funding, M&A, product launches--are 8x likelier to buy than the average prospect. This PDF outlines how you can leverage triggers to identify, pitch and win business using these key sales indicators.
Tags : sales leads, sales prospecting, b2b sales, sales triggers, onesource, lead generation & automation
     OneSource
By: MoreVisibility     Published Date: May 07, 2012
When it comes to Social Media Marketing, setting up your business pages and profiles is only the first step. How do you grow and maintain an active social media audience? In this White Paper we explore key ideas for making your social media content more engaging for prospects and customers.
Tags : morevisibility, social media, google, internet marketing, emerging marketing, marketing tools, marketing campaigns, interactive marketing
     MoreVisibility
By: IBM Software     Published Date: Feb 11, 2011
This white paper explores how predictive analytics helps marketing organizations increase ROI by executing highly targeted campaigns focused on high revenue-generating customers and prospects.
Tags : ibm cognos, predictive analytics, marketing campaign management system, roi, customer behaviour, interactive/pr agencies, crm solutions/software, customer experience/engagement
     IBM Software
By: GoToWebinar     Published Date: Apr 08, 2011
This eBook explores how organizations can connect and nurture relationships with prospects and customers by effectively leveraging social media and real-time collaboration tools.
Tags : social media relationships, gotowebinar, webinar, real-time collaboration, social network, widget, citrix, interactive marketing
     GoToWebinar
By: GoToMeeting     Published Date: Jul 08, 2011
This new white paper outlines 4 surefire strategies for leveraging the power of collaborative technology that will make your job easier, while serving customers and prospects more effectively.
Tags : citrix, sales strategy, collaborative technology, valuable customer, winning deals, closing deals, synchronizing sales, marketing efforts
     GoToMeeting
By: MarketEffect     Published Date: Sep 21, 2010
Compressing the Prospect-to-Customer Lifecycle in Business-to-Business Selling.
Tags : prospects, lead generation, lead management, roi, marketeffect, efficient lead generation, channel partners, response management
     MarketEffect
By: Cisco Webex     Published Date: Feb 16, 2011
Ready to get started? Tell us about yourself and we'll contact you right away.
Tags : cisco webex, webex meeting center, free trial, sales cycle, customer interaction, video, imenterprise im solution, meeting online
     Cisco Webex
By: IBM Software     Published Date: Jun 08, 2011
This white paper explores how predictive analytics helps marketing organizations increase ROI by executing highly targeted campaigns focused on high revenue-generating customers and prospects.
Tags : ibm cognos, predictive analytics, marketing campaign management system, roi, customer behaviour
     IBM Software
By: LogMeIn     Published Date: Apr 19, 2012
iS3, creator of the award winning anti-spyware technology STOPzilla and other solutions, needed a more nimble and efficient way to support prospects and customers. Download this case study to read how iS3 utilized an innovative chat solution to streamline its customer service, reduce response time and increase productivity - all at a more than 70% savings to their previous solution in the first year alone.
Tags : logmein, technology, is3, chat, customer satisfaction, customer service, productivity, technology solutions
     LogMeIn
Start   Previous    1 2 3 4 5 6 7 8 9 10    Next    End
Search Research Library      

Add Research

Get your company's research in the hands of targeted business professionals.

Related Topics